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Research activities with the theme "Development of Tourism Village Potential in Ciamis Regency" were carried out by students of the FISIP Government Science Study Program at Galuh University involving 10 students. This program aims to analyze social phenomena and the potential of human and natural resources in government administration. This activity involves lecturers, village staff, the people of Winduraja Village, Kawali District, and students in various activities, such as sustainable ecotourism training. The methods used include an initial survey to identify village potential, observation, interviews, documentation and ongoing assistance. The results of the activity show that the people of Winduraja Village are starting to have awareness and understanding of the tourism potential of Situ Wangi. This program is expected to increase community readiness to manage and promote Winduraja Village as a competitive tourist destination. Sustainability of this program requires joint commitment and support from the government and related institutions.

This community service through the Community Service Program (KKN) aims to document the history, culture, and tourism potential of Blondo Village, Mungkid District, Magelang Regency, in the form of a book entitled The Story of Blondo. Blondo Village has diverse tourism potential, including natural, religious, and culinary tourism that can be developed to improve the welfare of the community. This program uses descriptive qualitative methods with data collection techniques through field observations, interviews with community leaders, and documentation from various sources. The resulting book consists of 52 pages that discuss the origin of the village, socio-cultural development, and tourism recommendations. The results of this program show that The Story of Blondo book can be an educational medium for the community, especially the younger generation, to better understand the history and culture of their village. In addition, this book acts as an effective tourism promotion tool for local and foreign visitors. The main advantage of this book lies in the concise, systematic presentation of information, and is complemented by documentary images to strengthen the historical narrative. However, the limited coverage of the historical period covered is one of the weaknesses that could be improved through further editions or periodic updates.

Indonesia is a country with diverse culture and tourism. The rapid development of technology causes changes. Sukaraja village has religious tourism potential which has not been utilized optimally through social media.  The BATU GOONG Cultural Heritage Site and its MSME actors are one of the main attractions, but have not utilized platforms such as Instagram, TikTok, Facebook and Twitter for promotion. Therefore, there are three stages of activity plans which include training on creating social media accounts, tourism and MSME digitalization seminars, as well as developing Instagram and Facebook content. These three stages aim to increase the promotion of Batu Goong religious tourism so that there will be an increase in visitors.

Pekon Kampung Baru is a pekon with the majority of people having livelihoods as farmers, so that the community's economy only relies on agricultural products to meet their needs. Pekon Kampung Baru has tourism potential in the form of a waterfall that can be managed so that it becomes a competitive tourism to attract tourists and have an impact on improving the economy of the Pekon Kampung Baru community with a planned and structured management pattern so that the potential utilised can develop optimally. In this study the authors used methods of collecting, processing, and analysing data with the type of research that is qualitative. The data collection includes interviews, observation, and documentation. The process of community economic empowerment through the management of the Way Lalaan waterfall tourist attraction, there are several stages in it, namely the capacity building stage, and enrichment. the conclusion of managing the Way Lalaan waterfall tourist attraction through the Way Lalaan Tourism Awareness Group is carried out with the following four stages, namely: Capacity Building, Institutional Strengthening, and Provision of Economic Business Facilities.

Digital marketing has become a critical element in promoting tourism destinations, particularly in attracting young tourists who are highly connected to technology. Sawarna Village in Lebak Regency, Banten, holds significant natural tourism potential, such as beaches and caves, but faces challenges in implementing promotional strategies that align with the digital behavior of the younger generation. This study employs a literature review method to analyze effective digital marketing strategies, focusing on social media, visual content, and influencer engagement. The analysis reveals that creative use of social media, a visual storytelling approach, and collaboration with micro-influencers can enhance the appeal of tourism destinations. Additionally, search engine optimization (SEO) and location-based marketing campaigns play a vital role in improving Sawarna Village's visibility on digital platforms. This study recommends digital skill training for the local community to support destination promotion and foster digital transformation in the rural tourism sector. These findings emphasize the importance of technology-driven marketing strategies to enhance the competitiveness of rural tourism destinations in Indonesia.

