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This study aims to analyze the influence of service quality, location, and promotional strategies on consumers’ purchasing interest in UD Berkah Mandiri rice. The study employs a quantitative method with a total population of 150 respondents. The sampling technique used in this study is accidental sampling. The sample consisted of 60 respondents, determined using Slovin’s formula. The analytical tool employed in this study is SPSS 25.0. The results indicate that service quality has a significant effect on purchasing interest, that location has a substantial impact on it, and that promotional strategies have a significant effect on it. Furthermore, service quality, location, and promotional strategy simultaneously have a considerable effect on purchasing interest.

Digital information literacy and digital informal learning are especially fundamental in improving the efficiency of teachers instruction within a context of limited resources such as Islamic secondary schools of Southern Pakistan. This paper examines how digital competencies (ex: information literacy, technology use, and communication) and digital informal learning (e.g.: self-directed learning thru online platforms) make teachers able to deliver engaging lessons, manage classrooms, and encourage student-centered learning. Although interest in digital education is increasing, little research has considered such aspects in rural to Islamic schools. In a quantitative research, 450 teachers of Islam secondary schools and Southern Punjab comprised the purposive sample in which the structured questionnaires were administered and assessed using SPSS v 22, descriptive statistics, correlation and multiple linear regression. Results have shown that increased digital capabilities lead to a strong increase in instructional effectiveness, whereas digital informal learning brings cultural awareness and invention of new practices in teaching. A combination of these factors enhances the delivery of the lesson, student participation, and classroom management. The research suggests considering digital competency training and informal learning materials as part of teacher development companies in order to improve educational performance in the under-resourced Islamic schools.

Abstract. This study aims to determine the effect of Good Governance and Fund Management on Public Trust in the City of Surabaya, especially in the Kemayoran Village community. This study uses a quantitative method with an explanatory approach, where data are obtained through distributing questionnaires to 100 respondents who have interacted with public services. Data analysis was conducted using multiple linear regression with the help of SPSS software. The results of the study indicate that Good Governance and Fund Management simultaneously have a significant effect on Public Trust, as evidenced by the results of the F test with a significance value of <0.05. Partially, the Fund Management variable has a positive and significant effect on Public Trust, while the Good Governance variable has a positive but insignificant effect. The coefficient of determination (R²) value of 0.658 indicates that 65.8% of the variation in Public Trust is explained by these two variables. This finding indicates that transparency and accountability in public budget management are dominant factors in increasing public trust, while the implementation of Good Governance principles has not been fully perceived as effective by the public. Thus, optimizing the quality of fund management is an important strategy to strengthen government legitimacy in the eyes of the public.

This study aims to see the effect of Debt to Equity Ratio (DER) and Return on Assets (ROA) on Stock Price in PT. Wilmar Cahaya Indonesia, Tbk which is listed on the IDX during the period 2015–2022. The data used in this study is in the form of the company's annual financial statements obtained through secondary sources. This study uses a quantitative approach with multiple linear regression analysis methods, while data processing is carried out using the SPSS application. The results of the study show that partially the Debt to Equity Ratio (DER) variable has a negative effect on the Share Price, while the Return on Assets (ROA) does not have a positive effect on the company's Share Price. However, the results of the simultaneous test show that DER and ROA together have a positive and significant influence on the Stock Price. These findings provide an idea that the combination of capital structure and profitability remains an important indicator in assessing the performance of a company's shares even though their partial relationships show different tendencies. In addition, this research can be a reference for investors in considering the company's fundamental condition before making investment decisions, as well as provide additional insights for management in managing the capital structure more optimally.

This study aims to analyze the capital market reaction to the groundbreaking event of the new capital city (IKN) on the stock prices of property and construction sector companies listed on the Indonesia Stock Exchange (IDX). This research employs a quantitative approach using the event study method with an observation period of 11 days, consisting of 5 days before (t-5), the event day (t), and 5 days after (t+5) the event. The sample includes property and construction sector companies that were actively traded during the observation period. Data analysis was conducted using the Paired Sample t-test through SPSS to examine differences in Abnormal Return (AR), Cumulative Abnormal Return (CAR), and Trading Volume Activity (TVA) before and after the event. The results show that there is no significant difference in AR and TVA, but there is a significant difference in CAR, indicating that the market reacted cumulatively to the groundbreaking IKN information. These findings support the semi-strong form of market efficiency theory, suggesting that the market requires time to fully reflect information into stock prices.

