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The Community Service Program titled “Digital-Based Entrepreneurship Empowerment Socialization to Improve the Economic Welfare of the Community in RW 008, RW 017, and RW 018, Benda Baru Housing Complex, Pamulang – South Tangerang” aims to enhance digital literacy and technology-based entrepreneurial skills among local communities, particularly Micro, Small, and Medium Enterprises (MSMEs). This program includes socialization, training, and practical mentoring related to the utilization of social media, e-commerce, Search Engine Optimization (SEO)/Search Engine Marketing (SEM), and digital advertising strategies as tools for business development. The method employed is participatory, actively involving the community in every stage of the program. The results indicate an improvement in community understanding of digital technology and their ability to leverage digital platforms to support their businesses. This program has also successfully created a sustainable digital entrepreneurship ecosystem, which is expected to enhance the economic welfare of the targeted communities. Given its success, this initiative is anticipated to serve as a model for digital-based community empowerment that can be implemented in other regions.

Revitalization of Sendang spring tourism has an important role in developing local culture-based ecotourism. This community service program aims to implement the Sendang spring tourism revitalization strategy to support the development of local culture-based ecotourism and identify revitalization strategies that are in accordance with ecotourism principles and maintain the cultural values ​​of the surrounding community. This service is carried out through various activities that include environmental conservation, strengthening the local economy, and preserving the culture of the surrounding community. The method used in this program is a participatory approach with community involvement in observation, training, and direct assistance. The results of the activities show that revitalization through a culture-based ecotourism approach can increase public awareness of environmental conservation, strengthen the local economy, and maintain cultural values. The main challenge in this program is building a balance between resource utilization and sustainable conservation efforts. The conclusion of this service confirms that the revitalization of Sendang spring contributes to increasing the attractiveness of ecological and cultural-based tourism, and provides benefits to the community in a sustainable manner.

This research raises the theme of the existence of traditional Minangkabau food, specifically Lapek Barajuik among the Pakandangan community, to understand how well this food is currently thriving.  The main question posed is how to maintain its existence amidst the advancement of the times.  This research aims to describe the existence of this food and identify the obstacles faced by the community in enhancing its existence.  The method used is qualitative research with a descriptive approach, through data collection from observation, interviews, and documentation.  Data analysis was conducted through data collection, reduction, display, and verification.  The research results show that Lapek Barajuik plays an important role in the culture of the Pakandangan community, known for its unique shape and taste, as well as being a symbol of identity and ancestral heritage.  Although there is interest from the community, including the younger generation, this food faces challenges such as competition with modern foods, seasonal nature, and lack of technological utilization in promotion.  In conclusion, the existence of Lapek Barajuik among the Pakandangan community, especially the older generation, is still preserved.  They appreciate this food as an important part of the culinary tradition.  Its appeal, especially its unique shape, creates a special impression when a son-in-law brings this food as a gift to the in-laws' house, making it symbolic in the family visit tradition.  On the other hand, the interest of the younger generation in it has declined due to the abundance of modern food variations, although they still like this dish, as evidenced during certain events where Lapek Barajuik became a choice and was favored by the community.

This journal is compiled to investigate the role of Islamic education in addressing the moral and character crisis among university students in the era of globalization. A qualitative research method is employed, specifically utilizing a literature review approach. This involves gathering data through an examination of books, literature, notes, and reports related to the discussed issue. Islamic education plays a crucial role in shaping individual character by instilling noble moral values and ethics. Beyond enhancing intellectual intelligence, it aims to cultivate individuals who are faithful, pious, and in accordance with Islamic teachings. This education is carried out through activities in families, educational institutions, and the community, involving parents, social activities, and expressions of Islamic culture. The utilization of technology also supports Islamic education by disseminating religious values through social media, enabling the younger generation to learn anytime and anywhere. Technology helps create engaging and relevant learning experiences in line with the times.

Livestock farmers in Besowo Village, a buffer zone of the Besowo Natural Reserve, rely heavily on forest resources, leading to potential environmental and social challenges. This study, conducted from August to October 2023 in Kediri Regency, Indonesia, employs a quantitative descriptive survey method with data collected through observations, interviews, questionnaires, and documentation. Data analysis was performed using SWOT and QSPM to identify sustainable forest resource utilization strategies for livestock farming. Farmers utilize non-timber forest products, including Pennisetum purpureum, Pennisetum purpureum cv. Mott, various weeds, and tree leaves such as Swietenia mahagoni, sengon (Albizia chinensis), and mindi (Melia azedarach) for livestock feed. Timber forest products like Swietenia mahagoni, sengon, gembilina (Gmelina arborea), balsa (Ochroma grandiflorum), and salam (Syzygium polyanthum) are used for firewood and livestock pens. The SWOT analysis recommends sustainable strategies, including monitoring forest resource use, optimizing sharecropping land for forage planting, empowering farmers through conservation programs, and enhancing goat and sheep farming. The QSPM analysis emphasizes the importance of government and Perhutani support in ensuring sustainable forest resource utilization. Strengthening institutional collaboration and promoting agroforestry-based livestock farming could further enhance sustainability and reduce dependence on forest resources.

