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Kurnia Yuli Sintakarini; Ririt Iriani Sri Setiawati; Mohammad Wahed

Jurnal Pengabdian Masyarakat Sains dan Teknologi 2023 Fakultas Teknik Universitas Cenderawasih

Product branding plays a very important role in running a business, because business branding is a form of marketing and product recognition in business activities carried out by business actors in order to expand their product market. The branding also serves as a benchmark that the resulting product can be said to be feasible, valid and ongoing. The problem that is often encountered in the surrounding community, especially Micro, Small and Medium Enterprises (MSMEs) is an understanding of the importance of having qualified product branding and how to create branding for their businesses causes them not to have product branding. Therefore this service activity aims to provide understanding to the community in the form of outreach about what product branding is and provide assistance in terms of making product branding, especially for business actors in the Sentul sub-district area. The method implemented in this mentoring activity was divided into three stages, in the first stage we conducted surveys and interviews regarding product branding that had been owned by business actors in the Sentul village, the next stage was conducting socialization activities regarding the importance of having product branding and the final stage is to provide assistance in making logos and labels. The results obtained by this activity were an increase in the understanding of business actors in the Sentul sub-district regarding the importance of having product branding.

Raihan Eky Wahyudi; Qois Abdul Hadi; Aqilla Muhammad Ramadhan; Fauzi Ichsan Nurfadhli; Yayat Suharyat

Journal of Creative Student Research 2023 Pusat Riset dan Inovasi Nasional

To maintain its status as an NGO-based social institution (non-governmental organization), quality management means that it is an important element of serving donors in general and mustahik in Empowered Village, especially as a result of which the process of collecting and disseminating synchronously using donor desires becomes effective. The management of Productive Zakat is carried out by the management and staff of the Indonesian Zakat house amil zakat institution. This research was conducted to thoroughly examine how Rumah Zakat Indonesia implements productive zakat management using the aim of improving the welfare of residents.  Management of services in terms of collection, collection of donor data, collection of mustahik data, and increasing the standard of amyl to the point of distribution of zakat money in sync with institutional events.  This study uses narrative qualitative methodology, using the author's primary research sense, meaning observation and interviews. As per the findings of the author's research,.  

Abdul Kholik; Asep Soegiarto; Dian Yusuf

Jurnal Pengabdian Masyarakat Nusantara (Pengabmas Nusantara) 2023 Universitas Muhammadiyah Manado

Since its introduction in 2005, podcasts have gained increasing popularity and widespread usage across various sectors. Apart from serving as a form of entertainment that shares the characteristic of proximity, similar to radio, podcasts have also emerged as an educational media, attracting a growing number of enthusiasts. The education sector has recently embraced podcasts as a tool to enhance the development of skills and abilities in podcast creation, ultimately leading to improved workstation productivity. The activities are designed based on the ADDIE model (Analysis, Design, Development, Implementation, Evaluation) for media development. The implementation of these activities includes the introduction and installation of podcasting equipment, as well as providing tutorials on the usage of podcast recording software. Reflecting on the content presented, practical exercises are conducted, wherein students assume the role of operators, while teachers act as podcasters delivering subject-specific material aligned with the subjects they teach.

Nurul Aulia Dewi; Rahman Amrullah Suwaidi

Jurnal Pengabdian Masyarakat Sains dan Teknologi 2023 Fakultas Teknik Universitas Cenderawasih

Product branding is a form of marketing strategy and the identity of a product that can differentiate it from other products. Branding aims to attract consumers with the value offered. Apart from branding, business legality, one of which is NIB also provides a sense of security for consumers to buy products. Most of the business actors in Ngampungan Village do not have a brand and NIB, such as MSMEs Banana Chips owned by Mrs. Khusnul and Jamu owned by Mrs. Jumaidah. Seeing this problem, a solution is provided by assisting in making business legality, making brands, logos and product labels. The method used is interviews with business actors and then analyzes the existing problems. The purpose of these activities is to increase market competitiveness and also expand market share. The output produced by the author provides logo designs and business labels, assists in making Instagram social media, and helps make NIB.

