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Analytics

Umi Sangadah; Lusi Indriyani; Andre Putra Pratama

Ekonomi Keuangan Syariah dan Akuntansi Pajak 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

One of the main objectives of economic development in many nations, including Indonesia, is to improve societal welfare. Within this framework, zakat and waqf have great promise as Islamic social financial tools that alleviate poverty and inequality in society. With their solid theological and historical roots in Islamic tradition, zakat and waqf have long been employed to promote social and economic prosperity. Nonetheless, there are a number of obstacles facing the collection and administration of zakat and waqf in Indonesia, including poor public confidence in zakat management organisations and a lack of public awareness of the duties associated with zakat and the advantages of waqf. Using a SWOT analysis, this study intends to examine the roles that zakat and waqf play in enhancing societal wellbeing. The strengths, limitations, possibilities, and dangers encountered in the management of zakat and waqf are identified in this analysis, which also offers strategic recommendations to maximise the potential of zakat and waqf in promoting social and economic development. It is anticipated that the findings of this study will significantly aid in the creation of zakat and waqf management methods and policies that are more effective and efficient.

Heri Setiawan; Rosita Rosita; Fetty Maretha; Tika Handayani

Jurnal Penelitian Manajemen dan Inovasi Riset 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Marketing strategies are crucial for effectively and efficiently marketing products, especially for egg-laying duck breeders in Sebalik Village, located in one of the water areas in South Sumatra. A SWOT analysis is used to examine both external and internal factors in Sebalik Village, including strengths, weaknesses, opportunities, and threats. This research employs descriptive qualitative methods. According to the SWOT analysis, the duck egg marketing business is positioned in quadrant IV, indicating that a turnaround strategy focused on WO (weakness-opportunity) is the most appropriate. The WO strategy highlights the importance of surviving by addressing existing weaknesses and capitalizing on as many opportunities as possible. Steps that can be taken in this strategy include: 1) Increasing the Knowledge and Capabilities of Business Actors, namely providing training and education to business actors to increase their capacity in running a business. 2) Product and brand innovation, namely developing innovations in products, brands and packaging that reflect the characteristics of the product to make it more attractive in the market. 3) Use of social media and influencers such as using social media and influencers as a promotional tool to expand consumer reach. And 4) Selecting a strategic distribution location, namely determining distribution channels that are close to consumers to facilitate access and increase sales.    

Theresia Novita Maristela; Wilhelmina Mitan; Emilianus Eo Kutu Goo

Gemawisata: Jurnal Ilmiah Pariwisata 2024 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

This research aimed to analyze the competitive advantage strategy applied by Mrs. Mersi as a sewing business actor and the strategies carried out based on the SWOT analysis approach in Mrs. Mersi’s home tailoring business in Habi Village. This research data was obtained from interviews, observations, distributing questionnaires, and documentation. The findings of this research indicated that the Competitive Advantage Strategy applied by Mrs. Mersi consisted of low sewing rates, diverse products produced, and the ability to meet customer needs following the budget. Meanwhile, based on the SWOT analysis, the value (X,Y) = (0,3, -0,4). So Mrs. Mersi’s sewing business was included in quadrant II (Positive, Negative) which included a Diversification Strategy. Thus the strategy that needs to be pursued by Mrs. Mersi is to expand the sewing room or make a special room for sewing, improve more modern / sophisticated equipment, and do promotions.

Darwin Damanik; Pawer Darasa Panjaitan; Fariaman Purba; Pandapotan Damanik; Bosma Sinaga

Jurnal Ekonomi, Akuntansi, dan Perpajakan 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

The rapid development of the tourism sector and the business sector in North Sumatra, one of which is Samosir, is a factor in the increasing demand and needs of local and foreign tourists. This research aims to analyse the business feasibility of Silimalombu Village Ecovillage. This research uses SWOT analysis to analyze the development strategy. Technical data analysis used in this research is by means of interviews, observation and documentation. The method used in this research is descriptive quantitative analysis. To analyse the financial aspects, the Net Present Value, IRR and Gross B/C Ratio methods were used. While to assess other aspects, factors that are considered important in the assessment are used. The result of this research is that Silimalombu Village Ecovillage is feasible to run and develop. After being analysed using investment criteria, the results found are Gross B / C Ratio 1.69> 1, Net Benefit Cost Ratio 2.63> 1 Probitability Ratio> 1, Net Present Value, 1,682.7> IRR 34%, meaning that the Go project is feasible.

