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 The Community Service Program (PKM) was implemented with the primary objective of improving the motivation and skills of Global International School high school students in managing independent business units established within the school environment. This activity was designed as a practice-based entrepreneurial development effort, especially for students directly involved in school business activities. The program was implemented through a series of training sessions covering entrepreneurial motivation, digital and conventional marketing strategies, and sales practice simulations. The motivation training aimed to build an independent and resilient mindset in facing business challenges, while the promotional strategy training emphasized the importance of branding, the use of social media, and effective communication with consumers. During the implementation process, students were encouraged to actively participate, be creative, and directly apply the material learned through simulations and group discussions. Evaluation results showed that this activity successfully increased the enthusiasm and confidence of students in running their own businesses. They also began to understand the basic concepts of branding, targeted promotional strategies, and the importance of building relationships with consumers. The enthusiasm of the participants was very high, especially during the promotional and direct sales practice. Overall, this PKM activity had a positive impact on students' mental and technical readiness to face the business world. This program also has the potential to be further developed as the basis for a practice-based entrepreneurship curriculum, as well as a medium for character building, creativity, and student independence at the secondary education level.

This article explains the Bakaua ritual at sacred graves, a tradition of the Nagari Sungai Limau community that has deep theological value. This research aims to analyze the meaning of theological values in the Bakaua ritual and how its practice can strengthen people's spiritual relationships. Using a descriptive qualitative approach, this research examines the spiritual, social, and cultural aspects inherent in the Bakaua tradition. The research results indicate that this ritual serves not only as a means of prayer and respect for ancestors but also as a medium for strengthening social relations and preserving local wisdom. Apart from that, the Bakaua ritual is seen as a form of asking for protection, expressing gratitude, and fulfilling vows, which reflects the close relationship between culture and theology in the life of Minangkabau society. The method used in this research is qualitative, encouraging a different approach from previous research, which only discussed Bakaua dramaturgy in the Minangkabau society. However, this paper places more emphasis on aspects of theological values in the Bakaua ritual tradition at sacred graves. This study highlights how theological meaning is embodied through symbolic practices, offerings, and communal prayers that represent submission to divine will. It also reveals how the ritual facilitates intergenerational transmission of spiritual values, maintaining continuity of belief systems in modern contexts. By analyzing community participation and oral narratives, the research uncovers deep spiritual motives rooted in Islamic beliefs intertwined with local cultural expressions. In addition, the findings underscore the community’s resilience in preserving traditional theology-based rituals despite the influence of modernization and shifts in religious interpretations. The Bakaua ritual thus becomes a cultural-theological bridge that binds generations and sustains spiritual identity within the dynamic life of the Minangkabau people.

This study explores the meaning of love and courage in the lyrics of Nadin Amizah's song "Taruh". Music serves as a cultural medium that reflects the construction of social reality, and song lyrics often become a space for expressing personal and collective experiences. The song "Taruh" illustrates the emotional complexity present in human relationships, particularly in interpreting the feelings of love intertwined with acts of bravery. This research employs Ferdinand de Saussure's semiotic theory by examining the syntagmatic and paradigmatic relations within the song's lyrics. The descriptive qualitative method is applied, with data obtained through non-participant observation and literature study. The findings indicate that the lyrics of "Taruh" do not portray an idealized version of love; instead, they express a more realistic view of love as something that includes pain, vulnerability, and imperfection. Interestingly, within those imperfections, there is a profound sense of courage—a willingness to endure, to remain, and to accept wounds as a part of emotional life. The syntagmatic analysis highlights how the arrangement of words in each stanza reflects stages of emotional struggle, longing, acceptance, and resilience. On the other hand, the paradigmatic analysis reveals that while alternative words could have been chosen, the selected diction intensifies the emotional nuance without shifting the central message of the narrative. Overall, the song constructs a layered narrative of love, where courage is found not in grand gestures but in silent endurance. This study shows how popular music, through its poetic structure, can communicate complex emotional truths and contribute to deeper cultural understandings of human emotion.