Oktavyan Dwi Irianto; Nadhif Syathiril Anwar; Muhammad Rifal Ramadhan; Elvin Syah Huzaimi; Fatchur Rozci

Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia 2023 Fakultas Teknik Universitas Maritim AMNI Semarang

UMKM actors are one of the jobs of the majority of the people in Sumberejo Village. The lack of information and technology for UMKM players regarding the use of E-Commerce, which really helps UMKM actors to make sales and payments online. Community empowerment activities are carried out by outreach and assistance to provide knowledge and application of E-Commerce to market UMKM products. This activity went through two stages, namely the observation and interview stages. Observation and interview activities are carried out by creating E-Commerce which consists of registration to completion. The existence of socialization regarding E-Commerce can help UMKM actors to facilitate the sale and payment of UMKM products.

Tri Niswati Utami; Ira Riswana; Nabila Audria; Zelsy Casandra Nevanayu; Elza Rachma Fadilah +3 more

Journal of Educational Innovation and Public Health 2023 Pusat Riset dan Inovasi Nasional

Women make up almost half of the workforce in developed countries; the majority may experience various menopausal symptoms into their decade of employment. This SLR aims to investigate the impact of menopausal symptoms in a work context. This method was systematically searched to identify studies that assessed reduced productivity and menopausal symptoms. Searches were conducted according to PRISMA guidelines. Electronic search is complemented by targeted search; publications were screened by two independent reviewers. Results From 3,850 identified records, 5 studies were included. reported in women with vasomotor menopausal symptoms (VMS) compared with other women. Conclusion Menopausal symptoms weigh heavily on individual careers and society. The impact of menopausal symptoms is not uniform and tends to be underestimated given women work outside of paid jobs. Holistic impact assessment included. consideration of gender gaps and equality is needed to improve interventions for working menopausal women.

Thoriq Firmansyah Rachman; Daisy Marthina Rosyanti

Jurnal Bintang Manajemen (JUBIMA) 2023 Pusat Riset dan Inovasi Nasional

In terms of location, Rungkut Kidul District has high potential where there are many MSMEs who live and sell there. Through community empowerment towards increasing MSMEs, it seeks to create improvements in the economic sector. However, local people lack the necessary knowledge to expand consumer reach, attract consumers to choose their products and increase sales figures. And for the time being they only sell from neighbor to neighbor. Therefore the answer to this problem is to equip MSMEs on how to expand sales and get consumers to choose their products. With the aim of empowering the community to master technology, marketing management and attracting the attention of consumers, this has been achieved through community service activities. Several approaches have been taken to increase MSMEs in the economic sector as follows: 1) outreach and FGD (Forum Group Discussion); 2) trainingDigital Marketing, 3) mentoring, this aims so that after the community empowerment program is completed, this increase in the economic sector is maintained in the future. The solution can be done through socialization programs and FGD (Forum Group Discussion) to find out what problems are experienced by these MSMEs, especially Waroeng Aidina. Conducting Digital Marketing training is the next step where to expand enthusiasts or consumers. These final results can include various improvements in the economic sector as well as an increase in MSMEs in the Rungkut Kidul sub-district area.

Vini Claudya Agustine Rajagukguk; Sukmawati Tansil Tan

Journal of Educational Innovation and Public Health 2023 Pusat Riset dan Inovasi Nasional

Acne vulgaris (AV) is a disease that occurs on the skin, especially in areas containing pilosebaceous, and is multifactorial. Acne vulgaris (AV) is a complex condition because it has several factors such as hormonal influences and an increase in follicle keratinization and is usually caused by microbes such as the bacterium Propionibacterium acnes (P. acnes) which is a gram-positive anaerobic commensa bacteria found on the skin. can be related to hormones and the immune system and excessive sebum production and can occur the release of inflammatory mediators. The clinical picture of acne can be seen that there are comedones, micro-comedones, open and closed comedones, sandpaper commodes, macro-comedones, missed comedones to relieve inflammation can be given a concoction of the Sukma Tangerang Clinic which is Anti-Acne Vulgaris (AV).