Fariham Masula; Agus Hermawan

JURNAL EKONOMI BISNIS DAN MANAJEMEN (JISE) 2024 CV. ALIM'SPUBLISHING

Apotek merupakan salah satu fasilitas kesehatan yang bertanggungjawab atas pemenuhan kebutuhan obat-obatan di masyarakat. Pasca pandemi covid-19 penurunan layanan dirasakan oleh seluruh apotek, sehingga banyak unit usaha apotek yang saat ini tidak hanya memberikan pelayanan di bidang obat-obatan. Beberapa apotek kini menyediakan perlengkapan kesehatan, produk kecantikan, dan praktik dokter spesialis. Salah satunya adalah apotek Sugih Waras yang berlokasi di Kabupaten Mojokerto, Jawa Timur. Namun masalah utama yang dihadapi oleh apotek Sugih Waras saat ini menitik beratkan pada penggunaan teknologi yang masih kurang untuk pengelolaan di berbagai lini aktivitasnya. Penelitian ini akan membahas tentang ruang kosong yang dapat dimanfaatkan oleh apotek Sugih Waras dan mengisinya dengan teknologi e-commerce untuk memperkuat posisi di pasar. Metode yang digunakan adalah kualitatif dengan pendekatan studi kasus. Alat yang digunakan yakni analisis SWOT dengan penilaian Internal Factor Analysis Strategic (IFAS) dan Eksternal Factor Analysis Strategic (EFAS). Hasil dari penelitian ini menunjukkan bahwa ruang yang paling tepat dalam penggunaan e-commerce adalah dalam kegiatan promosi dan pengelolaan manajemen apotek

Arif Fuddin Usman; St. Retno Ayuningtias; Andi Rustan; Febrian James; Mutmainna Rachman

Globe: Publikasi Ilmu Teknik, Teknologi Kebumian, Ilmu Perkapalan 2024 Asosiasi Riset Ilmu Teknik Indonesia

The purpose of this research is to determine strategies for addressing the delays in the arrival and departure times of KM Umsini and KM Dobonsolo owned by PT. Pelni (Persero) at the Port of Makassar based on SWOT analysis recommendations. The data processed includes qualitative data on estimated arrival times compared to the actual arrival times of the vessels, as well as estimated departure times compared to the actual departure times. The results show that the average delay in the arrival of KM Dobonsolo is 1 hour and 18 minutes, while the average delay in departure is 2 hours and 5 minutes. The average delay in the arrival of KM Umsini is 3 hours and 8 minutes, and the average delay in departure is 3 hours and 12 minutes. The strategies implemented to improve the factors affecting the punctuality of the vessels' arrival and departure times include the Embarkation/Debarkation Service Process, the Loading/Unloading Process, the Freshwater Bunkering Process, the Fuel Bunkering Process, and the delays in the IT system facilitated by Inapornet in handling Clearance Documents.

Audina Gusma Triana; Fauzan Aulia

SENIMAN: Jurnal Publikasi Desain Komunikasi Visual 2024 International Forum of Researchers and Lecturers

Deanke is an artisanal cookies business that sells online. The products offered by Deanke are specific in the field of cookies and brownies. The purpose of this Final Project is to produce a new packaging design for Deanke's cookies, by maximising the function of packaging as a means of product communication and branding to consumers so as to increase Deanke's brand awareness. The method used in this design is the 4D method consisting of Define, Design, Develop, and Disseminate with data analysis method through SWOT Analysis.  This design will produce the main media in the form of packaging and supporting media in the form of social media, menus, thank cards / gift cards, stickers, posters and x-banners which are tested for feasibility to the target audience. It is expected that through this packaging design can achieve the main objectives in maximising the function of packaging, through a better packaging structure and increasing Deanke's brand awareness.

