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This study examines the intense competition in the contemporary franchise beverage industry in Gorontalo City, where consumers have many choices that affect loyalty to certain brands. This study aims to analyze the effect of brand equity and marketing mix on customer loyalty. This descriptive quantitative research uses accidental sampling with 100 samples. Data analysis includes statistical tests as well as Structural Equation Modeling (SEM) models. This study shows that brand equity and marketing mix have a positive and significant effect on purchasing decisions, both partially and simultaneously, with the t-count and f-count values exceeding the table limit at the 95% confidence level. SEM-PLS analysis confirmed the significant relationship with p-values of 0.05 and t-statistics of 1.96, supporting the tested model. The research conclusion shows that brand equity and marketing mix have a significant influence on purchasing decisions. As advice, business owners of contemporary beverage franchises in Gorontalo City are advised to strengthen brand equity, as well as optimize creative and effective marketing strategies to increase competitiveness.

This study examines the intense competition in the contemporary franchise beverage industry in Gorontalo City, where consumers have many choices that affect loyalty to certain brands. This study aims to analyze the effect of brand equity and marketing mix on customer loyalty. This descriptive quantitative research uses accidental sampling with 100 samples. Data analysis includes statistical tests as well as Structural Equation Modeling (SEM) models. This study shows that brand equity and marketing mix have a positive and significant effect on purchasing decisions, both partially and simultaneously, with the t-count and f-count values exceeding the table limit at the 95% confidence level. SEM-PLS analysis confirmed the significant relationship with p-values of 0.05 and t-statistics of 1.96, supporting the tested model. The research conclusion shows that brand equity and marketing mix have a significant influence on purchasing decisions. As advice, business owners of contemporary beverage franchises in Gorontalo City are advised to strengthen brand equity, as well as optimize creative and effective marketing strategies to increase competitiveness.

The purpose of the study was to determine and describe (1) the competence, motivation, and performance of employees of the Ciamis Regency Statistics Agency, (2) the influence of competence on employee performance at the Ciamis Regency Statistics Agency, (3) the influence of motivation on employee performance at the Ciamis Regency Statistics Agency, and (4) the influence of competence and motivation on employee performance at the Ciamis Regency Statistics Agency. With the formulation of the problem how the research objectives are formulated. The method used in this study is descriptive and verification research. Based on the results of the research and discussion, the following conclusions were obtained. The competence of BPS employees based on respondents is included in the good category, with the highest indicator being the attitude indicator with an average score of 144.33 or 78.01% (in the good category) while the lowest average score occurred in the knowledge indicator of 135 or 72.97% (in the good category). The results of data processing show that the competence of BPS employees has a positive effect on employee performance at the Ciamis Regency Statistics Agency. This means that if there is an increase in competence and motivation, it will be followed by an increase in employee performance. With competence and motivation that continue to increase, employee performance will increase further. The work motivation of BPS employees based on respondents is included in the good category, with the work motivation indicator being the indicator of the need for power with the highest average score of 148 or 80% in the good category while the lowest average score is in the indicator of the need for achievement of 145 or 78.70% in the good category. If presented as a whole, the respondents' responses to work motivation are 77.89% when compared to table 4.28. then it is in the 4th interval which means that the respondents' responses to employee performance are included in the good category. The results of data processing show that employee work motivation has a positive effect on employee performance at the Central Statistics Agency of Ciamis Regency. This means that if there is an increase in competence and motivation, it will be followed by an increase in employee performance. With increasing competence and motivation, employee performance will increase. Competence and motivation have a positive effect on employee performance at the Central Statistics Agency of Ciamis Regency. This means that if there is an increase in competence and motivation, it will be followed by an increase in employee performance. With increasing competence and motivation, employee performance will increase.

The increasing need for buildings and land has the effect of increasing construction in the housing sector. However, it must be understood that a company is able to regulate the structure of its funds. The maximum fund structure has an effect on the size of the fund and its value. This lesson will explain each variable raised as a study topic. This learning takes a quantitative approach through purposive sampling. The analysis uses classical assumption testing, descriptive statistics, as well as hypotheses using multiple linear regression methods using SPSS 25.0. The total study sample was 110 samples. Personally shows that the scale has a good effect on the fund structure. LiquidityProfitability is bad for the structure of funds. Then, together with the independent variables, they have a significant effect on the structure of the funds.  