Putu Yasti Putri Arniyasa; Ni Luh Karmini

Public Service And Governance Journal 2023 Universitas 17 Agustus 1945 Semarang

Micro, Small and Medium Enterprises (MSMEs) are productive business units that stand alone, which are carried out by individuals or business entities in all economic sectors. The existence of Micro, Small and Medium Enterprises (MSMEs), which is the largest part of the national economy, is an indicator of the level of community participation in various sectors of economic activity. The purpose of this study was to determine and analyze the simultaneous and partial effects of business capital, labor, and use of e-commerce variables on Culinary MSME income in Denpasar City. This study used the accidental proportional sampling method with a sample of 99 MSME actors in the culinary field in Denpasar City. The data analysis technique used is multiple linear regression analysis. The results of data processing and simultaneous testing show that capital, labor, and the use of e-commerce have a significant effect on the income of MSMEs in the culinary field in Denpasar City. The results of data processing also show that the variables of business capital and labor partially have a positive and significant effect on the income of culinary MSMEs in Denpasar City. MSMEs in the culinary field in Denpasar City who use e-commerce earn higher incomes compared to those who do not use e-commerce.

Ni Putu Manik Julythiawati; Putu Agus Ardiana

Public Service And Governance Journal 2023 Universitas 17 Agustus 1945 Semarang

The purchasing power of the community continues to increase towards food and beverage products, leading to the active production of companies in the food and beverage industry. Some companies pay attention to their social responsibility towards the surrounding environment. Therefore, by involving stakeholders and disclosing Corporate Social Responsibility (CSR) in company operations, it can help address damage to the company's image. The aim of this research is to determine the influence of stakeholder engagement practices and CSR activity disclosure on corporate reputation. The sampling method used in this study is purposive sampling, with a total of 38 observations. The research findings indicate that stakeholder engagement and the disclosure of corporate social responsibility have a positive and significant impact on corporate reputation. The implication of this research is to provide input to company management to consistently disclose CSR activities and involve stakeholders inclusively.

Herlangga Turna Cahyantoro

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Digital marketing is a marketing concept that is widely used in this modern era. Many manufacturers choose to use digital marketing in their marketing process because marketing goods through digital media saves energy and costs. In the process of digital marketing or digital marketing, a high creative process is needed because digital marketing requires producers to make content as attractive as possible for consumers to see and be interested in the products offered. In this case we examine how useful the application of digital marketing is in the marketing process of Bamboo MSMEs located in the Kepanjen Kidul Village, Kepanjen Kidul District, Blitar City. The method used is descriptive method with a qualitative approach. The descriptive method is used to describe the efforts of UMKM Bambu "Arunika Art" in developing their marketing with digital marketing. Meanwhile, a qualitative approach is used to explain the process of implementing digital marketing in line with the development of its business. The mentoring work program carried out for bamboo MSMEs is to utilize digital marketing, carry out digital content creation. Through a strong brand identity and an effective digital marketing strategy, bamboo MSMEs in the Kepanjen Kidul Village can experience significant empowerment.

Ellisa Adelia; Lucya Natalie; Firnaz Seiff; Muhammad Sabil Ghifarian; Selvia Selvia +2 more

Maslahah : Jurnal Manajemen dan Ekonomi Syariah 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Online Single Submission (OSS) is an application that functions to make business licenses or business legality online for both micro, medium and large scale businesses. As a form of empowering MSMEs in the Bareng Village, the authors carried out socialization activities regarding the importance of having a business legality or in this case a Business Identification Number (NIB) and also conducted a survey of every MSME actor in the Bareng Village. The purpose of this research is to make it easy for business owners to obtain capital assistance in the form of supporting or supporting tools, capital money, and business development funds. Apart from being used as a business identity, NIB ownership is what brings benefits to business owners. This study uses a qualitative method by surveying every MSME actor and also using a quantitative method. The results of this study explain that NIB can stimulate MSME products so that they have an identity to be recognized by the wider community so that they can prosper MSME actors.