Okke Oktaviyanti Siregar; Leunard O. Kakisina; Maisie T. F. Tuhumury

Botani : Publikasi Ilmu Tanaman dan Agribisnis 2024 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

It is necessary to know the strategy for developing the copra agroindustry in Mamala Village. Sampling was carried out using the purposive sampling method. The analysis tool us is the SWOT matrix. The results of the research show that the strategy used is to locate the copra industry close to the farmers' location so that there is cooperation between the industry and local farmers and it makes it easier for farmers to sell coconuts to the industry because the distance is quite close. The copra quality is good so it creates demand. there is always copra on the market, the availability of capital to buy coconut raw materials so that there is always coconut raw material to be produced into copra, the industry has a skilled workforce so that the potential for long-term copra products is quite good, even though the equipment technology for processing copra is still simple does not affect the long-term potential of copra products, having a small number of workers does not hinder the copra production process so that there is always a demand for copra in the market, the influence of uncertain market prices does not affect the good quality of copra, the existence of climate change on copra production is minimized because the availability of skilled workers in processing copra, having a small number of workers does not affect market access in selling copra products.

Meilinda Suriani Harefa; Restu Restu; Asnimar Duha; Anggi Violin Sinabutar; Edoy Nainggolan +2 more

JURNAL WILAYAH, KOTA DAN LINGKUNGAN BERKELANJUTAN 2024 Fakultas Teknik Universitas Cenderawasih

The mangrove ecotourism area in Belawan Sicanang Village, Medan Belawan District, Medan City is one of the marine ecotourism-based areas which has mangrove forests as one of its tourist attractions. The aim of this research is to determine the potential and conservation strategies for the Belawan Sicanang mangrove ecosystem in Medan Belawan District, Medan City. The method used in this research is descriptive method. Data analysis in this research uses data analysis in the form of primary data, namely observations, interviews, secondary data, namely literature studies and data obtained from related agencies as well as SWOT (Strengths, Opportunities, Weakness, Threats) analysis. The results of this research show that the Sicanang Mangrove forest has great potential in supporting the sustainability of the coastal environment and the welfare of local communities as well as providing various ecological, economic, tourism and social benefits or potential for humans and the surrounding environment. The conservation strategy includes replanting and maintaining the mangrove forest.

Muhammad Khalif; Dini Faisal

Misterius: Publikasi Ilmu Seni dan Desain Komunikasi Visual 2024 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

The objective of designing an animated music video for Wakas Kota Padang's "Bad Habit from Habit" song is to provide a medium of communication for the song's story, meaning, and message to its audience. The design process employs the 4-D Model, which consists of four stages: define, design, develop, and disseminate. Data analysis uses the SWOT method to gather necessary data according to the design requirements. The main medium for the video is animation, supported by additional media such as posters, Instagram reels, Instagram feed, zines, t-shirts, and stickers. The results of the video's usability test on "Bad Habit from Habit" by Wakas Kota Padang, conducted among 10 participants consisting of 2 animators, 3 students of visual communication, and 5 target audience members aged 17-30, received overwhelmingly positive responses, appreciation, and audience interest. Therefore, it can be concluded that the usability of the animated music video for "Bad Habit from Habit" by Wakas Kota Padang is suitable and worthy of publication.

Daniel Ginting; Nina Fentiana

International Journal of Health and Social Behavior 2024 Asosiasi Riset Ilmu Kesehatan Indonesia

The Regional Government of Asahan Regency has a Healthy Asahan Program committed to creating conditions in Asahan Regency that are clean, comfortable, safe and healthy for residents to live in, which is achieved through the existence of hospitals that are able to provide services according to standards. The ratio of beds to population in Asahan Regency in 2022 is 1.03. The aim of the research is to see future hospital market opportunities in an effort to help the Asahan Sehat Regional Government's Healthy Program of Asahan Regency. We used a convergent parallel mixed methods design, in which qualitative and quantitative data were collected simultaneously. This research was conducted from April 2023 to July 2023. Research data was collected from 5 hospitals in Asahan Regency (H.Abdul Manan Simatupang Hospital, Ibu Kartini Hospital, Bunda Mulia Hospital, Permata Hati Hospital, and Seger Waras Hospital), Central Bureau of Statistics and the Asahan District Health Service. Data was analyzed using SWOT and the hospital's position was determined using SWOT scoring. The SWOT analysis shows that the existence of the new hospital in Asahan Regency is in Quadrant II, meaning that the future hospital has the opportunity to develop in Asahan Regency by minimizing weaknesses. Aspects of hospital location, service/market needs, infrastructure and competitive aspects must be the main focus.

