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The advancement of digital technology has transformed the nature of social participation, particularly among Generation Z, who were raised in a digital ecosystem. This study aims to examine Generation Z's perceptions of the effectiveness of digital activism as a form of contemporary social participation. Using a literature review method, the study analyzes various academic sources to explore the dynamics of digital activism within the context of digital natives. The findings reveal that Generation Z perceives digital activism as an effective tool to express opinions, raise public awareness, and foster solidarity. Digital activism offers accessibility, broad reach, and flexibility in conveying social aspirations. However, challenges such as slacktivism and misinformation remain significant barriers. These findings imply the need for strategic approaches to optimize digital activism as a sustainable instrument for social change.

The research analyzes the impact of technology on Indonesia's national economy, focusing on GoTo's contribution as a leading technology company. GoTo, born from the merger of Gojek and Tokopedia, has created an innovative business model that connects consumers and businesses through an efficient digital platform. Secondary data analysis from LPEM FEB UI (2023), Aji (2023), Jerry (2023) SMERU Research Institute (2022), and other relevant sources, shows that GoTo makes a significant contribution to Indonesia's GDP, estimated at Rp349 trillion to Rp428 trillion in 2022, equivalent to 1.8% to 2.2% of total GDP. In addition, GoTo has empowered MSMEs by increasing average incomes by 30% for those in its ecosystem, created approximately 1.7 million jobs, and contributed to reducing income inequality by lowering the Gini coefficient by 4.43% in its operating regions. The research also underscores the importance of GoTo in facilitating increased value addition and business efficiency. Nonetheless, challenges such as the digital divide and the need for increased digital literacy remain a concern. By optimally utilizing the potential of the digital ecosystem and addressing existing challenges, Indonesia can achieve sustainable, inclusive, and equitable economic growth through the strategic role of technology companies like GoTo.

Community-based tourism is a form of tourism development managed by local communities with the aim of providing direct benefits to the local population. Lubuk Mande Rubiah Subdistrict in Padang City has promising natural tourism potential, yet youth involvement in its development remains limited. This study aims to examine the socialization of the role of Karang Taruna (youth organization) in supporting tourism development in the area. The research employed a descriptive qualitative approach through field observation and interviews with local youths involved in Karang Taruna. The results indicate that Karang Taruna contributes to managing ticketing, maintaining the cleanliness of the site, and initiating promotional efforts through social media. However, the lack of training and supporting facilities poses significant challenges to fully realizing this potential. The socialization efforts focused on strengthening youth capacity, increasing awareness of tourism promotion, and providing a sample digital product in the form of a promotional video. These findings imply that, with the right approach, Karang Taruna can serve as a driving force in building a sustainable tourism ecosystem rooted in local community participation.   Keywords: , , 

Digital literacy at the Micro, Small and Medium Enterprises (MSME) scale is part of the digital transformation that can drive economic growth in Indonesia. Business actors are required to have digital skills, one of the important aspects to build a sustainable strategy as a form of solution for business people in an effort to develop their business. This research aims to explore the understanding of digital literacy among Indonesian MSMEs, focusing on the development of digital transformation, digital adoption, challenges and obstacles, and strategies used for business sustainability. The method used in this research is Systematic Literature Review (SLR) with stages: planning, implementation, and reporting. SLR in this study was conducted using a collection of literature studies published from January 2020 to October 2024. The results of this study indicate that digital literacy is an important factor affecting performance among MSMEs, through skills in utilizing digital platform opportunities in the context of business development such as e-commerce platforms. Challenges faced such as limited resources in managing technological devices and lack of digital literacy can be overcome by implementing strategies to improve skills and understanding related to digitalization, fostering a supportive ecosystem, and socializing the importance of entrepreneurial leadership optimally to achieve sustainable growth and higher competitiveness.