This study aims to determine the influence of attitudes on the interest in buying pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District, to determine the effect of price on the interest in buying pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District, and to determine the effect of quality on the interest in buying pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District. This study uses a quantitative research method. The population in this study were pineapple dodol consumers in Galang Village, Sungai Pinyuh District with a population of 4000 and a sample of 98 respondents. The sampling method used a purposive sampling technique with data collection techniques using a questionnaire. Data analysis in this study includes descriptive statistical analysis test, validity test, reliability test, normality test, multicollinearity test, heteroscedasticity test, multiple linear regression test and coefficient of determination test, T test, F test with IBM SPSS 25 tools. The results of the T Test can be concluded that Attitude has a significant effect on purchasing interest, Price has a significant effect on purchasing interest, Product quality has a significant effect on purchasing interest, The results of the F Test analysis can be concluded that the variables of attitude, price and product quality simultaneously influence the purchasing interest of Pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District.

This study aims to analyze the effects of social media marketing, store atmosphere, and service quality on consumers’ purchasing decisions at Titik Tuju Coffee & Roastery in Kediri City. The background of this research is based on the increasing competition in the coffee shop industry, which requires business actors to implement effective marketing strategies, create a comfortable store atmosphere, and provide high-quality services to influence consumers’ purchasing decisions. The research method used is a quantitative approach with data collection conducted through questionnaires. The research sample consisted of 120 respondents who were consumers of Titik Tuju Coffee & Roastery, selected using a simple random sampling technique. The data were analyzed using multiple linear regression analysis with the assistance of SPSS software. The results indicate that, partially, social media marketing, store atmosphere, and service quality have a positive and significant effect on purchasing decisions. In addition, the simultaneous test results show that the three independent variables collectively have a positive and significant effect on consumers’ purchasing decisions. The coefficient of determination indicates that most of the variation in purchasing decisions can be explained by these three variables. This study is expected to provide practical contributions for coffee shop managers in designing appropriate marketing strategies and improving service quality and store atmosphere to encourage consumers’ purchasing decisions.

Penelitian ini bertujuan untuk menganalisis pengaruh strategi digital marketing terhadap peningkatan penjualan pada UMKM Zalfa Sablon Plastik di Kabupaten Sidenreng Rappang. Strategi digital marketing yang ditinjau meliputi enam indikator utama: accessibility, interactivity, entertainment, credibility, irritation, dan informativeness. Metode yang digunakan adalah pendekatan kuantitatif deskriptif dengan teknik pengumpulan data melalui observasi, studi pustaka, dan penyebaran kuesioner kepada 51 responden, yang dipilih menggunakan rumus Slovin. Analisis data dilakukan menggunakan regresi linier sederhana dengan bantuan SPSS. Hasil penelitian menunjukkan bahwa indikator accessibility memiliki skor tertinggi, menandakan kemudahan akses digital sudah terpenuhi. Namun, indikator seperti interactivity, credibility, dan informativeness masih tergolong rendah. Uji regresi menghasilkan nilai koefisien determinasi (R²) sebesar 0,026, yang berarti hanya 2,6% peningkatan penjualan dapat dijelaskan oleh strategi digital marketing, sementara sisanya dipengaruhi oleh faktor lain. Meskipun uji t menunjukkan adanya pengaruh signifikan secara statistik, dampak praktis strategi digital marketing masih terbatas. Penelitian ini menegaskan bahwa kehadiran di media sosial seperti Instagram belum cukup untuk mendorong peningkatan penjualan secara signifikan tanpa strategi konten yang konsisten, interaktif, dan terpercaya. Oleh karena itu, UMKM perlu melakukan optimalisasi strategi digital secara kontekstual dan adaptif agar mampu menghasilkan konversi yang lebih maksimal dalam pemasaran digital.