Sindy Dinasti Bahrul Eltasari; Sifti Himmatus Suroiyah; Mohamad Bastomi

JURNAL RISET EKONOMI DAN AKUNTANSI (JREA) 2024 Institut Teknologi dan Bisnis (ITB) Semarang

This research aims to determine an effective marketing strategy for pottery crafts in Pagelaran Village, Malang Regency. The approach used is a qualitative research approach. Data was collected through observation, interviews and documentation with sources. The inductive analysis method is used to conduct analysis on marketing strategies for pottery crafts. This interactive analysis model uses the SWOT method with the IFE and EFE matrices to determine business weaknesses and threats. Apart from analyzing using the SWOT method, namely the 4P strategy which has a big influence on pottery sales. The research results showed that the marketing strategy for pottery crafts in Pagelaran Village is currently still lacking. SWOT analysis shows that the strengths score is 2.12, weaknesses are 0.76, opportunities are 1.54, and threats are 0.87. The SWOT diagram shows the total score of the IFE matrix (2.88) and the EFE matrix (2.41) occupying quadrant 1 which supports the Aggressive Strategy. Aggressive strategies can support pottery craft businesses to take advantage of business opportunities and strengths. The 4P strategy elements identify the strengths of products produced in various shapes and prices according to the sizes ordered by consumers.

Apriyanto Budhi Wibowo; Hugi Cerlyawati

Jurnal Penelitian Manajemen dan Inovasi Riset 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The discharge of ballast water by commercial vessels impacted on the development of non-native species and the spread of heavy metal. In this research, descriptive methodology was applied whose research sample was obtained by random sampling method. Questionnaire and interviews were employed as the data collection method. In order to identify the strategy, the data were then analyzed by using SWOT (Strength, Weakness, Opportunity, and Threat). The research was aimed to formulate the model and strategy in the implementation of BWM (Ballast Water Management). BWM had been analyzed and applied to determine an appropriate model for ballast water treatment. In this case, the Harbour Master and Port Authority Office of Tanjung Emas can possibly apply a defensive strategy. This strategy emphasizes on the improvement of Port State Control (PSC) and penalties. In order to maintain the vessel stability, container vessels, passanger vessels, and ro-ro vessels are recommended to apply freshwater within their ballast tanks. Moreover, a ballast water treatment facility has also been provided by the port administrator, Pelindo III, for bulk carrier vessels and tankers to discharge their ballast water.   

Rosmey Meriaty br. Sormin

Jurnal Ilmuan Bahasa dan Sastra Inggris 2024 Asosiasi Periset Bahasa Sastra Indonesia