The learning is targeted at observing each variable raised as the topic of this learning. This learning will be held at housing manufacturing companies that have been verified on the IDX since 2022-2023. This learning takes a quantitative approach using purposive sampling. To analyze the data through testing classical assumptions, descriptive statistics, as well as hypotheses from the media multiple regression method SPSS 25.0.  The total learning sample is worth 100. Based on the learning, It is observed that all independent variables have a significant effect on the dependent variable which has been verified on the BEI since2022-2023. However, partially the liquidity variable affects financial performance, while the leverage variable and company size have no partial effect on financial performance.

Tourism is one of the key sectors in driving regional economic growth. The potential of tourism attractions contributes to local community income and Regional Original Revenue (PAD) through tourism development. Central Tapanuli Regency has significant tourism potential that can be optimally managed to enhance PAD.This study aims to examine the extent to which the tourism sector contributes to increasing PAD and boosting the local economy in Central Tapanuli Regency. The research employs a quantitative approach using OLS regression analysis based on secondary data collected from the Central Bureau of Statistics of Central Tapanuli Regency from 2014 to 2023.The findings indicate a positive relationship between tourist visits, both domestic and international, and PAD. However, hotel occupancy rates show a negative correlation with PAD. Interestingly, this study highlights that hotel occupancy rates have a negative relationship with PAD. This finding suggests that the government needs to pay attention to factors affecting hotel occupancy rates, such as changing tourism trends and management leakage.The implementation of this research emphasizes the need for policy evaluation and enhanced supervision of hotel occupancy rates.

This study aims to analyze consumer behavior in choosing substitute and complementary goods. The research was conducted on consumers in traditional markets, namely Petisah Market and Simpang Limun Market, as well as modern markets, namely Sun Plaza and Plaza Medan Fair in Medan City. The research sample consisted of 200 respondents selected using a purposive sampling method. The primary research instrument was a structured questionnaire designed with a five-point Likert scale to measure respondents' perceptions of factors influencing their choices, such as the price of goods. The data were analyzed using both quantitative and qualitative approaches. Quantitative analysis involved descriptive statistics to describe the characteristics of respondents and data distribution. The analysis results indicate that consumers tend to choose substitute goods when the price of primary goods increases. Furthermore, price significantly influences purchasing decisions for both substitute and complementary goods. Consumers are more sensitive to price changes in substitute goods due to their tendency to seek cheaper alternatives. In contrast, for complementary goods, an increase in the price of primary goods tends to reduce the demand for complementary goods, as they are often used together. The implications of this study suggest that appropriate pricing strategies can optimize the demand for substitute goods, while careful consideration is needed when setting prices for complementary goods.

This research is a quantitative descriptive study with an instrument in the form of a questionnaire. Data analysis was carried out in two ways, quantitative data was analyzed by non-parametric statistics and qualitative data was classified through coding. The population and sample of this study were all 12 teachers. The results showed that (1) all teachers at SDN Kepanjen 01 Kepanjen District, Malang Regency carried out WFH according to the Government Circular Letter, namely the learning planning stage: using it for making lesson plans and discussing with fellow teachers; stages of the learning process: using google forms and WA for student attendance, zoom for delivering material, WA for giving and collecting assignments, youtube and the web for learning media; and the learning evaluation stage: using google forms for PH or PTS and gadgets to correct student evaluation results. (2) The implementation of WFH at SDN Kepanjen 01 encountered various obstacles. (3) Obstacles during WFH are categorized into obstacles in gadgets, internet, material understanding, finance, communication, and level of focus. (4) The solution to the problems experienced is adjusted to the situation and condition of teachers and students' families at SDN Kepanjen 01 so that WFH and BDR can still run optimally. (5) WFH has a positive impact, namely creating a feeling of security because it avoids the spread of covid-19, has more free time, is free to determine work schedules, and automatically reduces transportation costs. While the negative impact is that teachers experience boredom, reduced interaction with colleagues, lowers the quality of performance results, and is addicted to social media. The researcher's suggestions for teachers are that teachers should (1) implement whatever policies have been set by the Principal with full responsibility and enthusiasm; (2) discuss all the obstacles that arise during WFH with the Principal and fellow teachers in order to obtain the most appropriate solution; (3) always teach students to apply health protocols at home; and (4) although WFH has a negative impact, teachers must be able to overcome it in various ways so as not to affect the quality of learning for students.