Utari Amalia Putri; Viona Ramifa Reja; Rani Pertama Sari; Ramdani Bayu Putra

Jurnal Bintang Manajemen (JUBIMA) 2023 Pusat Riset dan Inovasi Nasional

Business strategy is an important part that must be owned by every business actor. This study tries to determine the ideal strategy through SWOT analysis. The object of this research is Cafe 165 which is a business unit of Putra Indonesia University YPTK Padang. The research method used is descriptive method with data collection techniques through interviews and questionnaires to the parties or stakeholders. SWOT Analysis techniques include IFE, EFE, CPM, TOWS, IE, SPACE, Grand Strategy and QSPM. The findings of the IFE Matrix and the matrix show that Bozz Juice Ice Cream has strong organizational characteristics internally with strategies that can take advantage of strengths that minimize weaknesses and are able to take advantage of opportunities from threats encountered. The results of the analysis of the TOWS Matrix, SPACE, IE, Grand Strategy as the final result of this study recommend that the right business strategy for Bozz Juice Ice Cream is implementing a market development strategy followed by product development through continuous innovation.

Devi Istyalita; Pandu Dewa Dana; Ardian Christyanti; Mirza Andrian Syah; Gideon Setyo Budiwitjaksono

Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia (JPPMI) 2023 Sekolah Tinggi Ilmu Administrasi Yappi Makassar

This study aims to explain the importance of socializing the application of social media in the development of Micro, Small and Medium Enterprises (MSMEs) in Blitar City. Social media has become a very effective tool in building relationships with customers, marketing products and increasing business visibility. However, there are still many MSMEs in Blitar City that have not utilized the potential of social media optimally. Through outreach, MSMEs owners will be provided with a better understanding of social media and how to use it as an effective marketing tool. This outreach will involve training and increasing knowledge on relevant social media platforms, online marketing strategies, creating engaging content, and measuring and analyzing social media performance. It is hoped that by socializing the use of social media, MSMEs in Blitar City will be able to make better use of social media to promote their products and services, reach a wider audience, and increase their online presence. With the increase in online presence, it is hoped that there will be an increase in the overall turnover and growth of MSMEs in Blitar City.

Maulita Ayubi Rachma; Ratih Mukti Azhar

Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia 2023 Fakultas Teknik Universitas Maritim AMNI Semarang

Micro, Small and Medium Enterprises (MSMEs) have an important role as a driving force for the Indonesian economy. Kampung Kue Menur UMKM is no exception, which has business potential to develop. However, there are several obstacles faced by MSMEs that can interfere with their development. According to the results of a survey conducted by interviewing MSMEs, it can be seen that there are obstacles to their financial management. The difficulties of MSMEs in preparing simple bookkeeping and determining product selling prices are the main problems faced by MSMEs. Therefore, there is a need for socialization and simple financial bookkeeping training for MSMEs. So that with this dedication, it can be aimed at helping the SMEs of Kampung Kue Menur improve their ability to manage their business finances by carrying out simple financial bookkeeping. The results of the dedication carried out are that MSMEs realize and implement financial bookkeeping in their businesses that have a very important positive impact on businesses such as measuring their business performance, being able to separate personal and business finances, and managing business finances easily.

Santi Octaviani; Andari Andari

Jurnal Pengabdian Masyarakat Sains dan Teknologi 2023 Fakultas Teknik Universitas Cenderawasih

At this time many see that the application of financial literacy knowledge in Cipuk MSMEs has not been applied optimally. However, with advances in technology, it has a method of applying business management knowledge so that these MSMEs can be more advanced. This business management science is financial literacy, which is to understand and apply various financial skills, such as managing personal savings, making budgeting, and investing. Not only that, MSMEs can add new flavor innovations due to the limited flavors in Cipuk preparations. The result of this service is that the Cipuk MSME partners understand more about financial literacy, understand more about making budgeting, financial bookkeeping and others, and add taste innovation, namely, so that MSME products are more varied and consumers don't feel bored with the taste of existing products.