This study examines the influence of e-commerce platforms on the growth of MSMEs in the post-pandemic era, focusing on the implementation of entrepreneurial marketing strategies in the digital ecosystem. This research aims to understand how e-commerce platforms help MSMEs in developing more adaptive and effective marketing strategies amid changes in consumer behavior post-pandemic. The method used is a quantitative approach with Structural Equation Modeling (SEM) to analyze the direct and indirect relationship between the use of e-commerce platforms, entrepreneurial marketing strategies, and the growth of MSMEs. The main findings show that the use of e-commerce platforms has a significant effect on entrepreneurial marketing strategies, which in turn encourages the growth of MSMEs. This research contributes to the literature on MSME digitalization, particularly in the context of post-pandemic recovery, and shows how e-commerce platforms can be an important enabler for MSMEs to survive and thrive amid changing market challenges. The urgency of this research lies in its contribution in providing insights into the implementation of innovative digital marketing strategies, which is highly relevant for MSMEs trying to adapt to the post-pandemic business landscape. Keywords: ,

Digital transformation has fundamentally reshaped auditing practices, particularly through the integration of technologies such as Artificial Intelligence  (AI), big data, and blockchain. This study aims to identify the challenges, opportunities, and implications of digital transformation on audit quality in the big data era. A qualitative descriptive approach was employed, using case studies and simulations as the primary methods of analysis. The findings reveal that digitalization contributes positively to audit quality by enhancing time efficiency, testing accuracy, and risk detection capabilities. Nevertheless, challenges such as technological resource limitations, the need for auditor skill development, and ethical and data security risks remain significant barriers. This study highlights the urgency of developing a holistic digital audit framework and updating regulatory standards to ensure sustainable digital transformation. Recommendations are provided for practitioners, regulators, educational institutions, and scholars to collaborate in building an adaptive, professional, and ethical auditing ecosystem in the digital era.

The protection of personal data privacy rights has become a crucial issue in the digital age. This research aims to analyze the effectiveness of digital applications in increasing public awareness regarding the importance of personal data protection and its legal implications. The research method employed is a literature study with a normative juridical approach, analyzing relevant laws and regulations on personal data protection, literature studies, and an analysis of the features of digital applications that focus on privacy education and control. The results of the study indicate that digital applications have significant potential in raising public awareness through the provision of easily accessible information, visualization of risks, and consent control mechanisms for data usage. However, their effectiveness heavily relies on intuitive interface design, clear and concise information delivery, and developers' compliance with personal data protection principles. This research recommends the need for more comprehensive regulations to ensure the quality standards and accountability of digital applications in educating the public about personal data privacy rights, as well as encouraging collaboration between developers, the government, and civil society organizations to create a safer and more privacy-aware digital ecosystem.

The digital transformation of journalism has reshaped how news is communicated and consumed. In an ecosystem dominated by visual content and rapid engagement, emoji have emerged as essential tools for conveying emotional tone, shaping narratives, and enhancing audience interaction. This phenomenon is referred to as emojournalism, the use of emoji within journalistic content to foster emotional resonance and public engagement. This study employs a qualitative approach with a constructivist paradigm and phenomenological strategy. Data were collected through in-depth interviews, netnographic observation, and content analysis of online news shared on platforms like Instagram and Twitter. The analysis utilized Roland Barthes’ semiotic framework, supported by triangulation techniques to ensure data validity. Emoji function as emotional signifiers in news content, influencing audience interpretation and increasing digital interaction. Specific emojis—such as

The metaverse is emerging as a digital ecosystem that is transforming the way people interact, work and do business. However, its rapid growth poses challenges to environmental, economic and social sustainability. This research explores the interplay between linguistics, environmental economics and human resource management (HRM) in supporting sustainability in the metaverse. Using a mixed-methods approach, this research analyses: (1) the role of linguistic strategies in shaping sustainability discourse in virtual environments, (2) the economic impact of green initiatives in metaverse-based ecosystems, and (3) the contribution of HRM in implementing sustainable work practices in the digital world. The results show that strategic ecological communication, economic incentives for virtual carbon neutrality and green HR policies play an important role in achieving sustainability in the metaverse. This study provides insights for policy makers, companies and HR professionals to use the metaverse as an environmentally and socially sustainable space.

This study analyzes the policy of regrouping higher education institutions in Indonesia in facing the challenges of the Industrial Revolution 5.0. Through a comprehensive literature study, this study identifies the gap between the current policy of merging higher education institutions and the demands of the Industrial Revolution 5.0 which focuses on human-technology integration. The findings indicate that the regrouping policy requires a more holistic approach and is oriented towards developing institutional capacity to create an adaptive and sustainable higher education ecosystem. This study proposes a regrouping policy framework that considers aspects of digital transformation, strengthening triple helix collaboration, and building institutional capacity based on Society 5.0 values. The implications of the results of this study can be a reference for policy makers in reforming the strategy of merging higher education institutions that are globally competitive but still maintain local wisdom values.