This study examines the effectiveness of implementing a democratic classroom management model in enhancing student learning motivation at Jambu Public Elementary School 3. A descriptive qualitative approach was employed, with data collected through direct classroom observations and interviews involving teachers and students. The aim was to understand how democratic principles applied in classroom settings could influence students’ motivation, behavior, and engagement in learning activities. The findings reveal that adopting democratic leadership in classroom management creates an inclusive, respectful, and participatory learning environment. Students are encouraged to express opinions, collaborate in decision-making, and take ownership of their learning process. This approach significantly enhances intrinsic motivation, responsibility, and student independence. It also helps reduce passive behavior and fosters a sense of belonging and self-worth among students. The results are in line with several prominent educational theories. According to Self-Determination Theory (Deci & Ryan), autonomy and relatedness are key drivers of motivation, which are facilitated through democratic practices. Vygotsky’s Social Development Theory emphasizes the role of social interaction in learning, which is actively promoted in this model. Carl Rogers’ humanistic approach also supports the creation of a learning climate centered on empathy and student potential, while Rudolf Dreikurs’ Adlerian classroom model advocates for respectful teacher-student relationships and cooperative behavior. Overall, the implementation of a democratic classroom management model is considered effective in promoting both academic achievement and character development at the elementary level. The study recommends broader application of this model in primary education settings to support holistic student growth and to foster a learning culture rooted in mutual respect, responsibility, and student agency.  

This study aims to analyze the influence of leadership style and work environment on employee performance at Home Industry Ice Cream El Fariz. The background of this research highlights the importance of adaptive human resource management in small business environments, where interpersonal relationships and informal organizational structures significantly impact work effectiveness. The research employed a quantitative approach using a survey method, in which data were collected through questionnaires from 30 employees as respondents. Multiple linear regression analysis was used to examine both partial and simultaneous effects of the independent variables on employee performance. The findings indicate that neither leadership style nor work environment has a statistically significant effect on employee performance, as both variables showed p-values greater than 0.05. Simultaneously, the model was also found to be insignificant, with the F-statistic falling below the critical value. The coefficient of determination (R²) was 0.199, suggesting that only 19.9% of the variation in employee performance could be explained by the model, while the remaining 80.1% is influenced by other factors outside the study. These results imply that in the context of a home industry, informal factors such as intrinsic motivation, social bonds, and organizational culture play a more dominant role in shaping employee performance than the formal variables examined. This research provides practical insights for small business owners to adopt more contextual and relationship-based managerial approaches in enhancing workforce productivity.

This study investigates the monetary transmission mechanisms influencing inflation and exchange rates across seven Southeast Asian countries (Myanmar, the Philippines, Indonesia, Malaysia, Singapore, Thailand, and Vietnam) over the period 2010–2023, with special focus on the impact of the COVID-19 pandemic. The research addresses the problem of macroeconomic instability, particularly the volatility in inflation and currency values during crisis periods, and aims to identify the dominant monetary factors affecting these indicators. The study employs a mixed quantitative approach using Structural Vector Autoregression (SVAR), Panel Autoregressive Distributed Lag (ARDL), and Paired Sample t-Test to analyze the short-term and long-term relationships among key variables: Gross Domestic Product (GDP), investment, money supply (M2), interest rates, inflation, and exchange rates. Findings reveal that GDP is the most influential factor impacting both inflation and exchange rates, followed by money supply and interest rates. The variance decomposition analysis confirms that these monetary variables significantly explain macroeconomic fluctuations in both pre- and post-pandemic contexts. The t-Test further indicates statistically significant changes in inflation and exchange rates before and after the pandemic, highlighting the disruptive effect of COVID-19 on economic stability. The results demonstrate that inflation declined significantly in most countries during the pandemic, while exchange rate behavior varied depending on economic resilience and policy responsiveness. The study concludes that maintaining macroeconomic stability requires not only monetary policy coordination but also effective public health crisis management. This research contributes to the regional policy discourse by offering empirical insights and evidence-based recommendations to strengthen economic resilience in Southeast Asia.

This study aims to analyze the influence of Product Quality, Price, Sales Promotion, and Advertising on consumer purchasing decisions on the Bukalapak online store platform. This study used a quantitative approach with descriptive methods, aiming to illustrate the relationships between variables based on empirical data. Primary data were obtained by distributing questionnaires to 120 respondents who were active Bukalapak users in the West Medan District. The data analysis technique used was multiple linear regression with the aid of SPSS software to determine the effect of each independent variable on the dependent variable. The analysis results indicate that, partially, the variables Product Quality, Sales Promotion, and Advertising have a positive and significant influence on purchasing decisions. This means that the higher the product quality, the more effective the promotion, and the more attractive the advertisement, the greater the likelihood of consumers making a purchase. Conversely, the variable Price showed a negative and significant influence, indicating that inappropriate pricing can reduce purchase intention. Simultaneously, all four variables have a significant influence on purchasing decisions. The Adjusted R Square value of 70.4% indicates that this research model is able to explain 70.4% of the variation in purchasing decisions, while the dependent variable is influenced by factors outside the model. This study recommends that Bukalapak continue to improve product quality, develop competitive pricing strategies, strengthen promotions, and create creative advertising. Further research is recommended to consider additional variables such as product reviews, brand image, and service quality to enrich the analysis.