Sei Naga Lawan is a coastal village that has natural tourism potential and is included in an ecotourism conservation area that can revive the economy, especially on the mangroves coast of Kampung Nipah, Serdang Bedagai Regency, North Sumatra. To increase the participation of the Kampung Nipah Village community, the researchers initiated a mini community service program that is directly related to the empowerment of natural tourism potential in Sei Naga Lawan Village, especially the development of the beach area in Village Nipa palm. In connection with the above, researchers conducted socialization and strategies for conservation and management of mangrove forest using lecture and discussion methods followed by mangrove planting activities. The results of the activity show that the implementation of the Community Service Program in Kampung Nipah, Sei Naga Lawan District has been successfully carried out well. This can be seen from the enthusiasm of community members during lectures and discussions. During the seedling planting stage, they also worked together to plant according to what the service team directed. It is hoped that this service can provide knowledge and provide understanding and skills to the local community that Kampung Nipah, Sei Naga Lawan District has an important role as an economist buffer in the future.

Pantai Amal Baru Village, East Tarakan District, Tarakan City, is a coastal area in Tarakan City that has abundant tourism potential and marine resources. The majority of the people of Tarakan City rely on resources in coastal areas as their livelihoods, especially as seaweed cultivators, fishermen, and coastal natural tourism drivers. Tarakan City has a fairly high potential for cultivating fishery commodities, one of which is seaweed resources, which are products of economic value as industrial raw materials that are urgently needed in the global market. However, seaweed cultivators face several problems, including capital, production costs, unstable market demand, unstable seaweed prices, and seaweed workers who do not have enough knowledge and skills regarding the improvement of seaweed processing in Tarakan City. This service activity was held in Pantai Amal Baru Village, East Tarakan District, Tarakan City, North Kalimantan Province on September 16, 2024 at 09.00-16.00 WITA. This activity was carried out at the seaweed cultivation site of Pantai Amal Baru with the participation of IRT, seaweed workers, and also small children. The methods carried out in this service activity are community education, improving the quality of seaweed cultivation, and documentation. This service activity describes the comprehensive objectives of the community service program which includes aspects of marine resource management and economy in the coastal community of Amal Baru Beach. This includes community education, improving the quality of seaweed cultivation, developing seaweed processing and increasing income.

This study aims to analyze the strategies for developing the tourism industry in the Special Region of Yogyakarta, which is one of the main tourist destinations in Indonesia. The background of this research is based on the significant potential of the tourism sector to support regional economic growth through increased revenue from taxes and levies. However, the tourism industry in Yogyakarta faces various challenges, including global competition and changing tourist behaviors. Utilizing qualitative methods and Miles and Huberman's data analysis model, this research collects information from various literature sources to identify strategies that can enhance competitiveness and sustainability in the tourism sector. The findings indicate the necessity of collaboration between the government, local communities, and the private sector to optimize tourism potential and improve service quality to attract more visitors.

This research discusses the potential and challenges of marine tourism development in Bantaeng Regency through a bottom-up analysis of maritime diplomacy in the policy domain of the marine tourism sector in Bantaeng, South Sulawesi. This study uses a qualitative descriptive approach through secondary data analysis. The results show that the development of marine tourism in Bantaeng is supported by natural beauty, cultural diversity, and local government commitment through a bottom-up approach, which places the community as the main actor in sustainable tourism development. The research also identified a number of challenges, such as limited resources, low community awareness of tourism potential, and inconsistent community participation.

Tourism is one of the key sectors in driving regional economic growth. The potential of tourism attractions contributes to local community income and Regional Original Revenue (PAD) through tourism development. Central Tapanuli Regency has significant tourism potential that can be optimally managed to enhance PAD.This study aims to examine the extent to which the tourism sector contributes to increasing PAD and boosting the local economy in Central Tapanuli Regency. The research employs a quantitative approach using OLS regression analysis based on secondary data collected from the Central Bureau of Statistics of Central Tapanuli Regency from 2014 to 2023.The findings indicate a positive relationship between tourist visits, both domestic and international, and PAD. However, hotel occupancy rates show a negative correlation with PAD. Interestingly, this study highlights that hotel occupancy rates have a negative relationship with PAD. This finding suggests that the government needs to pay attention to factors affecting hotel occupancy rates, such as changing tourism trends and management leakage.The implementation of this research emphasizes the need for policy evaluation and enhanced supervision of hotel occupancy rates.