This study aims to determine the effect of price and promotion on purchasing decisions for Aguen brand Bottled Drinking Water (AMDK). The method used is quantitative descriptive research with SPSS 26 analysis of 96 respondents. The results of the study indicate that the price variable (X1) has a significant effect on purchasing decisions (Y), with a calculated t value of 9.360 and significance (0.00<0.05). Likewise, the promotion variable (X2) has a significant effect on purchasing decisions (Y) with a calculated t value of 6.085 and significance (0.00<0.05). Simultaneously, price (X1) and promotion (X2) also have a significant effect on purchasing decisions (Y), with a calculated F value of 107.470 and significance (0.00<0.05). The coefficient of determination (R²) value of 0.698 indicates that 69.8% of the variation in purchasing decisions can be explained by price and promotion factors, while the remaining 30.2% is influenced by other factors not examined in this study.

The culture produced in the cultural industry has shifted from merely possessing artistic value to prioritizing economic value. One strategic element that can be utilized to support the development of the cultural industry is the organization of events. Event management plays a strategic role in the cultural industry, ensuring the successful transformation of cultural ideas into real experiences that have economic value while strengthening social meaning. Cultural events often serve as platforms to showcase local cultural heritage, traditions, and creativity to a wider audience, both domestically and internationally. This study examines the influence of the event on enhancing perceptions of the cultural sector using a quantitative methodology. The sample used in this study was 70 respondents. Data collection was carried out by asking respondents to complete a questionnaire relating to their experience attending the cultural event and their assessment of the image as a cultural tourism destination. SPSS was used to examine the information collected from the questionnaire. The results show that the Event variable has a significant influence on the Cognitive Image (CK), Affective Image (CA), and Overall Image (CO) of the destination. The t-test shows that the relationship between Event and the three image dimensions has a p-value <0.05, which indicates a strong and significant influence. Events designed with informative, emotional, and interactive aspects in mind will significantly contribute to the formation of the overall image. In a practical context, the implication is that event organizers need to ensure the quality of the holistic experience to continuously strengthen the overall image.

This research was conducted at BRI Regional Audit Office Bandung. The purpose of this study is to determine how much influence internal audit and whistleblowing system partially and simultaneously have on fraud prevention. The theories used in this study are agency theory and pentagon fraud theory. The population in this study is all BRI Regional Audit Office Bandung workers. This study used nonprobability sampling techniques using purposive sampling techniques. The sample of this study was all auditors of BRI Regional Audit Office Bandung, which was 41 respondents and data collection using questionnaires. This research uses a quantitative approach with descriptive and verifiative methods. The statistical tests used are validity tests and reliability tests, classical assumption tests, multiple linear regression analysis, correlation coefficient analysis, determination coefficient analysis and hypothesis tests. The results of the analysis were processed using the IBM SPSS Statistics 26 program. The correlation results show that internal audit, whistleblowing system and fraud have a very strong relationship with positive direction. Meanwhile, the results of multiple linear regression analysis show that internal audit and whistleblowing system have a significant effect on fraud prevention both partially and simultaneously.

  Riset ini berorientasi pada tujuan guna mengetahui pengaruh celebrity endorser kepada minat beli produk kecantikan di Instagram. Adapun parameter celebrity endorser dalam riset ini didalamnya adanya daya tarik (attractiveness), kepercayaan (trustworthiness), serta keahlian (expertise). Metode yang dilibatkan yakni metode kuantitatif dalam rupa pendekatan deskriptif serta kausal. Kuesioner disebarkan kepada 104 responden yang berasal dari Lingkungan Garung, Kecamatan Ambarawa, dengan pemilihan responden melibatkan teknik purposive sampling sebagai metode pengumpulan data. Penganalisisan data yang didalamnya ada pengujian instrumen (validitas serta reliabilitas), pengujian praduga klasik, juga pengkajian regresi linier berganda (pengujian t, pengujian F, juga koefisien determinasi) yang diselenggarakan lewat berbantuan perangkat lunak SPSS. Temuan penelitian menandakan bahwasannya parameter daya tarik, kepercayaan, serta keahlian memberi pengaruh dengan simultan pada minat beli pemakai Instagram. Disisi lain secara parsial kepercayaan serta keahlian berisi pengaruh yang berarti kepada minat beli produk kecantikan di Instagram, namun daya tarik tidak berisi pengaruh yang berarti. Fakta ini menjelaskan bahwasannya ketika orang berminat membeli produk kecantikan melalui instagram kredibilitas endorser lebih penting daripada daya tarik fisik secara visual. Implikasi temuan temuan membantu praktisi bisnis memilih endorser yang mempunyai tingkst kepercayaan juga keahlian untuk menumbuhkan minat beli konsumen secara lebih efektif.    

