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Sutantri Sutantri; Imma Rokhhmatul Aysa; Khairan Khairan

Nusantara: Jurnal Pengabdian kepada Masyarakat 2022 Pusat Riset dan Inovasi Nasional

One very important aspect in the development of Micro, Small and Medium Enterprises (MSMEs) is the form of granting permits for carrying out business activities, which are given by the authorities to business actors. Legality in a business also has a very important role, because it is used as an indication that the business being established is feasible and running. NIB is a business identity number used by business actors to obtain business permits and commercial or operational permits. The community service activities carried out were creating Business Identification Numbers through Online Single Submission (OSS) and marketing to several small business partners, due to a lack of understanding of gadget applications and a lack of product marketing strategies in Sukamoro Hamlet, Puncu Village. The purpose of this service is to provide understanding to the public about the importance of having business legality and product marketing. The method used is observation. The number of umkm in Sukomoro Hamlet is 11 umkm, and 1 umkm does not yet have an NIB. The UMKM was pleased and succeeded in forming an NIB so that it was able to obtain an NIB legality certificate, namely the "Salsabila" banana chips business. The results obtained from this activity were an increase in product quality and customers for "Salsabila" banana chips.  

Trustorini Handayani; Sabila Nurjamilah

Jurnal Manajemen dan Ekonomi Bisnis 2022 Pusat Riset dan Inovasi Nasional

There has been a lot of rapid growth in Micro, Small and Medium-sized Enterprises (MSMEs) in Indonesia in recent years. MSMEs are critical to the overall health of the national economy. They are responsible for creating jobs and generating profits, which in turn helps support other parts of the economy. The development of MSMEs is hoped to reduce the unemployment rate, which will result in an increase in people's purchasing power and growth in the country's economy. The purpose of the study is to see an overview of how business motivation and performance and the impact of business motivation on the performance of business actors. The population is 461 business actors. The sampling technique using the Slovin Formula was obtained by a sample of 81 people. The analysis method in this study uses descriptive and verificatif analysis consisting of regression analysis, correlation, coefficient of determination. The results of the descriptive analysis show that business motivation has a score of 81.36 which means that business actors have excellent business motivation with the lowest score on the expectation indicator and the highest score on the intensive indicator. As for the Business Performance variable, it has a score of 69.52 which means that business actors already have good business performance with the lowest score on the indicator of increasing sales and the highest score on the indicator of increasing profits. The results of the verificative  analysis Business motivation has a significant effect on business performance in the Sukaregang Kulit Industry Center, Garut Regency. Good business motivation is needed to support business performance.

Astohar Astohar; Andi Kartika; Sari Rahmadhani; Muhamad Saufi Che Rusuli; Rahul Bhandari +4 more

Jurnal Pengabdian Masyarakat Nusantara (Pengabmas Nusantara) 2021 Universitas Muhammadiyah Manado

Micro, Small, and Medium Enterprises (MSMEs) in Sijeruk village, Banjarmangu district, Banjarnegara regency have shown significant development. However, there remain several challenges faced by UMKM entrepreneurs, including limited marketing outreach, financial reports intertwined with household finances, and inadequate innovation in product development and packaging. This community service initiative aims to address these issues effectively.

Astuti, Ristina Wahyu; Zihab, Zihab; Solatiyah, Baiq; Febrian, Dodi; Saripudin, Saripudin +1 more

Efforts to increase economic growth in Indonesia, the discourse that is often discussed is the use of the creative economy concept. In connection with the government's efforts to realize creative economic development and create halal products, the position of the government in increasing MSMEs is urgently needed. The purpose of this community service is to provide training on the latest insights to all parties involved in developing micro-enterprises through the creative economy. The method of implementing the activity consists of several stages. In the preparatory stage the team conducted a location survey, strengthening and determining target locations, and preparing socialization materials. In addition, participants participated in assistance in making halal products. The implementation stage of the program is in the form of lectures or outreach, tutorial activities, discussions and MSME training assistance. The material presented in the socialization is in the form of an introduction to the production process of halal products and provides direction in making halal labels. The results and outputs of the activities after the socialization was carried out, namely first, introducing the production process for halal products to the public, in this case the socialization team provided an understanding of how important the distribution of industrial potential is through the creative economy. Second, provide assistance in the form of making halal labels where at this stage the socialization team provides an understanding that in Islam products cannot contain harmful ingredients because they will have a negative impact on consumers and society.