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Siti Nur Jannah; Pramono, Pramono

Jurnal Kajian dan Penalaran Ilmu Manajemen 2024 CV. Aksara Global Akademia

Aplikasi TikTok merupakan aplikasi yang pada era digital saat ini digemari oleh masyarakat umum khususnya anak muda. Perkembangan TikTok saat ini telah pada titik terdapat marketplace yang menjadi satu wujud aplikasi dengan TikTok yang dinamakan TikTok Shop. TikTok Shop dapat menjadi media bisnis yang relevan bagi pelaku usaha yang belum dapat melakukan marketing atau pemasaran dan penjualan dalam aspek yang besar, sehingga dapat meningkatkan bisnis pelaku usaha. Penelitian ini dilandaskan dengan metode kualitatif dengan mengkaji penelitian-penelitian terdahulu yang diuraikan dalam pembahasan. Implikasi dari penelitian ini adalah pelaku usaha dapat mengembangkan omzet dengan turut serta meggunakan TikTok Shop, sebagai salah satu media sosial yang sedang diminati banyak khalayak umum. Adapun pemasaran dapat dilakukan secara kreatif dan informatif melalui video-video pendek sebagai penunjang pengembangan omzet bisnis.

Akmal Aziz; Galih Samodra; Sunarti Sunarti

Jurnal Riset Ilmu Farmasi dan Kesehatan 2024 Asosiasi Riset Ilmu Kesehatan Indonesia

Inflammation is the body's response when it experiences injury, infection, antigen or cell damage, so it is a sign of something that is harmful to the body or disease. Galangal rhizomes (Kaempferia galanga L.) and Srikaya leaves (Annona squamosa L.) are plants that contain flavonoid compounds which have anti-inflammatory potential by inhibiting the enzymes cyclooxygenase and lipooxygenase. The aim of this research was to determine the effectiveness of a combination cream preparation of galangal rhizome extract and srikaya leaf extract as an anti-inflammatory. The various combinations used are a combination of 15 grams of kecur rhizome extract and 10 grams of srikaya leaf extract, 12.5 grams of srikaya rhizome extract and 12.5 grams of srikaya leaf extract, 10 grams of srikaya rhizome extract and 15 grams of srikaya leaf extract. The anti-inflammatory test uses 1% carrageenin induction of 0.1 ml, then the swelling that occurs is measured using a plastinometer. Based on the results obtained, a good anti-inflammatory power value was a combination of 15 grams of kencur rhizome extract with 10 grams of srikaya leaf extract with a value of 21.6216%. The results of the One Way Annova analysis obtained a p-value >0.05, which means there is no significant difference. So it can be concluded that various combinations of galangal rhizome extract and srikaya leaves are effective in mice induced by carrageenin. A post hoc Tuckey test was carried out on the AUC value, obtaining a p-value >0.05, so it can be concluded that there was no significant difference in the positive controls for formulas 1, 2 and 3.

Skolastika Dinda Ayu Maharani; Emmeria Tarihoran

Jurnal Pendidikan Agama dan Teologi 2024 International Forum of Researchers and Lecturers

Between 1997 and 2012, this is a generation that is familiar with technology digital and have different preferences in receiving information. The TikTok platform, with its interesting and interactive short video format, has become a popular social media platform among Generation Z. This article aims to explore the potential of the TikTok platform as an appropriate means of catechesis for Generation Z. A literature review was conducted to analyze TikTok's features and characteristics of Generation Z. TikTok features such as short videos, music, and filters can be used to create interesting and interactive catechetical content. Catechesis content on TikTok can be packaged in the form of educational videos, inspirational stories, reflections on faith, and other creative content. The TikTok platform has great potential to become an appropriate catechesis tool for Generation Z. With creative and interactive content, TikTok can help Generation Z to learn about the Catholic faith in an interesting and fun way.

Muhammad Yoga Wahyu Nugraha; Muhammad Ihsan; Meilyana Winda Perdana

Bridge : Jurnal Publikasi Sistem Informasi dan Telekomunikasi 2024 Asosiasi Profesi Telekomunikasi Dan Informatika Indonesia

In a train ticket booking also has an obstacle, to overcome the obstacles found in conventional ticket booking such as piling up queues at the station, limited time owned by consumers, the process of delivering information about ticket prices for the day of departure or the previous date that cannot be processed, then PT Kereta Api (Persero) Palembang provides solutions through applications that will be made to facilitate ticket booking, Fast transaction process, delivery of information about schedules and ticket prices that can be accessed quickly. In designing this system using a method, namely the Prototype method.