Fruit jam is a type of preserved food made mainly from fruit, aimed at extending shelf life. It consists of 45% fruit juice and 55% sugar, with a total soluble solid content of at least 65%. Sijentik (Baccaurea polyneura) is an exotic tropical fruit from Lima Puluh Kota region in West Sumatra, which is not well-known and is underutilized by the local community. This research aims to maximize the utilization of this fruit to enhance its economic value and add variety to the types of jam available in the market. The study analyzes the effect of using sijentik fruit juice on the quality of fruit jam (color, aroma, texture, and taste) using a pure experimental method by conducting three (3) trials with four (4) different treatments. The data type is primary data sourced from 30 semi-trained panelists who filled out the organoleptic test format. The technique used is analysis of variance (ANOVA) to analyze the organoleptic test data. The results of this study indicate that there is a significant effect in several categories of sensory tests from the use of sijentik fruit juice on the quality of the jam. There is a significant effect in several categories of sensory tests, namely color, texture, and taste. However, there is no significant effect for aroma.

The utilization of technology in education has been increasingly developed, one of which is the use of chatbots in mathematics learning in elementary schools. This study aims to analyze the impact of chatbot usage on students' understanding of mathematics, learning independence, and time management. This research uses the Systematic Literature Review (SLR) method by reviewing various recent studies related to the implementation of chatbots in learning. The findings indicate that the use of chatbots can enhance students' understanding of mathematical concepts, strengthen learning independence, and help students manage their learning time more effectively. Chatbots provide opportunities for students to learn independently, give real-time feedback, and offer flexibility in learning time. The implications of this research emphasize the importance of integrating technology, specifically chatbots, to support more interactive and adaptive mathematics learning in elementary schools. The study also provides recommendations for further development of educational technology to improve the quality of future learning.

Crop rotation is one of the most effective agricultural and has significant benefits in improving soil fertility, assessing health and disease, and increasing the efficiency of natural resource utilization. Agricultural strategies that have important benefits in improving soil fertility, assessing health and disease, and increasing the efficiency of natural resource utilization. To maximize nutrient utilization and reduce the risk of certain pests associated with a crop, this practice involves reducing the types of crops grown on the same land in the relevant cycle. To maximize nutrient utilization and reduce the risk of certain pests associated with a crop, this practice involves reducing the types of crops grown on the same land in the relevant cycle. In addition, crop rotation helps improve soil structure, increase cation exchange capacity (CEC), and reduce dependence on chemicals and pests. The study employed a library analysis method by reviewing several previous studies on the impact of crop rotation on agricultural productivity and soil ecology. The results showed that crop rotation can increase nitrogen levels in the soil by up to 20%, reduce pesticide use by up to 50%, and increase air use efficiency, especially in areas with limited air supply. In addition, this practice helps create a more stable agricultural ecosystem by increasing biodiversity, such as reducing the number of natural enemies of pests. The findings of this study indicate that crop rotation is a practice that not only increases crop yields but also strengthens the principle of sustainability. With proper maintenance, crop rotation can be an effective solution to reduce land degradation, improve food security, and improve ecological balance in modern food systems. resilience, and improve ecological balance in modern agricultural systems.

This study aims to analyze the innovation of public relations (PR) content publication strategies in shaping the image of regional leaders in East Java Province, focusing on the utilization of digital technology. The main issue addressed is the lack of effectiveness of content strategies in changing public perception and building a positive image. Using the theories of relations, reputation, and relevance (Onggo, 2004), the study explores and analyzes how PR content strategies can be innovatively applied. The research employs a qualitative method with a case study approach, involving in-depth interviews and document analysis. The findings indicate that the use of social media and digital platforms enhances two-way communication, strengthens relationships, and builds a positive reputation. Relevant and timely content increases public engagement, ensuring government messages remain significant. The study suggests optimizing digital technology and enhancing PR staff training to master the latest digital tools. Recommendations for future research include comparative studies across regions on the effectiveness of digital communication strategies. Thus, this study provides practical and theoretical insights to improve the effectiveness of public communication in the digital era, supporting the success of programs and policies in East Java Province.