Fadli Syamsuddin; Iskandar Simbala; Hendra Radjulani

DIAGNOSA: Jurnal Ilmu Kesehatan dan Keperawatan 2023 International Forum of Researchers and Lecturers

Chronic Kidney Disease (CKD) This is a gradual and irreversible kidney disorder that affects the body's capacity to regulate metabolism, fluids, and electrolytes, leading to the development of uremia. Hemodialysis (HD) patients with chronic renal failure are subject to fluid, dietary and pharmaceutical restrictions as well as activity and medication limits. Weight gain, edema, and high blood pressure will occur if fluid balance is not maintained or if there is excess fluid between dialysis sessions. But limiting fluids while receiving hemodialysis can have a number of negative consequences on the body, one of which is thirst and dry mouth (xerostomia), caused by decreased salivary gland production. This scientific study uses a descriptive methodology along with nursing care strategies to apply the "sipping ice cubes therapy" strategy to reduce thirst in CKD patients receiving hemodialysis. Evidence-based practice of nursing This procedure is carried out in the Nursing Room of RSUD Dr. dr. Aloei Saboe Gorontalo City on December 26 2022 and January 26 2023. According to researchers, the administration of the innovative therapy "Sipping Ice Cubes Therapy" can significantly reduce thirst levels in CKD (Chronic Kidney Disease) patients. It can be seen from the 6 respondents who were given the innovative therapy "sipping ice Cubes Therapy" all of which gave a positive response after evaluation, both direct evaluation after giving therapy or evaluation after 3 days of giving the implementation of "sipping ice Cubes Therapy"

Siti Jubaidah; Chuzaimah Batubara

Jurnal Akuntan Publik 2023 International Forum of Researchers and Lecturers

This research is based on the desire to analyze the role of supervisory management in dealing with waqf management problems. The analysis tool is a qualitative method used by the author, namely to fill in the data or information collected with the final result in the form of writing. This method is used to describe and explain management strategies for dealing with waqf problems through gathering information and studying documents, such as e-books, journal articles, and papers. The ideas that will be put forward highlight: first, the concept of waqf; second, the legal basis of waqf; third, the waqf supervisory management function; fourth, productive waqf and its management in Indonesia.The research results conclude that basically, the problem of supervision is something that is absolutely necessary. For hundreds of years, waqf in Indonesia has not received serious supervision. As a result, quite a lot of waqf assets were neglected and some of the waqf assets were even lost. The waqf supervision process is part of waqf management. The management function includes 4 things, namely: planning, organizing, actuating and controlling.

Dicky Dwi Kurniawan; Muji Sukur

Jurnal Elektronika dan Komputer 2023 STEKOM PRESS

The many types of medical devices available at PT. Romora Jaya Pratama makes customers confused in determining which medical device to buy. One of the solutions is to use a recommendation system that can help customers get the medical devices they want with collaborative filtering. This study aims to create a product recommendation system that can provide medical device product recommendations at PT. Romora Jaya Pratama with a collaborative filtering method based on a numerical rating, namely rating 1 which indicates the customer only sees the product and rating 2 indicates the customer buys the product. Collaborative filtering recommendations on PT. Romora Jaya Pratama can provide 3 product recommendations and best seller recommendations based on the most sales data in the current month and year as many as 3 products.

Putri Kurniawati; Ririt Iriani Sri S; Mohammad Wahed

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

In developing Micro, Small, and Medium Enterprises (MSMEs) it is necessary to have a strategy in marketing its products that aims to increase competitiveness and increase in business development, one of which is through branding so that it has its own distinctive characteristics when compared to MSMEs whose businesses are the same and can also be recognized wider by society. This service aims to provide reinforcement to the community's creative industries (MSMEs) in the Sentul area, Kepanjenkidul District, Blitar City regarding marketing strategies through product branding and design. The methods used in this service activity are direct presentations, discussions, and mentoring. Strengthening this marketing strategy was carried out for three days which coincided at the D&D Handycraft UMKM Shop which was witnessed by the shop owner. For the smooth running of this community service activity, the East Java "Veteran" UPN KKN team made a presentation of material in the form of a PowerPoint which discussed general product branding and design using the Canva application and prepared a tool, namely a camera to take product photos.