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This research aims to design an effective social media content strategy to promote Kecubung Valley Agro Tourism. Agro-tourism is increasingly popular as a recreational destination, and social media has become a crucial platform for introducing and promoting tourism destinations. The study involved an in-depth analysis of agrotourism characteristics and target audience preferences. Through a content design approach that focuses on visuals, narrative and interaction, this research seeks to create an interesting experience for social media users. The research methodology includes surveys, interviews and analysis of social media data related to similar destinations. The results are expected to provide insight into user preferences, social media content trends, and the best strategies to increase the visibility of Lembah Agro Tourism. This research contributes to a practical understanding of how to design social media content that can increase user attraction and interaction, thereby advancing the promotion and marketing of agro-tourism destinations.

This research aims to design an effective social media content strategy to promote Kecubung Valley Agro Tourism. Agro-tourism is increasingly popular as a recreational destination, and social media has become a crucial platform for introducing and promoting tourism destinations. The study involved an in-depth analysis of agrotourism characteristics and target audience preferences. Through a content design approach that focuses on visuals, narrative and interaction, this research seeks to create an interesting experience for social media users. The research methodology includes surveys, interviews and analysis of social media data related to similar destinations. The results are expected to provide insight into user preferences, social media content trends, and the best strategies to increase the visibility of Lembah Agro Tourism. This research contributes to a practical understanding of how to design social media content that can increase user attraction and interaction, thereby advancing the promotion and marketing of agro-tourism destinations.

This community service was carried out in Penanggungan Village, Trawas District, Mojokerto Regency. Penanggungan Village is one of the tourist villages in Mojokerto Regency and one of the tourist attractions owned by Penanggungan Village is Lembah Kecubung Agrotourism. The problem faced by the manager is the lack of a promotion strategy. The solution that can be done is to do branding to help improve the image of Amethyst Valley Agrotourism, one of which is by designing a mascot.

Agro Tourism Lembah Kecubung is a family tourist spot that operates in the field of agrotourism with the themes of nature tourism, educational tourism and food security. Amethyst Valley is located in Penanggungan Village, Trawas District, Mojokerto Regency. This location is located at the foot of Mount Penanggungan which is rich in rice fields and plantations. The focus of tourist attractions lies in cultivating various food security such as vegetables, fish, cattle, etc. Apart from that, the Amethyst Valley also provides other tourist destinations such as restaurants, fish therapy and refugia flower gardens. With so many destinations on offer, the placement of these various destinations is quite complicated, so a sign system is needed to support the provision of tourist facilities and visitor mobility. The sign system provided is a vital sign system such as directions and place names. . With a sign system, it is easier for visitors to determine, search for and find out where the destinations and places they want to go.

Technology's role in tourism can have a positive effect on attracting tourists. In providing solutions to non-optimal media in supporting alternative entertainment and services for tourists, the service activity's goal of integrating augmented reality (AR) in tourism has given rise to the concept of AR gamification, in which game elements are integrated into the tourist experience to create a more enjoyable and interactive experience. Potential users are assisted in comprehending and optimizing their use of AR gamification applications. The implementation of augmented reality games at The Sila's Agrotourism benefited from the active participation of collaborators in all PKM activities. The results demonstrated that the use of augmented reality (AR)-based interactive games in tourist destinations enhances the destination's appeal and encourages visitor participation in associated activities. The implementation of augmented reality technology makes the tourist experience at The Sila's Agrotourism more engaging and enjoyable for guests, which has positive repercussions for boosting tourist attraction and satisfaction.

the marketing mix of beekeeping products applied to the Lanceng Honey Bee UMKM in Talang Village is still not effective so that sales are still not optimal. At the time of writing this was more focused on honey products which are the flagship product of the Lanceng Honey Bee MSME in Talang Village. This study used a qualitative method where the author made direct observations at the research location, namely beekeeping at the Klanceng Honey Bee UMKM in Talang Village. To obtain primary data, the authors visited beekeeping locations several times directly to obtain the secondary data, the authors conducted a literature search. The results of observations at the Klanceng Honey Bee UMKM in Talang Village show that the marketing channel applied is a simple marketing channel or a marketing channel at the lower level which only consists of Lawang Honey Picking Agrotourism as producers and consumers as customers of the product

Somongari Village is a village in Purworejo Regency and currently Somongari Village is entering the tourist village development stage. However, there are obstacles that make the tourism village development program in Somongari Village less than optimal. These obstacles include not having properly implemented the tourism village roadmap listed in the Village RPJMD, the need to develop a network of partnerships with other parties to develop tourism villages, the need to strengthen village organizations (such as KWT, BUMDes and Karang Taruna). For this reason, a Community Service Program is being carried out with output targets: 1). There is a potential roadmap for agrotourism villages in the Somongari tourist village. 2). There is an increase in organizational capacity in the village in the context of managing and developing tourist villages in Somongari Village. Stages in activities: 1). Activity planning. The service team invited Pokdarwis administrators and the local village government. 2). Activity process. This stage is aimed at finding out the level of understanding of the mentoring participants along with feedback in the form of questions from the training participants who have received knowledge transfer regarding the potential of the village and what will be developed as a tourist village. 3). End of activity. Evaluation is carried out to measure the success of all mentoring programs. The activity success indicator was determined to be 80% of participants able to implement material to strengthen and improve the tourist village in Somongari Village.

This research was conducted in the Colo Kudus Tourism Village, Central Java, which aims to understand and analyze the coffee-based agro-tourism development model as a tourist attraction in the Colo Kudus Tourism Village. And analyze what obstacles are experienced by the Colo Kudus Tourism Village Agrotourism. The data of this study were obtained through observation and interviews, the informants used in the study were 5 respondents. The results of the study are expected to provide useful information for coffee activists, the Colo Coffee community. The data obtained were processed using descriptive qualitative. Qualitative analysis uses data analysis, namely data collection, data reduction, data presentation, and drawing conclusions. The results showed that Arowisata Colo Tourism Village has a strategy model such as Coffee Education Tourism, training for farmers.