Rabiatul Mauida; Supratman Zakir; Wedra Aprison; Liza Efriyanti

ISAINTEK: Jurnal Informasi, Sains dan Teknologi 2024 Politeknik Negeri FakFak

This study aims to improve extracurricular learning outcomes in class X of Guguak Randah integrated MAS by applying a creative problem-solving learning model. Through interviews with the integrated teacher, Mrs. Syarifah,, it was revealed that the learning process still relies on the lecture method and teacher-centered approach which causes a lack of student interest in learning. To overcome this problem, the researcher is interested in applying a creative problem-solving learning model so that students are more involved and their learning outcomes improve. The research used a quasi-experimental method with a post-test only control group design. In this context, the use of the Creative Problem Solving model on students of class X IPA integrated MAS Guguak Randah showed a significant effect on learning outcomes. The t-test results confirmed a significant difference between the experimental group that applied the creative learning model and the control group. Thus, the application of this model can stimulate student creativity, improve learning interest, and make the learning process more interesting and interactive.

Eka Putri Saptari Wulan; Eunike Pasaribu; Cindi Kristiani Gea; Ika Lovika Purba

Jurnal Inovasi Sosial dan Pengabdian 2024 Lembaga Pengembangan Kinerja Dosen

The TikTok application is now loved by many people (Haryanto 2020). The TikTok application is now loved by many people. to increase promotion and public understanding of activities in Gajah Village, Kec. Simpang Empat District. Karo land. Carrying out community service (PkM), the team of community service students from HKBP Nommensen University, Medan, will provide exposure and training on the use of Tiktok social media as a means of promoting activities in Gajah Village, Kec. Simpang Empat District. Karo land. In Community Service, Gajah Village is categorized as one of the villages located under the foot of Mount Sinabung. The Gajah Village Office is led by Mr. Erguna Karo-karo as Village Head at the Gajah Village Office. The address of Gajah Village is Gajah Village, District. Simpang Empat, Regency. Tanah Karo in North Sumatra Province. It is hoped that there will be an increase in knowledge and management of TikTok social media so that people's welfare and economy will increase due to increasing demand for agricultural products. TikTok social media is a marketing effort using electronic/internet devices with various marketing tactics and digital media where we can communicate with potential consumers online.

Irma Khilyaturrahmah; Devi Ayu Dwi Romadona; Mirna Layli Dewi; Nurul Karina Ningsih; Asep Purwo Yudi Utomo +2 more

International Journal of Educational Development 2024 Asosiasi Periset Bahasa Sastra Indonesia

Language politeness is the values of politeness or ethics when speaking that are contained in the social rules of society. Language politeness plays an important role in communication because in communicating speakers not only pronounce the sounds of the language, but also ensures that the speech can be accepted by speech partners. Therefore, research on linguistic politeness is interesting to do, especially linguistic politeness in social media that is widely accessed by the public, one of which is the TikTok channel. This research was conducted to identify the principles of language politeness in 2 minutes 46 seconds video on @iamegamei's TikTok channel. The video criticizes the labeling of Indians as Vrindavan or Prindapan with negative connotations that are often done by Indonesian netizens. This research method uses descriptive qualitative pragmatic method with observing and note-taking techniques. Then the data is analyzed using a pragmatic equivalent method. From the research that has been conducted, it is found that the obedience and violation of language politeness thimbles. However, thimble violations dominate, causing language impoliteness in the TikTok video of @iamegamei's account.    