This study aims to analyze the influence of capital structure, company size, and liquidity on the financial performance of manufacturing companies in the food and beverage sub-sector listed on the Indonesia Stock Exchange (IDX) during the 2019–2023 period. The food and beverage industry is one of the sectors that has a significant contribution to national economic growth, so understanding the factors that affect its financial performance is crucial. The method used is a quantitative approach with multiple linear regression analysis techniques to test the relationships between variables. The data used comes from the annual financial statements of companies that are included in the sub-sector for the past five years. The results of the study show that partially, the capital structure has a significant influence on the company's financial performance, which is shown by a calculated t-value of 6.414 and a significance value of 0.000 (< 0.05). These findings indicate that the more optimal the capital structure managed by the company, the better its financial performance. On the other hand, company size and liquidity do not show a significant influence on financial performance. The company size has a t-value of -1.493 with a significance of 0.140 (> 0.05), while liquidity has a t-value of 0.765 with a significance of 0.447 (> 0.05). However, simultaneously, these three independent variables together have a significant effect on financial performance, as shown by a calculated F-value of 19,527 and a significance value of 0.000 (< 0.05). The results of this study provide important implications for company management to pay more attention to the management of capital structure, as it is the dominant factor in influencing financial performance. Optimizing capital structure can be used as a strategy to increase the efficiency and competitiveness of the company in the midst of the dynamics of the food and beverage industry.

Corporate Social Responsibility (CSR) is currently considered an important activity to be carried out by every company. CSR emphasizes the importance of companies to be committed and establish harmonious relationships with the community, environment, and government. PT Sumber Graha Sejahtera and PT Centra Sarana Pancing are two companies that have routinely implemented CSR. This study aims to analyze the implementation of CSR in Purbalingga Regency, especially in PT Sumber Graha Sejahtera and PT Centra Sarana Pancing. This study uses a qualitative descriptive method with data collection techniques in the form of observation, indeepth interview, and documentation. Although CSR has been implemented routinely, the results of the study indicate that the implementation of CSR is still not optimal and in accordance with applicable provisions. This can be seen from the minimal information related to the implementation of socialization responsibilities, minimal policy communication, minimal company knowledge related to the provisions of CSR implementation, and the absence of a CSR team. So that the company's contribution through CSR has not been implemented optimally.

This study aims to explore the behavioral dynamics of Generation Z (Gen Z) toward digital culinary brands on TikTok, a platform increasingly central to youth consumer engagement. The research investigates how Gen Z interacts with, interprets, and forms relationships with culinary content in a digital environment shaped by algorithmic trends and participatory culture. Employing a qualitative phenomenological approach, data were collected through in-depth interviews with 12 Gen Z participants aged 18–24 years who actively engage with culinary brand content on TikTok. Additional data were obtained from observational analysis of brand-related content and user interactions on the platform. Thematic analysis revealed three core themes: emotional engagement with sensory-rich food content, digital consumption as identity performance, and expectations of brand authenticity and interactivity. Participants expressed strong affective responses to visually appealing and immersive content, linked their brand preferences to personal values and social identity, and favored brands that demonstrated responsiveness, humor, and human-like interaction. These findings highlight the role of TikTok not only as a marketing tool but as a cultural space where brand perception and loyalty are socially constructed. This study contributes to the theoretical understanding of consumer engagement by situating Gen Z’s behavior within a sociocultural and digital framework. Practically, it offers insights for culinary brands to develop more authentic, interactive, and value-driven content strategies. The findings also suggest implications for digital marketing policies and content regulation. Future research is recommended to explore cross-platform behaviors and cultural variations in digital brand engagement.

This study aims to analyze the influence of inflation, interest rates, capital structure, and profitability on stock prices in manufacturing companies. The background of this research highlights the volatility of the Indonesian economy, which is driven by macroeconomic factors that significantly affect capital market performance. Using the Systematic Literature Review (SLR) method, this study synthesized 10 relevant articles published between 2023 and 2025, collected through Google Scholar using specified keywords. The findings reveal varied results: inflation and interest rates generally have a negative influence on stock prices, although some studies report insignificant effects. Similarly, capital structure shows both positive and negative impacts, depending on company conditions and research contexts. Profitability also presents mixed outcomes; some studies found significant relationships, while others reported no influence on stock prices. This literature-based synthesis highlights inconsistencies in previous empirical findings and reinforces the need for further research to clarify the interaction between these variables and stock market performance. The study contributes to providing a comprehensive understanding for investors, financial analysts, and policymakers in making better investment and strategic financial decisions under uncertain economic conditions.