One way to recycle and reuse plastic is using ecobricks. Sustainable bags, wallets, chairs, tables, and more may be yours via the ecobrick program's processing of basic, inexpensive materials. This study seeks to inspire Class 6 students at SDN 1 Sumber to become more involved and think outside the box when it comes to recycling and repurposing materials that have high market value. With a descriptive qualitative approach, this researcher involved grade 6 students and homeroom teachers at SDN 1 Sumber as subjects, using interview, observation and documentation methods. The results of this research show a significant increase in understanding of the use of plastic waste into ecobricks and functional goods after participating in practical ecobrick making activities. So students can gain new insight into plastic waste processing and develop creative ideas. This research provides educational and environmental benefits, this activity also supports the development of student character, such as cooperation, creativity and caring. Key words: ecobricks, waste, plastic.

The optimization of community empowerment is a strategic step in improving the quality of human resources (HR) in Kedungsari Village. This community service aims to implement literacy-based education as a means of empowering the community by utilizing existing village facilities and infrastructure. Through a participatory approach, the community is involved in various socialization and training activities relevant to local needs to enhance their skills, awareness, and knowledge. The results of the program indicate that literacy-based education not only improves reading and writing skills but also strengthens the community’s understanding of the importance of maintaining environmental cleanliness, social values, and managing local potentials to support village development. The utilization of facilities such as the village library and community hall is key to the program's success. With a targeted and collaborative implementation, this program is expected to enhance the quality of life of Kedungsari Village residents in social, economic, and environmental aspects. In conclusion, sustained support from universities, village governments, and local communities is necessary to create an inclusive, competitive, and sustainable empowerment ecosystem.

Spinach (Amaranthus spp.) is a vegetable plant that is highly dependent on the availability of light and nutrients for its growth. Proper spacing plays an important role in influencing a plant's access to light and nutrients, which ultimately impacts its yield. This study examines the impact of planting distance on light and nutrient competition in spinach. Planting spacing that is too tight can lead to intense competition between plants, reduce the efficiency of photosynthesis, and increase the risk of etiolation in lower plants. On the contrary, planting spacing that is too wide reduces land use efficiency and increases the likelihood of weed growth. The ideal planting distance ranges from 15-20 cm between plants, which ensures maximum utilization of light and nutrients without resulting in excessive competition, thus supporting optimal growth and yield

This research aims to find out how the training provided by Mixue to its employees is to increase the productivity of its employees' performance through questions and answers to obtain the necessary information. This research uses a qualitative, descriptive approach in the form of in-depth interviews with Mixue employees in Lubuk Begalung. The strategy to increase employee performance productivity is an effort made by the company to improve employee performance so that it can be used for the good and progress of the company. In order to achieve the desired targets, companies must develop appropriate strategies. It involves management-oriented human resource planning through a specific set of actions. Productivity refers to an employee's ability to complete tasks according to standards in terms of completeness, cost, and speed, which reflects the utilization of human resources in an efficient and effective manner in the company. Efforts that have been made by Mixue to increase employee performance productivity are by providing skills in the form of introducing SOPs, (1) Carrying out training, (2) Appraising employee performance, (3) Career path (career development), and (4) Conduct regular performance evaluations

This analysis explores the utilization and impact of various forms of figurative language in the script of the movie "Moana." The study delves into six types of figurative language: simile, metaphor, hyperbole, paradox, irony, and personification. The choice to focus on these six types is rooted in the writer's deep understanding of these specific forms, allowing for a more thorough and nuanced analysis. Through a meticulous examination of the script, it is revealed that personification and metaphor are the most prevalent, contributing significantly to the narrative depth and cultural richness of the film. The personification, in particular, enlivens it as a character and underscores its cultural significance in Polynesian lore. Additionally, metaphors and similes are instrumental in character descriptions and thematic elaboration, while hyperbole and irony inject humor and complexity into the storyline. Paradoxes are employed to provoke critical thinking about the story's underlying themes. Ultimately, this analysis underscores the indispensable role of figurative language in enriching the storytelling of "Moana" and enhancing its emotional resonance.

This community service aims to enhance the product branding quality of Bandung-style grilled bread and iced tea micro, small, and medium enterprises (MSMEs) to sustain their entrepreneurship. To remain competitive in today's increasingly advanced business world, these MSMEs need to implement AI-based digital marketing. The implementation of this service is carried out using methods that include direct face-to-face observation or interviews, training on utilizing AI-based digital marketing, and finally, evaluation of the results. This training is designed to help MSMEs understand the importance of improving product branding quality to expand their market share. In this digital era, the utilization of digital technology has become crucial for MSMEs to increase the efficiency of their operations. The results of the activities conducted have shown an increased understanding among MSMEs regarding the importance of utilizing digital technology, especially the use of AI to enhance their product branding. This activity is expected to help MSMEs improve their competitiveness, expand market access, and strengthen business sustainability in the digital era, enabling them to maintain their businesses and continue to grow further.