Pandito Malim Hasayangan Tanjung; Zalzabila Agnia Husna

Kajian ilmu Hukum, Sosial dan Administrasi Negara 2024 Lembaga Pengembangan Kinerja Dosen

In the rapidly evolving digital age, video content has become one of the dominant and popular forms of communication. However, with the ease of access and dissemination of content, the risk of originality rights infringement has become increasingly high for content creators. This research aims to analyze the preventive measures that content creators can take when their originality rights are violated in video content. The research method involves analyzing the policies and features of major platforms such as YouTube and TikTok, as well as a review of the concept of copyright in applicable laws. The analysis shows that content creators can take effective preventive measures, including copyright registration, the addition of clear watermarks, active monitoring of content usage, and cooperation with platforms. While challenges remain, consistent preventive efforts and copyright awareness can help content creators protect their original works in the dynamic digital realm. This research provides practical guidance for content creators to maintain the integrity of their creativity and encourage a culture that respects originality rights in the digital environment.

Narwanto, Narwanto

Adi Widya: Jurnal Pengabdian Masyarakat 2024 Lembaga Penelitian dan Pengabdian Masyarakat

Assistance in the use of social media for Micro, Small and Medium Enterprises (MSMEs) provides advantages and convenience in carrying out promotions to increase sales volume. The method used in community service is introduction, creation and assistance by choosing the right application is TikTok Shop. The TikTok Shop platform merges with TikTok as a TikTok platform that can share short videos without any time limits and has a wide reach and network with high traffic. The advantages of the TikTok Shop are expected to be able to help Mui Cat Shop to increase sales volume so that the expected profit is achieved.

Fathan Nafis Ashadi; Gilang Panca Putra; Shirra Ulfi Artika; Tiara Aprilyani Salsabila

Filosofi : Publikasi Ilmu Komunikasi, Desain, Seni Budaya 2024 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

The TikTok application has become a global phenomenon and is widely used by people of all ages, especially the younger generation, including high school teenagers. The prevalence of TikTok among Indonesian teenagers will undoubtedly affect the use of the Indonesian language in both direct and virtual communication. This study aims to investigate the influence of TikTok content on the use of proper Indonesian language, following the Enhanced Spelling System (E.Y.D), in communication through the WhatsApp application. The focus of this research is on high school students in Bandung City. The research method used is quantitative with a survey approach. Data was collected through a questionnaire created using Google Forms and distributed via the social media platform WhatsApp. The results show that the use of TikTok can influence the language used by students in communication. This study provides insights into how TikTok content affects the use of the Indonesian language among high school students. The implication is the need for a holistic approach in teaching language, including considering the influence of social media in language learning.

Agnes Eveline Samosir; Tiur Malasari Siregar

Jurnal Mahasiswa Kreatif 2024 International Forum of Researchers and Lecturers

Low motivation to learn is often a serious challenge in one's academic development. Excessive use of social media can have both positive and negative impacts on learning motivation, depending on the usage policy. This study aims to analyze the magnitude of the relationship between the use of social media and the motivation to learn mathematics of class VIII students of SMP Negeri 6 Percut Sei Tuan. This study uses a quantitative approach with a correlational method. The sample consisted of 58 grade VIII students who were given video supplements related to learning materials at school through TikTok before formal learning was carried out. Based on the data analysis used using the Spearman correlation, the correlation coefficient value is + 0.744, it can be seen that the motivation to learn mathematics with the use of social media has a unidirectional relationship. This shows that if there is an increase in the value of using social media in learning, the value of math learning motivation will also increase linearly. By treating relevant learning videos through TikTok social media before learning takes place, educators are able to create a more interesting and intimate learning experience to increase student motivation in learning mathematics.

Achmad Badawi; Supanto Supanto; Tika Andarasni Parwitasari

Jurnal Kajian Ilmu Sosial, Politik dan Hukum 2024 Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

Criminal Law plays a crucial role in regulating the daily behavior of society, identifying actions that violate ethics and morals, and asserting that such actions can be considered crimes potentially harmful to others as legal subjects. Although assault is generally regulated in the Criminal Code as a violation of bodily integrity, there are differences in interpretation among legal experts regarding the meaning and concept of assault. The use of the judicial system to resolve cases does not always meet the expectations of perpetrators, victims, or the community in achieving justice. The emergence of the concept of Restorative Justice brings a new paradigm to the law enforcement system in Indonesia, aiming to be a holistic solution that considers the rights of both victims and perpetrators. Restorative Justice aims to restore the situation to its state before the criminal act, eliminate negative stigma, and avoid revenge. Thus, it is expected that the perpetrators can honestly admit their actions, take responsibility for their mistakes, and commit to improving themselves to avoid repeating their actions.