This study aims to analyze the function of imperative sentences in everyday life on the campus of Universitas PGRI Pontianak, specifically among students of PBSI Class A Afternoon Semester 4. This study uses a pragmatic approach to understand how imperative sentences are used in the context of campus communication. The results show that imperative sentences are used in various language functions, such as giving instructions, asking for help, and showing politeness. This study also finds that the use of imperative sentences can affect social relationships and communication between individuals on campus. The results of this study are expected to contribute to the understanding of the use of imperative sentences in the context of campus communication and can serve as a reference for further research on pragmatics and communication.

This study examines the Earnings Response Coefficient (ERC) as an indicator of market reaction to earnings announcements, focusing on several determining factors: Corporate Social Responsibility (CSR), financial distress, corporate growth, firm size, and earnings persistence. The primary issue addressed is the inconsistency of previous empirical findings regarding the influence of these factors on ERC, which motivates this study to reassess these relationships through a Systematic Literature Review (SLR) approach. The SLR method was employed to systematically collect, analyze, and synthesize evidence from prior studies to obtain a more comprehensive understanding. The findings reveal that CSR and earnings persistence produce mixed results—some studies show positive, negative, or insignificant effects on ERC—reflecting contextual differences and variations in investor perceptions. Meanwhile, financial distress and firm size generally have a significant positive impact on ERC, suggesting that larger firms and those perceived as financially stable are more likely to receive stronger market reactions. Corporate growth, on the other hand, mostly shows no significant effect. The synthesis highlights that the relationship between these factors and ERC is context-dependent, influenced by company characteristics and the level of information transparency provided to investors. This study concludes by emphasizing the need for a more integrative and contextual approach in analyzing the determinants of ERC and recommends further research to deepen understanding of how market responses to earnings information are shaped by these factors.

This community service activity focuses on improving the competitiveness of A.A Transport, a business that lacks cashless payment options and an effective social media marketing strategy. Providing cashless payments is a modern, customer-centric approach that differentiates businesses in a competitive market. Unfortunately, A.A Transport currently lacks such an option, providing an opportunity for improvement. This community service activity aims to assist A.A Transport in adopting cashless payment methods and the importance of effective social media marketing for MSMEs. Social media serves as a direct channel for interaction, building relationships, and expanding the market. The methods used in this community service activity were observation, interviews, surveys, and mentoring. The results achieved are in line with the project objectives, as A.A Transport successfully integrated QRIS for cashless payments and utilized social media effectively for marketing, thus contributing to its competitiveness and overall market reach.

Extension workers have been instrumental in encouraging farmers to adopt new technologies, aiming to improve productivity, income, social status, and climate resilience. This study investigates challenges in technology adoption and its impact on vegetable production, economic and social enhancement, and climate resilience in Svay Rieng province. Data from 302 agricultural cooperative members were analyzed using Pearson’s correlation to examine relationships and linear regression to predict factors influencing farmers' achievements. Results show that internal challenges (labor, capital, technical know-how) significantly influence success, followed by external challenges. Investments in hard technologies (e.g., net houses, drip irrigation) strongly correlated with achievements, while soft technologies (technical knowledge) had a lesser impact. Regression analysis identified internal challenges and adoption of hard technologies as key predictors, explaining 25% of overall performance, including 36%, 29%, and 25% of economic, social, and climate resilience improvements, respectively. For production, only internal challenges and hard technologies were determinants, predicting 30%. Addressing internal challenges and enhancing technology applications are critical to improving vegetable producers' success in the province.

PT Unilever Indonesia’s strategic application is examined through the Balanced Scorecard framework, focusing on four key perspectives: financial, customer, internal business processes, and learning and growth. The analysis reveals that while the company demonstrates strong financial performance, such as high ROI and ROE, challenges like declining annual profits and increasing liabilities signal the need for improved cost management and risk mitigation. Unilever's strategy emphasizes innovation and customer relationships, leveraging Total Quality Management (TQM) and continuous product enhancements. However, internal issues such as employee work culture, inadequate facilities, and employee satisfaction remain significant obstacles to organizational performance. The findings suggest a need for stronger employee engagement and workplace improvements, alongside enhanced financial sustainability strategies. Future research could explore how external factors, such as shifting market trends and government regulations, influence Unilever’s strategic decisions and overall success.