The development of digital technology has brought a significant transformation in the field of education, particularly in learning processes. Traditional teaching methods are now shifting toward more flexible, interactive, and accessible digital systems. This article discusses various strategies for integrating technology into learning in the digital era, including the use of Learning Management Systems (LMS), the application of Artificial Intelligence (AI), and the development of multimedia-based interactive learning content. Furthermore, strengthening digital literacy among teachers and students is a key focus in ensuring the successful implementation of technology in education. This study employs a literature review method by summarizing various scholarly sources and previous research findings. The results indicate that the appropriate application of technology in education can enhance learning effectiveness, promote student independence, and foster 21st-century skills. However, challenges such as unequal access to technology and the lack of teacher training remain obstacles that need to be addressed. Therefore, collaboration between educational institutions, the government, and the community is essential to create an inclusive and sustainable digital learning ecosystem. This article is expected to contribute to the development of adaptive learning strategies aligned with technological advancements and the needs of the times.    

Digital transformation through Internet of Things (IoT) in warehouse management represents a paradigmatic revolution in contemporary logistics systems. This research comprehensively explores the complexity of IoT implementation, analyzing critical factors influencing digital transformation in storage systems. Utilizing a systematic literature review methodology, the research unveils multidimensional dynamics involving complex interactions between advanced technology, organizational structures, and human resources. Findings indicate that successful IoT implementation requires a holistic approach that transcends mere technological adoption, demanding a fundamental reconstruction of business ecosystems. Key factors include top management support, sustainable infrastructure investment, human resource competency development, and innovation culture creation. The research affirms that digital transformation is not simply a technological project, but a complex strategic journey requiring long-term commitment and sustainable adaptive capabilities. Research implications provide profound insights for academics and practitioners in designing effective digital transformation strategies in warehouse management.

This study examines the digital transformation of the creative arts industry, focusing on how technologies such as Augmented Reality (AR), Virtual Reality (VR), and Non-Fungible Tokens (NFT) have altered the creation and marketing of artworks. Digital platforms have expanded market access for artists, opened new opportunities for more efficient business models with lower costs, and created greater possibilities for cross-disciplinary collaboration. In this context, digital technologies allow artists to reach a global audience and sell their works in more innovative and interactive formats, increasing audience participation in the creative process. However, these developments also face significant challenges, such as increasingly intense competition, rapidly shifting trends, and limitations in resources to optimally implement these technologies. Furthermore, while there are significant opportunities in the global market, some artists in Indonesia still face difficulties in accessing and utilizing the latest technologies. With the creative economy contributing 7.16% to Indonesia's GDP in 2018, this study aims to provide an overview of the dynamics of the arts industry in the digital era and explore potential strategies to support the development of a more adaptable creative ecosystem. These strategies include digital training, strengthening cross-sector collaboration, and enhancing digital infrastructure to facilitate the future growth of the creative arts industry.

The digital transformation of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia is crucial for enhancing competitiveness and sustainability in the digital economy era. However, MSMEs face significant challenges, including low digital literacy, limited financial resources, uneven digital infrastructure, and insufficient regulatory support. This study aims to analyze these challenges and propose adaptation strategies through a qualitative literature review approach. Data were collected from credible sources, including academic journals, government reports, and reputable articles, focusing on the period from 2019 to 2024. The findings highlight the importance of external support, such as training, mentoring, and government policies, in facilitating digital transformation. Key strategies include improving digital literacy, collaborating with digital platforms, and fostering product innovation. The study also emphasizes the need for government intervention in infrastructure development and policy reform to create a conducive ecosystem for MSMEs. While digital transformation offers significant benefits, such as operational efficiency, market expansion, and increased competitiveness, the digital divide between urban and rural MSMEs remains a critical issue. This research provides recommendations for stakeholders to ensure inclusive and sustainable digital transformation for all MSMEs in Indonesia.

The transformation of education in the digital era demands a more innovative and adaptive approach to deal with the ever-evolving global dynamics. Deep Learning comes as a learning paradigm that emphasizes active student involvement in a meaningful, reflective, and fun learning process. Not only oriented towards knowledge transfer, this approach also accommodates the development of critical thinking, problem-solving, creativity, and collaboration skills, which are the main pillars of 21st-century competencies. This article explores the role of Deep Learning in shaping an educational ecosystem that is more responsive to change and discusses effective implementation strategies at various levels of learning. With the integration of cognitive, affective, and psychomotor aspects, this approach aims to create learning that is more contextual, adaptive, and transformative. Deep Learning not only encourages students to develop deeper conceptual understanding but also strengthens the connection between science and its application in real life. Through project-based methods, exploration, and utilization of digital technology, this approach opens up opportunities for the formation of an independent, innovative, and globally competitive generation.