Education stands as a dynamic force in human and societal development, continually evolving to meet shifting demands and needs. In this modern era marked by rapid transformations, the importance of keeping education abreast with the times cannot be overstated. One effective tool for rejuvenating and advancing education is the SWOT analysis. SWOT analysis, encapsulating Strengths, Weaknesses, Opportunities, and Threats, transcends its traditional business applications to offer profound insights in diverse domains, including education. In the realm of Christian Religious Education (CRE), a critical aspect of the educational landscape, SWOT analysis unveils avenues for both refinement and growth. This paper explores the application of SWOT analysis in the context of CRE, acknowledging its pivotal role in shaping individual character, values, and spiritual beliefs. Tracing the historical trajectory of CRE from ancient churches to contemporary times, the analysis underscores the foundational principles upon which CRE stands. Within the framework of CRE, SWOT analysis serves as a potent tool to discern existing dynamics and chart future trajectories. By identifying internal strengths such as robust faith traditions and biblically grounded curricula, opportunities for enriching CRE education emerge. Simultaneously, weaknesses such as resource constraints and technological integration challenges highlight areas ripe for improvement. Furthermore, SWOT analysis illuminates potential opportunities for CRE advancement, including technological integration and policy shifts. However, it also unveils threats such as societal value shifts and information overload that impede effective CRE delivery. In navigating these dynamics, effective educational management emerges as paramount. Without strategic oversight and management, the pursuit of excellence in CRE remains elusive. Hence, this study delves into the pivotal role of educational management in fostering the quality and efficacy of CRE. Utilizing an analytical methodology, this research delves deep into existing literature and textual sources to unravel insights and generate new knowledge. Through systematic analysis and interpretation, this study seeks to enrich the discourse on CRE and underscore the imperative of strategic planning and management. In conclusion, SWOT analysis emerges as a cornerstone in the enhancement of CRE. By systematically evaluating internal dynamics and external trends, SWOT analysis paves the way for informed decision-making and strategic interventions. Thus, this paper advocates for the systematic integration of SWOT analysis in CRE, heralding a new era of excellence and relevance in religious education.

Nur Wulan Intan Palupi; Dian Imami Mashuri; Achmad Yoki Febrima

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research is intended to evaluate the marketing strategy implemented by the Mogobo Snack Tuban Micro Enterprise to increase their sales. Mogobo Snack is a micro business that produces fried meatball chips with a spicy taste as its characteristic. This research adopts qualitative methods using observation, interviews and documentation instruments. The findings from the research show that the Mogobo Snack Tuban Micro Enterprise implements a marketing strategy in the form of a marketing mix consisting of product, price, promotion and distribution elements. The strategy includes production of high-quality chips, pricing based on production costs, online and offline marketing, as well as promotion via social media and a door-to-door approach. The SWOT analysis shows several alternative strategies that Mogobo Snack can implement, such as increasing digital marketing, developing new products, collaborating with culinary influencers, and expanding into traditional markets. By implementing these strategies, Mogobo Snack can overcome the challenges of competition and changing consumer trends, thereby increasing sales volume and increasing its market share and profitability.

Dwi Maryani; Reflis Reflis; Satria Putra Utama; Yenita Ekasari; Essy Anesta Asdami +1 more

Tumbuhan : Publikasi Ilmu Sosiologi Pertanian Dan Ilmu Kehutanan 2024 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

This research aims to formulate a social forestry management strategy for HKm Sulian Besar in Keban Jati Village, Air Nipis District, South Bengkulu Regency. This research was carried out from July to August 2024 in Keban Jati Village, Air Nipis District, South Bengkulu Regency, Bengkulu Province. The research location was carried out in the Sulian Besar Community Forest. This research uses a combination method (mixed) dominantly qualitative and less dominantly quantitative. To recommend strategies for community forest management (HKm) that have achieved economic, social and ecological and institutional benefits by identifying using SWOT analysis to analyze various factors systematically. The position of the community forest management strategy in HKm Sulian Besar, Keban Jati Village, Air Nipis District, South Bengkulu Regency is in quadrant III, namely the turn around strategy where the implementation of the social forestry program of the community forest scheme has great opportunities but there are internal weaknesses so you have to choose the right strategy so that weaknesses are not reduce the odds. Alternative strategies that can be implemented include restructuring group institutions, increasing institutional, technical and marketing capacity, improving cultivation patterns and conducting effective NTFP marketing.

Alexandra Thiara Hidayat; Dinar Erika Febianti; Kayana Violetta

Jurnal Inovasi dan Pengabdian Kaa Mieera (JIPKAM) 2024 Politeknik Negeri Fakfak

The author conducted this research on MSMEs (Small, Micro and Medium Enterprises) in the Klampis Ngasem Village. The purpose of this research is to find out the opportunities, threats, strengths and weaknesses of several active MSMEs, especially in RW 09. The research method used in this study is a quantitative research method, which is carried out based on surveys resulting from interviews with MSME actors. . This study uses data analysis techniques, namely SWOT analysis (Strengths, Weaknesses, Opportunities, Threats). The tools used to compile the determining factors in the sustainability of MSMEs by using the SWOT matrix. With this matrix, it can describe the opportunities and threats as well as the strengths and weaknesses faced by MSME actors. Based on the analysis techniques above, the authors can obtain results with the ST, WT, SO, and WO strategies.