Geographic information systems are data placed in the context of space and time using computer systems used in the process of storing, manipulating, and analyzing geographic information. The purpose of this research is that the GIS application can help provide information on mapping the location of the economically weak population to the entire community quickly and easily. In addition, it can facilitate employees of the BPS Office of Southwest Sumba Regency in providing correct and accurate data information. The results of this study can help us find the location point quickly.

Maritime safety is a critical aspect of military ship operations, where mastery of Ship Salvage Equipment (PEK) becomes a fundamental competency for cadets of the Indonesian Naval Academy (AAL). This research aims to identify and analyze the benefits of knowledge of Ship Salvage Equipment (PEK) for AAL cadets in the context of professional competence development, operational readiness, and leadership character formation. Using a mixed methods approach with a sequential explanatory design, this study involved 312 AAL cadet respondents from three batches (2022-2024) selected through stratified random sampling. Data were collected through structured questionnaires, in-depth interviews, participant observations, and focus group discussions. Data analysis used descriptive and inferential statistics for quantitative data, as well as thematic analysis for qualitative data. The research results show that AAL cadets have a good level of PEK knowledge (score 78.6/100), high self-efficacy (3.68/5), and good operational readiness (3.72/5). As many as 85.6% of cadets acknowledge the very high benefits of PEK learning. The five main themes of benefits identified include: the development of operational technical competencies (37.2%), the enhancement of leadership abilities in critical situations (24.8%), the formation of mental resilience (18.9%), the development of quick decision-making skills (11.4%), and the improvement of a sense of responsibility for safety (7.7%). Cadets with good PEK knowledge demonstrate superior performance with a response speed 32 seconds faster, an error rate 23.4% lower, and an emergency communication score 18.2% higher. Factors influencing the effectiveness of PEK learning include the quality of instructors and teaching methods (β = 0.34), the frequency and variety of emergency simulations (β = 0.28), which together can explain 74.8% of the variance in learning effectiveness. This study provides recommendations for intensifying practical training, improving instructor quality, standardizing the curriculum to integrate technical and leadership aspects, and conducting continuous evaluations of the PEK learning program.

Hydraulic systems are vital components in modern naval vessel operations, controlling 60-70% of all ship operational systems. This research aims to comprehensively analyze the benefits of hydraulic system learning for Engineering Corps cadets at the Indonesian Naval Academy (AAL). The study employed a mixed methods approach with concurrent embedded design, involving 163 cadets for quantitative components and 20 cadets for qualitative components. Data collection techniques included structured questionnaires, pre-test and post-test cognitive tests, practical performance observations, and semi-structured interviews. Quantitative data analysis used descriptive and inferential statistics, while qualitative data was analyzed using thematic analysis. Results showed significant improvement in hydraulic system knowledge with large effect size (Cohen's d = 2.31) and average score increase of 28.8%. Cadets' perception of learning benefits was highly positive (M = 4.31 on a 5-point scale), with "Relevance to Operational Tasks" dimension achieving the highest score (M = 4.47). Practical performance showed 74.8% of cadets achieved good to excellent grades. Qualitative analysis identified five main themes: technical understanding transformation, practical competency development, theory-practice integration, soft skills development, and career motivation and orientation. Factors influencing learning benefits included instructor quality (β = 0.34), practical facility availability (β = 0.28), and learning motivation (β = 0.23). This research confirms that hydraulic system learning provides multidimensional benefits encompassing cognitive, psychomotor, and affective aspects, contributing to holistic professional competency development essential for success as Indonesian Navy technical officers.