The implementation of Supply Chain Management (SCM) makes many businesses manage information, goods, services and money as good as possible so they can provide fast and high-quality services to customers. Therefore, this study aims to implement SCM in Kopi Bintang Salatiga SMEs to decrease production costs, increase revenue, improve operational efficiency and establish good relationships with customers. This study discusses the SCM process and the added value in Kopi Bintang Salatiga SMEs so in the future Kopi Bintang Salatiga SMEs can have good risk management and increase added value. The data was collected through literature study and interviewing the owner of Kopi Bintang Salatiga SMEs. This study found that weather, natural disasters, fires and coffee pests are the factors with the highest risk in the SCM process of Kopi Bintang Salatiga SMEs. The added value of farmers & post-harvest coffee processors of Kopi Bintang Salatiga Kopi Bintang Salatiga SMEs is already quite high at 99%, while at grade I coffee sales is 71% and grade II is 47% it appears that coffee with grade II has lower added value, so it is needing accuracy of coffee processing at farmers & post-harvest coffee processors so the grade I coffee product is increased.

This study investigates the influence of the Provincial Minimum Wage (MW) and education level on changes in worker status in Lampung Province, using Gross Domestic Regional Product (GDRP) as a control variable. Changes in worker status are defined as individual transitions in the labor market from 2021 to 2022, numerically coded as follows: employed-to-employed (3), employed-to-unemployed (1), unemployed-to-employed (2), and unemployed-to-unemployed (0). The analysis uses microdata from the National Labor Force Survey (NLFS), consisting of 22,999 respondents across all regencies/cities in Lampung Province. This study uses VAR and VECM models to examine short and long term relationships among the variables. The findings reveal that the minimum wage (LOGMWt) does not significantly influence changes in worker status in either the short or long term. Education shows varied effects: lower (EDUC1) and higher (EDUC3) levels have a significant negative impact, while middle education (EDUC2) has a significant positive effect. Meanwhile, LOGGDRP positively and significantly affects worker status changes in both time frames. These results underscore that improvements in EDUC2 and LOGPDRB play a more in facilitating labor market transitions than minimum wage policy alone.

Loneliness is a subjective emotional experience commonly observed during emerging adulthood (ages 18–25). In this phase, shifts in emotional and affiliative needs may increase vulnerability to loneliness, particularly in the absence of intimate relationships. One intrapersonal factor influencing loneliness is attachment style, emotional bonding patterns formed in early childhood that shape the quality of interpersonal relationships in adulthood. This study aims to examine the relationship between attachment style and loneliness among emerging adults who are not currently in romantic relationships. A quantitative correlational method was employed using purposive sampling, involving 208 unmarried participants aged 18–25 who were not in romantic relationships. The instruments used were the Indonesian version of the Attachment Style Questionnaire (ASQ) and the UCLA Loneliness Scale Version 3. Spearman correlation analysis revealed a significant negative relationship between secure attachment and loneliness (r = -0.748**, p < 0.01), and a significant positive relationship between fearful attachment and loneliness (r = 0.273**, p < 0.01). No significant associations were found for preoccupied or dismissing attachment styles. These findings highlight the important role of attachment style in shaping loneliness experiences among young adults who are not romantically involved.

Composite materials are produced by combining two or more different materials, to achieve mechanical properties superior to those of the individual components. One example of a natural fiber-based composite is the composite made from the skin fiber of the lantung wood (Artocarpus elasticus). This study aims to analyze the effect of alkali immerse durations (60 minutes, 90 minutes, and 120 minutes) and fiber weight fractions (5%, 10%, and 15%) on the impact strength of the composite, using lantung wood bark fibers as the control due to their inherent mechanical strength. The experiment was conducted by varying the independent variables, such as alkali immerse duration and fiber weight fraction, and dependent variables including fiber orientation and NaOH concentration (horizontal orientation, 10%). The research method used in this research is design of experimental (DOE) method. Impact testing was performed using a Charpy impact tester, and the resulting data were analyzed quantitatively to evaluate the relationships among the variables. Although the benefits of natural fibers are well-known, there is still a lack of empirical data regarding the effects of alkali immerse duration and fiber weight fraction on the impact strength of the composites. The study purpose is to fill this gap by systematically analyzing the effects of alkali immerse duration and fiber weight fraction on the mechanical performance of lantung wood bark fiber-based composites. The research result show that a 120-minute immerse duration yields an impact value of 0.029 J/mm², while a 10% fiber weight fraction results in an impact value of 0.033 J/mm². The research contributes to the optimization of fabrication parameters, particularly in the automotive sector, such as in the production of lightweight components like rear wheel mudguard for motorcycles.