This study aims to explore the role of stakeholders in measuring a company's economic rent and its relationship with competitive advantage. Using a qualitative approach through a literature review, this research analyzes various perspectives and findings on how relationships with stakeholders can influence the creation and utilization of economic rent by companies. The main findings suggest that stakeholders play a crucial role in the value creation process, where effective relationships with both internal and external stakeholders can strengthen a company's competitiveness. This study also highlights the importance of holistic stakeholder management in facing increasingly complex competitive challenges. The findings offer new insights into the role of stakeholders in supporting a company's competitive advantage in a dynamic business environment.

The understanding of most MSME (Micro, Small, and Medium Enterprise) actors in Sei Rampah Village regarding the workings and utilization of social media as a digital marketing platform remains relatively low. This condition prompted the community service team to conduct a community engagement activity in the village. The activity was designed in the form of socialization and interactive training aimed at helping MSME actors comprehend how to optimally leverage social media to increase sales and expand market reach. The socialization activity was attended by 20 participants. The methods used in this community service activity were lectures and interactive discussions. The stages of the activity included the preparation phase and the implementation phase. This activity had a positive impact by assisting business actors in understanding how to optimally utilize social media to boost sales and broaden their market reach. Following the socialization, the majority of participants expressed interest in using social media as a platform for marketing their products. This indicates that the community engagement activity carried out contributed positively to business actors in Sei Rampah Village.

Hypertension is a non-communicable disease with an increasing prevalence and is a major risk factor for cardiovascular diseases. In Cikabuyutan Timur, Hegarsari Subdistrict, hypertension is a significant health problem, primarily caused by unhealthy dietary habits. As a community-based effort to control hypertension, the GEMILANG (Educational Movement and Utilization of Butterfly Pea Innovation) program was implemented through a community empowerment approach. This program includes hypertension education, training on processing butterfly pea flowers into herbal tea, and a Training of Trainer (ToT) for the Kelompok Wanita Tani (KWT) on butterfly pea cultivation techniques. The evaluation results from pre-test and post-test assessments indicated an increase in participants’ understanding of hypertension and the benefits of butterfly pea flowers, with the average pre-test score rising from 83.33 to 93.89 in the post-test. The Wilcoxon test showed a significant difference between pre-test and post-test results (p-value = 0.007). This program successfully enhanced community knowledge and skills in managing hypertension naturally. It is expected that this initiative will be sustainable through the active involvement of KWT and health cadres in promoting a healthy lifestyle based on herbal plants.

Adolescent reproductive health knowledge remains suboptimal due to insufficient access to accurate, evidence-based educational resources. This challenge is further compounded by the dissemination of unreliable information, resulting in misconceptions and improper health practices. This study presents a community-based initiative aimed at enhancing reproductive health literacy among students of SMAN 1 Pekanbaru, with a particular focus on integrating the use of natural resources as a preventive strategy. The program addresses gaps in structured reproductive health education and leverages locally available natural resources to foster sustainable health practices. The initiative encompasses structured activities, including socialization sessions for students and educators, comprehensive training on reproductive health and the utilization of natural resources, and the deployment of technology to facilitate information dissemination. Implemented by a multidisciplinary team from the Faculty of Medicine, Universitas Abdurrab, the program is supported by ongoing mentorship and systematic evaluations using surveys and interviews. This initiative underscores the potential for sustained impact through partnerships with schools, local health agencies, and community organizations. By enhancing awareness and encouraging the adoption of natural, sustainable practices, the program serves as a translational application of research findings, with the potential for scalability to other educational institutions and broader community settings.

The integration of research and innovation in regional development policy is an important aspect of realizing effective, adaptive, and evidence-based planning. However, in practice, the utilization of research results in the policy formulation process at the regional level has not been optimal, causing policies to be frequently formulated based on intuition, experience, or administrative considerations alone. This condition is also found at the Regional Development Planning, Research, and Innovation Agency (BAPPERIDA) of Sikka Regency, which has a strategic role in coordinating regional planning, research, and innovation. This study aimed to analyze the level of integration of research and innovation with regional development policies, identify inhibiting factors, and formulate strategies to enhance integration in a more effective and sustainable manner. The theoretical review of this study refers to the concepts of organizational integration, research as a basis for decision-making, public innovation, and the regional innovation system approach. The method used was a descriptive qualitative approach conducted through internship activities, with data collection techniques including observation, interviews, documentation, and literature review. Data were analyzed descriptively by comparing empirical conditions with the established conceptual framework. The results of the study show that integration has been implemented through the alignment of research with regional planning documents, facilitation of cross-sector collaboration among regional agencies and universities, and the utilization of several research outputs for policy formulation.   Nevertheless, obstacles remain, including limitations in human resources, budget, research infrastructure, cross-sector coordination, and the suboptimal innovation culture. Therefore, strengthening regulations, improving institutional capacity, developing an innovation ecosystem, and integrating research data systems are required to ensure that development policies are more targeted and sustainable. Overall, the integration of research and innovation plays an important role in improving the quality of regional development governance in Sikka Regency.