Accounting understanding is one of the essential competencies that accounting students must possess to support both academic and professional success. However, this level of understanding is not only affected by cognitive factors but also by non-cognitive factors such as emotional intelligence and learning interest toward the level of accounting understanding among students. This research employs a quantitative approach with a survey method involving students of the 2022 cohort from the undergraduate accounting study program, Faculty of Economics and Business, Udayana University. The population in this study consists of 2022 cohort students of the undergraduate accounting study program at Udayana University. The sample was determined using a random sampling method, and the total population was processed using the Slovin formula, resulting in 100 samples. Data analysis was conducted using SPSS. The results of this study indicate that emotional intelligence and learning interest have a positive effect on the level of accounting understanding. These findings provide empirical insights into the main factors that affect the level of accounting understanding among students.

This research aims to determine the effect of learning using the Problem Based Learning model assisted by the Powtoon application on the learning outcomes of Class XI Madrasah Aliyah at the Islamic Education Park (TPI) Sawit Seberang. This research is a type of quantitative research with a Quasy Experimental Design. The research population was 36 students in class XI MIA A and 36 students in class XI MIA B, 36 students in class XI MIA C and 36 students in class, and X MIA C totaling 36 people as the control class. The instrument in this research is in the form of a test in the form of 30 multiple choice questions. Data analysis of student learning outcomes using the t-test formula, also with the help of SPSS version 25 data processing. Data analysis of student learning outcomes with the results of calculating the average learning outcomes shows that the experimental class which uses the Problem Based Learning models is higher than the control class. The prerequisite test is proven that the data is normally distributed and homogeneous. The results of the test calculation were obtained under count worth 9.709 and table worth 1.668 so that it shows tcount > table so Ha2 is accepted. The conclusions in this research explain that there are influences and differences before and after the implementation of the Problem Based Learning model on student learning outcomes in class XI Madrasah Aliyah at the Islamic Education Park (TPI) Sawit Seberang.

State-Owned Enterprises (SOEs) are business entities whose capital is wholly or primarily owned by the government, and in the form of Persero, partial capital participation from the private sector is permitted. Earnings quality reflects the firm’s true economic condition; therefore, it is influenced by financial conditions and the policies implemented. This study aims to examine the effect of accounting conservatism, capital structure, liquidity, profitability, and Corporate Social Responsibility (CSR) disclosure on earnings quality in SOEs listed on the Indonesia Stock Exchange during 2023 and 2024. Research data were obtained from financial statements and sustainability reports as secondary sources, and analyzed using multiple linear regression with the assistance of SPSS software. The findings indicate that accounting conservatism has a positive effect on earnings quality, whereas liquidity and profitability have negative effects. Meanwhile, capital structure and CSR disclosure show no significant effect on earnings quality. These results provide empirical insights for stakeholders in understanding the factors that influence the reliability of earnings information in SOEs.

Background: Constipation is a common functional gastrointestinal problem in infants aged 6–12 months, causing discomfort, hard stools, and reduced quality of life. Non-pharmacologic interventions, such as abdominal massage, have shown promise in improving bowel function, but evidence regarding the effectiveness of the I Love You massage technique in community settings remains limited. Objective: This study aimed  examine the effectiveness of I Love You massage in reducing constipation among infants aged 6–12 months attending South Bulango Health Center. Methods: A quasi-experimental design with a pretest-posttest control group was employed. Thirty infants with functional constipation were purposively selected and divided into an intervention group (n=15) receiving daily I Love You massage for 10 minutes over seven days, and control group (n=15) receiving standard care, including dietary guidance and hydration. Data were analyzed using SPSS version 25 with paired t-tests for within-group comparisons and independent t-tests for between-group differences. Results: The intervention group exhibited a significant increase in bowel movement frequency (2.1 ± 0.7 to 5.6 ± 0.9 per week) and improvement in stool consistency (1.2 ± 0.4 to 2.8 ± 0.5), along with a notable reduction in abdominal discomfort (6.5 ± 1.2 to 2.1 ± 0.8). In contrast, the control group showed minimal improvements. Statistical analysis confirmed significant differences between groups (p < 0.05). Conclusion: I Love You massage is an effective, safe, and low-cost intervention reduce constipation in infants aged 6–12 months. Its implementation in primary healthcare settings may enhance gastrointestinal function, relieve discomfort, and promote caregiver-infant interaction.