Emiliana Febriyanti Alda Jalut; Orpa Ganefo Manuain; Adrianus Djara Dima

Jurnal Hukum dan Sosial Politik 2024 International Forum of Researchers and Lecturers

This research is conducted with the aim of discussing and analyzing answers to problems such as the forms of actions that can be categorized as criminal acts of film piracy and the qualifications of criminal acts of film piracy on TikTok social media and how criminal liability for acts of film piracy in the TikTok application with regard to positive law in Indonesia. This research method is normative juridical method. Normative juridical method is a legal research method that focuses on library materials or secondary materials. With the approach used by researchers is a statutory approach and a conceptual approach. Based on the results of the research, benefits were obtained. The benefits obtained can be seen from the increase in likes and followers. Then the researcher also concluded that the act of piracy is categorized as a qualified offense with criminal aggravation which is included in the category of voorgezete handelings. In overcoming the existing problems, researchers argue that Tiktok also needs to be held accountable considering the losses caused are not small. However, researchers found that the legislation, especially Law Number 28 of 2014 concerning Copyright, does not separate sanctions for individuals and corporations. According to the author, there needs to be a separation of sanctions because the comparison of losses caused by actions taken by individuals and those taken by corporations is different.

Rika Rahayu; Irawan Danismaya; Arfatul Makiyah

Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan 2024 Stikes Kesdam IV/Diponegoro Semarang, Indonesia

Hypertension is still a significant problem in the global health sector today. The general public recognizes this condition as "high blood pressure" because blood pressure increases beyond the normal threshold. Health education has a major role in increasing public understanding about hypertension. So media outreach using the Tiktok social media platform can expand public knowledge and understanding regarding the urgency of hypertension. Objective: To determine the influence of the TikTok educational media platform on the knowledge of hypertension sufferers. Method: The design in this research uses a quasi-experimental approach using a one group pretest posttest design. Results: based on the results of statistical tests using the Paired Samples Test, the resulting P value is 0.000 < 0.05. Conclusion: it can be concluded that there is an influence of the TikTok educational media platform on the knowledge of hypertension sufferers in the Cireunghas Health Center working area. Suggestion: It is recommended for future researchers to measure the influence of respondent characteristics such as age, gender, education level, length of time suffering from hypertension, type of work and type of anti-hypertensive medication used on the knowledge of hypertension sufferers

Golan Hasan; Erika Erika

Nusantara: Jurnal Pengabdian kepada Masyarakat 2024 Pusat Riset dan Inovasi Nasional

Cemerlang Barbershop is one of the hair barber businesses in Batam City. The problem at Cemerlang Barbershop is that there is a decrease in the number of visitors and the names of partners are not yet widely known, so the focus and aim of this service is to help Cemerlang Barbershop’s problems through creating social media accounts in the form of Instagram and Tiktok as well as making business cards. The methods used are interview and observation methods. The results obtained are that promotions carried out on social media have proven to be helpful in making the name Cemerlang Barbershop better known and making it easier to reach the desired consumers. Then the business cards created also increased brand awareness and increased the number of visitors from previously 10 visitors coming to 20 visitors. So it can be concluded that this service activity was successful in helping the problems experienced by Cemerlang Barbershop partners.

Aisha Isaura Karno; Bambang Sujarwadi

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The digital era development brings many factors that influence people's purchase intention, especially through digital marketing communication content. This study aims to identify whether copywriting in TikTok hyalucera moisturizer The Originote partially and simultaneously affect public purchase intention using quantitative research methods. The population in this study involves people who have and have not become consumers of the product so that it is infinite with a sample of 100 respondents obtained through simple random sampling. The results of the research analyzed using the IBM SPSS Statistics 26 program show that the copywriting elements of attention (X1) and communicate (X2) have no positive and significant effect partially with a  value of 1.259 and a significance value of 0.211 for X1 and -0.519 with a significance value of 0.605 for X2. Meanwhile, the persuade (X3) and conviction (X4) variables have a positive and significant partial effect on people's purchase intention with a  value of 3.482 and a significance value of 0.001 for X3 and a  value of 3.958 with a significance value of 0.000 for X4. Copywriting elements simultaneously have a positive and significant effect on public purchase intention with an  value of 57.329 and a significance value of 0.000. Based on the coefficient of determination (R2) test, copywriting elements have a positive and significant effect on purchase intention (Y) of 70.7% with the remaining 29.3% influenced by other factors not included in this study. Suggestions that can be given for variables X1 and X2 are making titles using the 4 U's formula and creating message content using the you-orientation method because good copywriting not only persuades and convinces, but also must attract attention and communicate.