Natural disasters are a phenomenon that cannot be avoided. Indonesia is one of the countries vulnerable to natural disasters. Based on data from the Indonesian Central Bureau of Statistics (BPS), it was concluded that extreme weather changes were the second most cases in Indonesia with 1,261 cases and in North Sumatra with 44 cases, which resulted in tornadoes and heavy rain. In line with this, the phenomenon of tornadoes and heavy rain has occurred in one of the cities in North Sumatra province, namely in Medan City, especially in the campus area of the University of North Sumatra, which resulted in several damages in several faculties and several fallen trees in the area around the University of North Sumatra campus.

This study aims to analyze the effect of product quality on purchasing decisions on the Shopee application. With the increasing use of e-commerce platforms, understanding the factors that influence consumer satisfaction and decisions is very important. The method used in this study is a quantitative approach with a descriptive design. The study population consisted of Shopee users who had made purchases, with a sample of 300 respondents taken through a purposive sampling technique. Data were collected using a questionnaire consisting of questions about product quality, reviews, prices, and purchasing decisions. Data analysis was carried out using multiple regression to test the relationship between independent and dependent variables. The results showed that product quality had a positive and significant effect on purchasing decisions, with a T-statistics value of 6.154. In addition, the promotion variable also contributed significantly to purchasing decisions. These findings indicate that improving product quality can increase consumer purchasing interest and purchasing decisions on Shopee. This study suggests that Shopee focus on improving product quality and promotional strategies to attract more customers and increase user satisfaction.

In this study, the researcher uses a quantitative research type, namely the researcher collects data on a certain population or sample. While the study was conducted in the marketing division at PT. Jalatama Artha Berjangka to analyze and calculate statistics using the service quality method. The results of this study are in the marketing division of PT Jalatama Artha Berjangka, I can draw the following conclusions: indicating that the satisfaction of IT Support performance in the Marketing Division at PT. Jalatama Artha Berjangka has not met expectations. Evaluation using the Service Quality method reveals a gap between expectations and performance provided by IT Support services and improvements and enhancements in IT Support services in the marketing division need to be prioritized to improve service quality and achieve a better level of satisfaction. Thus, this study provides an understanding of the condition of IT Support performance satisfaction in the Marketing Division of PT. Jalatama Artha Berjangka and highlights the importance of improvement efforts to increase user satisfaction with IT Support services.

Poverty is a major problem that occurs in every country and region including Aceh Province. According to the Central Bureau of Statistics (BPS) report in 2023, Aceh Province ranked first with the highest poverty rate when compared to other regions on the island of Sumatra, Indonesia. This study aims to determine the effect of the General Allocation Fund (DAU) and the Special Allocation Fund (DAK) on the poverty rate in Aceh Province. The data used is secondary data and is quantitative data. The data uses time series data from 2011-2023, namely for 13 years obtained from BPS.  The results showed that DAU has a t-statistic value of 3.198397 with a probability significance value of 0.0095 which is <0.05, it can be concluded that DAU has a significant effect on the poverty rate. DAK has a t-statistic value of -2.428359 with a probability significance value of 0.0355 where <0.05, it can be concluded that DAK has a negative effect on the poverty rate.

This study aims to analyze the effect of Foreign Direct Investment (FDI), DomesticDirect Investment (DDI) and Government Expenditure on economic growth in Aceh Province. In this analysis using multiple linear regression analysis models using eviews 10 software. The data used is secondary data (time series) taken from 2009-2023 for 15 years sourced from BPS (Central Bureau of Statistics) Aceh Province. The results of this study indicate that Foreign Direct Investment (FDI) has a probability value of 0.0595> 0.05, it can be concluded that FDI has no significant effect on economic growth in Aceh Province. Domestic Investment (PMDN) has a probability value of 0.9494> 0.05, it can be concluded that PMDN has no significant effect on economic growth in Aceh Province. Government spending has a probability value of 0.6689> 0.05, it can be concluded that government spending has no effect on economic growth in Aceh Province.

This research aims to conduct empirical tests regarding the influence of financial distress, profitability, leverage, and liquidity on going concern statement in energy sector companies on the IDX in 2020-2023. This research uses 4 independent variables in the form of financial distress as measured by the Altman z-score, profitability as measured by return on assets, leverage as measured by the debt to asset ratio, and liquidity as measured by the current ratio. The dependent variable is a going concern statement with measurement using a dummy variable. The sampling technique used was a purposive sampling method which was based on certain criteria so that 53 companies were obtained and a total of 212 data. Data testing used logistic regression analysis and IBM SPSS Statistics version 26 software for data processing. The results of this study indicate that the variables of financial distress, profitability, leverage, and liquidity have a simultaneous effect on the going concern statement.