Psychological well-being (PWB) represents an essential psychological condition that supports the effectiveness and professionalism of police officers, particularly those working in operational units. Criminal investigation officers routinely encounter complex job demands, strict time limitations, and high responsibility in case handling, which may intensify job stress and perceived workload and ultimately influence PWB. This study aimed to analyze the relationship between job stress and perceived workload with PWB being among officers of the Criminal Investigation Directorate of the Jambi Regional Police. A quantitative correlational approach was applied, involving 130 criminal investigation officers selected through purposive sampling. Data were obtained using online questionnaires consisting of a job stress scale, a perceived workload scale, and a PWB scale. Data analysis was performed using multiple correlation analysis with the assistance of SPSS software. The findings indicated that the majority of respondents were classified within the moderate category for all variables. The results of multiple correlation analysis demonstrated a significant relationship between job stress and perceived workload with PWB, indicated by a correlation coefficient of R = 0.409 with p < 0.001. These results suggest that job stress and perceived workload jointly contribute to variations in PWB of criminal investigation officers.

In the intense competition in the entertainment industry, brand image and brand awareness are key elements that can influence brand equity. This research aims to identify and analyze the influence of brand image and brand awareness on the brand equity of Cinema XXI in Jakarta. The quantitative method was used by taking a sample of 100 respondents who were regular visitors to Cinema XXI. Data was collected through questionnaires and analyzed using SMART-PLS and SPSS. The research results show that brand image has a significant influence on brand equity, confirming that a strong positive image can increase brand value. Brand awareness also has a positive impact on brand equity, indicating that a high level of recognition strengthens the brand's position in the market. These findings provide important insights for Cinema XXI managers to develop effective strategies in strengthening their image and increasing brand awareness, which will ultimately strengthen their brand equity in the competitive entertainment industry.  

The rapid advancement of information technology has increased the adoption of digital service applications, including AxisNet as Axis’s official platform for purchasing data packages, checking balances, and accessing promotional features. However, varying levels of user satisfaction particularly among users in Purwokerto highlight the need for a comprehensive evaluation of the application's service quality. This study aims to measure user satisfaction with AxisNet by applying the End User Computing Satisfaction (EUCS) model, which consists of five key dimensions: content, accuracy, format, timeliness, and ease of use. Data were collected from 114 respondents through a structured questionnaire and analyzed using IBM SPSS, including validity testing, reliability testing, and simultaneous testing. The results indicate that all instruments are valid and reliable. Simultaneously, the five EUCS dimensions significantly influence user satisfaction. Partially, the dimensions of content, accuracy, timeliness, and ease of use demonstrate a positive effect, while the format dimension shows a negative effect, suggesting that improvements are needed in the application's visual design. These findings provide empirical insight into the factors shaping user satisfaction with AxisNet and serve as a strategic reference for enhancing the quality and effectiveness of digital service applications.

Muaro Jambi Regency is one of the main centers of smallholder oil palm plantations that plays an important role in the economy of Jambi Province through its contribution to crude palm oil (CPO) exports and tax revenues. This study aims to analyze farmer characteristics and the effects of land area (X1), plant age (X2), forest and land fire impacts (X3), labor (X4), and fertilizer use (X5) on the production of fresh fruit bunches (FFB) of smallholder oil palm in Kumpeh District. This study used a descriptive quantitative approach with primary data collected through a survey of 139 respondents and analyzed using multiple linear regression with the help of SPSS version 25. The results show that the average characteristics of farmers include an age of 44 years, an average of 2 dependents, land area of 2 hectares, plant age of 10 years, high fire impact scores, labor use of 2 workers, fertilizer use of 1,120 kg, and production of 20,000 kg. The regression results indicate that land area, plant age, and fertilizer use have a significant effect on production, while labor and forest and land fires do not have a significant effect on smallholder oil palm production.