The promotion and marketing efforts by the Tourism Office of Karimun Regency aim to introduce and effectively promote local tourist destinations to both domestic and international visitors. According to a previous study by Andriani (2020), the development of tourist sites in Karimun Regency has not yet been fully realized by the local government. This research aims to reexamine and optimize Karimun's tourism potential through programs implemented by the Tourism Office, supporting local economic changes. This study uses a descriptive method with a qualitative approach, gathering data through interviews with informants, field notes, and relevant official documents. It focuses on examining the promotion strategies carried out by the Tourism Office to increase tourist visits. Based on Kooten's theory, there are four strategic indicators: organizational strategy, program organization, resource support strategy, and institutional strategy. The research results show that all strategic indicators have been implemented well in accordance with funding from the center, providing a positive impact on the development of tourist destinations and increasing the number of tourists who come to visit tourist attractions in Karimun district. However, if funding is not in accordance with the annual plan, the program that has been prepared by the marketing and promotion division will have an impact, hampering efforts to increase tourist visits from both inside and outside Karimun Regency.

Investment encouragement is needed in the tourism sector involving participation from the community, businesses, as well as local and central governments. This collaboration is crucial to ensure a shared commitment to developing the tourism potential with sustainable growth and positive impact. The "Jakarta 101" advertising campaign has produced a video showcasing three unique local tourist destinations in Jakarta, each with its own distinct characteristics, hidden gems, and profound meanings. One of them is a coffee shop that employs individuals with disabilities, adding a unique dimension to its significance. Additionally, Jakarta boasts an educational museum with knowledgeable guides explaining its historical artifacts, along with other educational spots focused on environmental care and recycling, previously plagued by high crime rates. In this advertising campaign, a copywriter is responsible for the pre-production stages, including scriptwriting and formulating interview questions for the speakers. The copywriter plays a pivotal role in designing the advertising communication concept, maintaining brand consistency, and supporting the brand experience in various scenarios. The role of a copywriter increasingly demands digital and technological skills due to the evolving times. This research aims to enhance the skills of copywriters in creating the "Jakarta 101" advertising campaign and provide fresh insights into the role of copywriters in content creation. Copywriting in advertising holds a crucial role, serving as a bridge between potential consumers and the purchasing decision.

The construction of the pier at Pasir Kuning Beach, Tempilang, West Bangka Regency, Bangka Belitung Islands, aims to improve access and facilities for visitors. The beach is famous for its yellow sand beauty and distinctive cultural attractions, such as the tradition of the Ketupat War. The planned pier will support tourism activities by providing facilities for tourist boats and improving safety in shipping. This study evaluates the technical and topographic aspects needed to determine the most appropriate location of the pier. By taking into account factors such as tides, waves, and currents, the optimal location for the construction of the pier was successfully identified. This study uses a quantitative descriptive method with secondary data collection and financial analysis involving parameters such as Net Present Value (NPV), Internal Rate of Return (IRR), Benefit Cost Ratio (BCR), and Payback Period (PP). The results of the analysis show that this project is financially feasible, with an NPV of IDR 2,664,366,232.32 (10% discount) and IDR 1,583,944,003.86 (15% discount), IRR of 13.1%, BCR of 1.4, and a payback time of 2.8 years. In addition, the project is expected to boost local economic growth through increasing the number of tourists and promoting local culture. Overall, this initiative not only focuses on the development of physical infrastructure but also on the development of tourism potential and the preservation of local culture, thus providing long-term benefits to the surrounding community.  

The tourism potential in the Sampang Regency area is very good, one of which is rice tourism in Ataman village. Padi tourism offers beautiful views with typical village culinary attractions. However, in rice tourism there are still problems such as visitors not respecting the cultural values ​​and beliefs of the local community and managers also do not have tourist regulations. Therefore, this results in a decrease in tourist visitors so that the contribution of PADes automatically decreases. The research method used is empirical juridical research with a field study approach. Data collection in this research uses several methods including interviews, observation and literature search. The research location is Taman Village, Jrengik District, Sampang Regency. The data analysis method used in this research is descriptive-qualitative. The results of research during the MBKM KKNT show that the management of Rice Fields Tourism in Taman Village is still not well organized, considering that the management pattern of facilities and infrastructure is still lacking, especially the management does not have rules for tourist visitors, so tourism is quite quiet so that PADes decreases. Therefore, the MBKM KKNT program created a legal education program regarding the protection of tourist visitors within the framework of preventive protection. The results are quite satisfactory from the results of the socialization showing that understanding of village officials, tourism managers, the community and tourist visitors has increased, especially understanding of the substance of the Tourism Law and the Village Law. Apart from that, the management makes rules for issuing visitors based on statutory regulations and the management is improved gradually, so that tourist visitors will gradually increase and the Village Paddy will automatically increase and this will all make the Taman Village community prosperous.