The purpose of this research is to analyze the financial performance of the Kediri City government in 2018-2023. This research uses a quantitative approach with descriptive analysis methods. The data comes from Kediri City regional expenditure data for the 2018-2023 period, which was obtained through the Kediri City Central Statistics Agency and the Kediri City Regional Revenue, Financial and Asset Management Agency. The data is processed using regional financial ratio analysis. This research shows that the average expenditure growth ratio of the Regional Government of Kediri City is not good because expenditure growth exceeds income, the average capital expenditure is 10.91% indicating good performance in regional development, the average percentage of operating expenditure is 85, This 45% shows that the operational expenditure performance of the City of Kediri during the 2018-2023 period showed good performance.

Poverty means the inability to fulfill the basic needs of family members, both food and non-food.  In this study, we will analyze several indicators that are assumed to be factors that influence poverty in East Java in 2023, including East Java in 2023, including the percentage of poor people, life expectancy, average years of schooling, and unemployment rate. life expectancy, average years of schooling, and open unemployment rate using cluster analysis to group kabupatens. cluster analysis to group districts/cities into clusters based on the factors that influence poverty. factors that influence poverty. The data used is secondary data obtained through the Central Bureau of Statistics (BPS) website as much as 38 data. Then the data obtained were analyzed for data characteristics, multivariate normal distribution assumption test, independent assumption test, and cluster analysis. assumption test, multivariate normal distribution, independent assumption test, cluster analysis hierarchical, and non-hierarchical cluster analysis, and selection of the best method to determine the optimum cluster. optimum cluster. So that the results obtained data characteristics tend not to be equal, fulfill the multivariate normal distribution assumption test, dependent data. At Hierarchical clustering results obtained the grouping of districts/cities in East Java based on the factors that influence poverty into 5 based on factors that influence poverty into 5 clusters, with 7 districts/municipalities in cluster 1, 16 districts/municipalities in cluster 2, 10 districts/municipalities in cluster 3, 4 districts/municipalities in cluster 4. districts/municipalities in cluster 3, 4 districts/municipalities in cluster 4, and 1 district/municipality in cluster 5. Based on these results, differences in characteristics between clusters indicates that there are significant variations in poverty factors in each region. The results of the non-hierarchical clustering resulted in the grouping of districts/municipalities in East Java based on the factors affecting poverty into 2 clusters, with 13 clusters. factors that influence poverty as many as 2 clusters, with 13 cluster 1, 25 districts/cities in cluster 2. Also, the results of the ANOVA test results obtained the results of all variables of the factors that influencing poverty in districts/municipalities in East Java Province significantly on poverty.

The phenomenon of sibling rivalry and its impacts encourage the need for efforts to prevent it. The purpose of the study was to describe the characteristics of pregnant women, the level of knowledge of pregnant women about sibling rivalry, the level of behaviour of pregnant women in preventing sibling rivalry, and analyze the relationship between knowledge of pregnant women and behaviour in preventing sibling rivalry. The research method used a quantitative approach with a correlational type. The population was pregnant women who had children aged a maximum of 3 years and checked their pregnancy at the Kagok Semarang Health Center. The number of samples was 63 people. The side technique used total sampling. Data were obtained using a questionnaire and then analyzed with descriptive statistics and the Fisher exact test, a statistical test used to determine if there are nonrandom associations between two categorical variables. The results of the study were the characteristics of pregnant women, the majority aged 20-35 years, parity less than or equal to 3 births, high school education, working and family income according to the UMR. The level of knowledge of pregnant women about sibling rivalry tended to be less good, and the level of behaviour of pregnant women in preventing sibling rivalry tended to be quite good. There was a very significant relationship between knowledge of pregnant women and behaviour in preventing sibling rivalry (chi-square = 49.810 and p <0.05). The conclusion is that pregnant women's knowledge is a factor in preventing sibling rivalry behaviour.