The Community Service Program titled “Digital-Based Entrepreneurship Empowerment Socialization to Improve the Economic Welfare of the Community in RW 008, RW 017, and RW 018, Benda Baru Housing Complex, Pamulang – South Tangerang” aims to enhance digital literacy and technology-based entrepreneurial skills among local communities, particularly Micro, Small, and Medium Enterprises (MSMEs). This program includes socialization, training, and practical mentoring related to the utilization of social media, e-commerce, Search Engine Optimization (SEO)/Search Engine Marketing (SEM), and digital advertising strategies as tools for business development. The method employed is participatory, actively involving the community in every stage of the program. The results indicate an improvement in community understanding of digital technology and their ability to leverage digital platforms to support their businesses. This program has also successfully created a sustainable digital entrepreneurship ecosystem, which is expected to enhance the economic welfare of the targeted communities. Given its success, this initiative is anticipated to serve as a model for digital-based community empowerment that can be implemented in other regions.

This study aims to provide an understanding of the optimization of the development of the Kampung Sawah tourist village which focuses on tourism trends that provide direct benefits to local communities, the role of villages in the local economy, making tourist villages based on sustainable tourism, the implementation of tourism pentahelix and digitalization ecosystems at the Kampung Sawah tourist attraction in Talagasari Village, Kawali District, Ciamis Regency. The methods used include the case study approach method. The activity mechanism consists of several stages, namely field surveys and data analysis. This activity begins with direct observation, interviews and identification of problems with related parties in Talagasari Village. The results of this service show that the managers of tourist attractions are able to try to re-operate the Kampung Sawah tourist attraction, this will be discussed again and evaluated together with the village government, Village Community Institutions and the Community.

In the rapidly evolving digital era, online commerce has become a phenomenon that dominates the business world. One important aspect of the online trade ecosystem is the role of resellers. Online shop resellers have become a vital element that connects producers or product owners with end consumers through digital platforms. Resellers act as intermediaries that bridge the process of product distribution from its source to the hands of consumers. The main issues include marketing competition, unilateral product cancellations by customers, and defective or incorrect items. The research question used by how online shop resellers overcome business competition challenges in the era of digitalization? This research adopts a qualitative approach using field study methods. This research concludes that operating as an online shop reseller involves several risks, and to address these challenges, various improvements can be made in marketing techniques, risk management implementation, and cash flow recording techniques to overcome the ambiguity of profits generated in the online reseller business.

The issuance of Minister of Trade Regulation Number 31 of 2023 concerning Business Licensing, Advertising, Guidance, and Supervision of Business Actors in Electronic Commerce is the Indonesian government's effort to regulate digital trading activities, including those conducted through social commerce platforms like TikTok Shop. This regulation aims to create a balanced trade ecosystem, ensure fair competition, and protect micro, small, and medium enterprises (MSMEs) in the midst of rapid technological advancements. However, the implementation of this regulation also raises challenges, particularly for MSME actors who rely on social commerce platforms as a marketplace. This paper aims to analyze the impact of the regulation on TikTok Shop and its implications for MSME development in Indonesia. The analysis is conducted by examining the content of the regulation and its effects on various stakeholders in the e-commerce ecosystem.

This article discusses the transformation of international payments that continues to develop along with technological advances and increasing needs for efficiency, speed, and security in conducting cross-border transactions. This development is marked by the innovation of international payments with the existence of CBDC (Central Bank Digital Currency) and its integration with fintech, as a digital currency issued by the Central Bank. In this study, the research method used is a qualitative descriptive method. Where data can be obtained through informal group discussions, literature studies, and from various sources of information related to the transformation of international payments, CBDC, and the fintech ecosystem. The results of the study show that there has been a transformation of international payments that started from manual or cash transactions, until now it can carry out digital payment transactions using CBDC payment innovations. However, there are challenges or risks in using CBDC, namely related to data security and privacy, new financial technology regulations, changes in consumer behavior, and financial stability risks. This article is expected to provide insight for industry players to be able to utilize the potential of CBDC and fintech in building a more modern and sustainable international financial system.