Erwin Permana; Nadya Amanda; Noer Fhadya Dwi Aninda; Syamsurizal

Jurnal Ekonomi, Akuntansi, dan Perpajakan 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Analysis of digital marketing in increasing brand awareness has been carried out very often. However, there has not been much analysis that specifically carries out marketing content analysis to increase brand awareness. This research aims to conduct content marketing analysis to increase brand awareness of skincare products. The research was conducted using a qualitative descriptive approach. Research data comes from the results of reviews of official publications and data searches in various digital databases. The research results show that there are several main content marketing strategies carried out by brands by paying attention to several factors, namely collaborating with influencer marketing through creative marketing campaigns, providing attractive discounts and promotions on certain dates in the form of flash sales, and giveaways to get audience engagement which ultimately resulting in increased sales. This is related to design factors, current events, reading experience, time and also the tone of the content marketing strategy carried out by skintific. Apart from that, Skintific also provides platforms on various social media as a reference source of information and increases marketing sales in various marketplaces such as Shopee, TikTok and Lazada. In this research, general strategies are explained so that for further research it is recommended to be more specific, for example a strategy by utilizing influencer marketing to produce a deeper understanding and be easier to understand

Emmya Ckarina Br Sembiring; Cholifia Nurchaliza; Nisreina Aura Kasih Nugraena; Pattriacia Roulina Br Malau; Rojwa Fadla Saniyya +2 more

Jurnal Riset Rumpun Ilmu Bahasa 2024 Pusat riset dan Inovasi Nasional

Pragmatics is the speaker's intention in communicating between the speaker and the speech partner. Pragmatics is related to signs (symbols) and meaning. Moris 1938 as the founder of the oldest field of pragmatics studies. Aspects in pragmatic studies are language, context, and understanding. Analysis of expressive types on Shabira Alula's TikTok account. This analysis uses a qualitative descriptive method. Expressive speech acts are the intention of the speaker's speech as an evaluation in communication. Some expressive types praise, complain, please, etc. There are types of expressiveness that are not widely known and what they mean, so the aim of this research is to find out the types of expressiveness and why they occur on Shabira Alula's TikTok account. Understanding, listening, and taking notes as data retrieval techniques. The research results show an expressive type based on Shabira Alula's TikTok account video. The benefits of this analysis are expected to know and develop each type of expressiveness. The results of the analysis based on @Shabiraalulaadnan's TikTok video show several types of expressiveness, namely comforting expressiveness, criticizing expressiveness, praising expressiveness, confusion expressiveness, apologizing expressiveness, thanking expressiveness, blaming expressiveness.

Revita Sari

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research discusses the analysis of promotional strategies using social media Tik Tok, the type of research used is a qualitative method with observational data collection techniques, and documentation is carried out to obtain data. The focus of this research is what promotional strategies should be carried out by MSME Baso Aci Ganteng through social media tick tock? The research results show that Baso Aci Ganteng wants to make TikTok a media or promotional tool to communicate products and sales activities carried out by Baso Aci Ganteng, where currently TikTok is a media that almost everyone has, from children to adults.

Harimurti, Fadjar

Adi Widya: Jurnal Pengabdian Masyarakat 2024 Lembaga Penelitian dan Pengabdian Masyarakat

The service was done in Ngaglik and Pancuran villages, Gondangrejo, Karanganyar, Central Java. These areas have the potential to produce mats with semi traditional method. Most of the villagers are the mats’ weavers and worker of the weavers. The village has a potential in developing the craft of mats. The main problem from the craftsmen are the management, the production process is less than optimal, no efficiency in production process and the management of the marketing. In this service, many activities are held such as training in management and creativity, displaying of the technology’s application, and marketing technique for the product. The result of this service with Ibm are the optimal production process and the handling of the marketing.Keywords: Mats, productivity, craftsmen, production