Asmel Miranti; Jon Kenedi

JURNAL RISET EKONOMI DAN AKUNTANSI (JREA) 2024 Institut Teknologi dan Bisnis (ITB) Semarang

This research is motivated by the growing demand for perfume both in terms of quality and type, of course the right strategy is needed so that businesses can survive amidst competition from similar businesses. The purpose of this research is to analyze the marketing strategies that have been implemented by XXI Aroma perfume to increase sales in the past and formulate marketing strategies that will be implemented by XXI Aroma Perfume in the future. The type of research used by researchers is descriptive qualitative research with using observation, interview and document data collection techniques. The informant in the research was the owner of the Aroma XXI perfume business using the SWOT matrix. The results of this research state that the marketing strategy for aroma perfumes to increase sales is to maintain strength and opportunities to increase product sales in Aroma XXI perfumes so that they can progress and develop. The strengths and opportunities are providing attractive product packaging so that consumers are interested in the products we sell, Providing long-lasting perfume fragrances so that consumers are satisfied with our products, Providing good quality to maintain the loyalty of old customers, Maintaining the quality of the product ingredients used, Improving online marketing so that consumers can easily buy perfume products.

Yenita Ekasari; Reflis Reflis; Satria Putra Utama; Dwi Maryani; Essy Anesta Asdami +1 more

Flora : Jurnal Kajian Ilmu Pertanian dan Perkebunan 2024 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

Reducing the area of agricultural areas, especially paddy fields into palm oil plantations in the use of space in Mukomuko Regency, has raised concerns about the impact of these changes, namely the decline in rice productivity, which if allowed to drag on could lead to food insecurity due to the decreasing number of functional paddy fields. into oil palm plantations, especially in areas that are designated as agropolitan in the Mukomuko Regency spatial planning. Time and Place of Research: Research was conducted from October to November 2023 in Muko-Muko Regency, Bengkulu Province. To find out the strategy for managing land conversion, SWOT analysis is used. The results of the research show that the position of controlling the conversion of wetland agricultural land is in quadrant I, namely the position with an aggressive strategy (S-O). In this case the recommended strategy is to utilize strengths to take advantage of existing opportunities. Alternative strategies that can be implemented by policy makers, in this case the Mukomuko district government, to prevent the conversion of rice land to oil palm are clear regulations and establishing clear rice field zones in spatial plans, improving government policies in the farming sector, improving institutions in the farming sector, empowerment and socialization regarding land conversion regulations and improving agricultural facilities and infrastructure

Amelia Amelia; Novera Martilova

JURNAL RISET EKONOMI DAN AKUNTANSI (JREA) 2024 Institut Teknologi dan Bisnis (ITB) Semarang

The aim of this research is to find out what the Sharia Business Based Competitive Strategy is at the Minang Maimbau Restaurant in Nagari Aia Gadang, Pasaman District, West Pasaman Regency and to find out the obstacles and solutions faced by the Minang Maimbau Restaurant in Implementing the Competitive Strategy. This research uses qualitative research methods, while the data analysis method used is SWOT analysis, where information is collected through documentation. The Minang Maimbau restaurant is a case study for this research. The owner of the Minang Maimbau restaurant and consumers and employees are the sources of information for this research. From the results of the SWOT matrix research, it is known that Minang Maimbau restaurants must maximize service improvement by utilizing technology and maintaining quality taste at affordable prices in order to retain existing consumers. The competitive strategy carried out by Minang Maimbau Restaurant is improving facilities and infrastructure, adding product innovation, establishing cooperative relationships with Gofood services. The obstacle faced by Minang Maimbau Restaurant in implementing a competitive strategy is the frequent turnover of employees which results in instability in service and the difficulty of maintaining customer loyalty.