This article examines the management of marine tourism in Lanjukang Island, a tourist destination located in the Spermonde Islands, Makassar City, South Sulawesi, with a focus on the role of maritime diplomacy in increasing tourism potential while preserving marine resources. This research uses a qualitative approach with literature study methods and interviews with relevant parties, such as local governments and local communities. Lanjukang Island, with its beautiful underwater nature and beaches, faces challenges in the form of coral reef damage due to destructive fishing practices and coastal abrasion processes. Nevertheless, Lanjukang Island remains an attractive tourist destination for domestic and foreign tourists. The Makassar City Government plays an active role in promoting marine tourism through international collaboration, one of which is through the Makassar International Eight Festival and Forum (F8) event. Maritime diplomacy, which emphasizes international cooperation in marine resource management and tourism, plays a key role in facilitating sustainable tourism development on Lanjukang Island. The research found that while there is great potential in the marine tourism sector, more integrated and sustainable management is needed to support the local economy and the preservation of the marine environment. Collaboration between government, community and international partners is essential to achieve a balance between tourism development and nature conservation.

Sampang regency, located on Madura Island, is one of the districts that has abundant natural resources. There are various kinds of tourism potential in Sampang Regency. Tourism Management in Sampang Regency requires integrated and structured planning in order to improve the quality of existing tourism. One form of tourism planning in accordance with Article 8 paragraph (1) of Law No. 10 of 2009 on tourism, namely with the Master Plan of Tourism Development (RIPPARKAB), but until now the Sampang Regency government has not passed local regulations governing RIPPARKAB. The method used in this study is empirical juridical method, where this study was conducted by examining the actual circumstances or real circumstances that occur in society with the aim of knowing and finding the facts and data needed. The results showed that, Sampang Regency government efforts in the process of Tourism Development is to establish a decree of the Regent who set an area into a tourist spot. In addition, the Sampang Regency government has also drafted and will soon pass a regional regulation on RIPPARKAB as a guideline and implementation of Article 8 paragraph (1) of Law No. 10 of 2009 on tourism.

The planting of Casuarina trees in Pidodokulon Village, Kendal Regency, aims to prevent coastal erosion in the Pilangsari Beach area and develop its potential as a marine educational tourism destination. The planting process involved site surveys, placing bamboo stakes as markers, and planting the saplings, with participation from various community elements, including KKN students, the village head, and local environmental enthusiasts. Preliminary results show positive impacts on erosion prevention, with the growth of Casuarina and mangrove trees around the beach area. While the tourism potential may take time to fully develop as the trees mature, this activity provides significant benefits for the preservation of the beach ecosystem and raises awareness among the community and students about the importance of environmental conservation.

Tourism potential in the East Nusa Tenggara area is one of the owners of diverse natural wealth. This wealth ranges from culture, produce, and processed food to the creative economy. However, it was found that tourism development needs to catch up due to the lack of publications in the digital era. Purpose of the research is to design the preparation of tourism promotion content materials on Rote Ndao island through social media. This study used a descriptive qualitative method. Data collection techniques are carried out by observation, interview, and documentation. Data triangulation methods were used to analyze this study through data reduction, presentation, drawing, and conclusion. The author succeeded in designing a publication content data and Instagram design that can be used as an example or ready-to-use account if we can socialize it. This research focuses only on designing content ideas on Rote Ndao island, East Nusa Tenggara, as a form of caring for local tourism development.

The tourism sector in regional development, especially in Klaten, contributes significantly to income through various tourism potentials. The Klaten regional government is trying to increase this potential by developing facilities, providing comprehensive information, and increasing accessibility. The development of information and communication technology also encourages innovation in the tourism system. Apart from that, this study also highlights the phenomenon of queuing at public service facilities, such as in Umbul Pelem, which is caused by an imbalance between the number of customers and service capacity. With an average of 20 customers per day and a service time of 5-10 minutes per person, the system currently uses two service counters.

Sekaran Village has enormous tourism potential thanks to its unique natural conditions. However, this potential has not been utilized optimally by society. This research aims to optimize the natural tourism potential of Curug Gribik and Gubug Serut in Sekaran Village in order to encourage sustainable economic development. Through a qualitative approach, this research explores community perceptions and participation in the development of these two tourist attractions. By involving the community directly, it is hoped that effective strategies can be found to increase awareness of the importance of conservation and optimize the economic potential of the tourism sector. The results of this research show that with the right approach and active community participation, the potential for natural tourism in Sekaran Village can be developed into a sustainable source of income and improve community welfare