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Mallfi Lutfia; Herlina Yustati

Jurnal Ekonomi dan Keuangan Islam 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This research aims to analyze the influence of financial literacy on decisions to use sharia pawnshop products. Financial literacy is an important factor that influences individuals in making financial decisions, including choosing sharia-based financial products. In this context, sharia pawnshops are one of the financial institutions that offer financing solutions according to sharia principles. This study uses a quantitative method with a survey approach to sharia pawnshop customers. Data were analyzed using linear regression to measure the relationship between the level of financial literacy and the decision to use sharia pawnshop products. The research results show that financial literacy has a significant influence on customers' decisions in using sharia pawnshop products. The higher the customer's financial literacy, the more likely they are to choose sharia pawnshop products as a financing solution. These findings underline the importance of financial education in increasing community participation in using sharia financial services. The results of the study indicate that simultaneously the variables of financial knowledge, financial management skills, and attitudes towards Islamic finance together have a significant influence on the decision to use Islamic Pawnshop products. The results of multiple linear regression analysis indicate that financial knowledge, skills and financial management have a significant effect on the decision to use Islamic Pawnshop products. Increasing financial knowledge, skills and financial management will increase the decision to use Islamic Pawnshop products.  

Hesty Latifa Noor; Anton Susanto; Kinanti Anggraini; Stevina Sophia Chrisnanda

Jurnal Pengabdian Bidang Kesehatan 2024 PPNI UNIMMAN

Umi Barokah Boyolali Hospital is a private hospital with type D which is one of the private hospitals formed to provide services to the community in the form of services that prioritize service in carrying out its activities based on customer satisfaction. Umi Barokah Boyolali Hospital is currently developing to offer health services with target service coverage in Boyolali Regency. Currently, the marketing team at Umi Barokah Boyolali Hospital is starting to develop marketing efforts which are expected to increase patient visits. High competition between hospitals is one of the factors that patient visits at Umi Barokah Boyolali Hospital tend to fluctuate. The marketing team's lack of knowledge regarding Digital Marketing, the large number of job desks for each marketing team member and the lack of supporting equipment result in digital marketing efforts being less than optimal. The marketing strategy that is currently being implemented is still not optimal considering that views on various social media for hospitals are still lacking. The solutions offered through this Community Service activity are (1) Providing education regarding the Digital Marketing Hospital Transformation Strategy (2) Providing education regarding the Digital Marketing Hospital Transformation Strategy method which can be applied in hospitals (3) Training on the Digital Marketing Hospital Transformation Strategy which combines Media Content Marketing, Collaboration Transformation, Expanding Social Media Networks, Optimizing Patient Services through digital marketing. The methods used in this community service include: (1) Increasing the marketing team's knowledge regarding the Digital Marketing Hospital Transformation Strategy to increase the number of patient visits; (2) Increasing the skills of the marketing team in implementing the Digital Marketing Hospital Transformation Strategy (3) Increasing and developing strategies to produce user interfaces for collecting customer data (4) Mentoring. The outputs of this activity are (1) Publication of service results in the Community Service Journal (2) Videos of PkM activities which can be accessed online; (3) Increasing the knowledge of the Hospital Marketing team through the Digital Marketing Hospital Transformation Strategy; (4) Integration of the results of PkM activities in the Hospital Marketing Management course; (6) Increasing students' skills in implementing the Digital Marketing Hospital Transformation Strategy in the Hospital Marketing Management course

Ainna Khansa; Tata Sutabri

Router : Jurnal Teknik Informatika dan Terapan 2024 Asosiasi Profesi Telekomunikasi dan Informatika Indonesia

The function of artificial intelligence (AI) in creating a positive consumer experience on the Shopee e-commerce platform is covered in this study. Nowadays, artificial intelligence (AI) plays a significant role in the e-commerce sector, allowing businesses to offer more individualized, quick, and safe services. This study examines how Shopee customer satisfaction and loyalty are impacted by the use of AI technologies, including chatbots, tailored product suggestions, fraud detection, and inventory management. This study found that AI plays a significant role in making shopping more responsive and convenient by analyzing data on the use of chatbot services, the efficacy of personalized recommendations, the accuracy of predicting customer needs, transaction security, and the efficiency of logistics management. According to the study's findings, implementing AI technology reduced service response times by up to 20% and increased customer satisfaction by 15%. In addition to enhancing service quality, the use of AI increases Shopee customer loyalty. These results demonstrate how AI in e-commerce holds enormous promise for fostering startup expansion and enhancing client connections.

Christine Indrianny Tanod; Freddy Johanis Rumambi; Larasati Larasati; Marisi Pakpahan

International Journal of Entrepreneurship and Management 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This thesis investigates the role of female leaders in enhancing customer satisfaction at Honda car dealers in the digitalization era. As technological advances reshape consumer behaviors and expectations, understanding how female leadership can impact customer experiences in the automotive industry becomes crucial. The research employs a quantitative approach, using surveys to collect data from customers of Honda dealers across various locations. Data analysis involves descriptive statistics and regression techniques to assess the relationship between female leadership styles and customer satisfaction levels. Findings reveal that female leaders often adopt more empathetic and collaborative communication approaches, which positively influence customer experiences. Furthermore, their adaptability to technological changes enhances service delivery and responsiveness to customer needs. The implications of this study highlight the importance of increasing female representation in leadership positions within the automotive sector as a strategy to increase customer satisfaction, particularly in a rapidly evolving digital landscape. This research aims to contribute to the development of human resource management practices and marketing strategies in the automotive industry.

Anisa Fitri Al Husna; Imam Prawoto; Rizal Maulana

Jurnal Ekonomi dan Keuangan Islam 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study examines pricing mechanisms in the buffet system at Wisma Tamu Al Ishlah Restaurant from the perspective of Islamic economic justice principles. This research is crucial given the limited studies that analyze buffet pricing practices from an Islamic economic perspective, particularly in a pesantren (Islamic boarding school) environment. This research adopts a qualitative approach with field research methods, utilizing interviews, observations, and documentation for data collection. The findings indicate that the pricing mechanism at Al Ishlah Restaurant employs a cost-based method, setting prices based on raw material costs, capital, operational expenses, and production services, adjusted according to the types of food selected by customers. Generally, the pricing practices at Wisma Tamu Al Ishlah Restaurant align with Islamic economic justice principles, ensuring that no party is disadvantaged and upholding honesty in transactions. Prices are established through mutual agreement between the restaurant and the customer, ensuring fairness. However, price transparency presents a challenge that could affect consumer perceptions. This research contributes to the development of Islamic economic theory in the culinary business context and provides recommendations to enhance justice in buffet pricing..

Juhandi Juhandi

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

One topic that is often discussed in marketing management is service quality. Service quality is an indicator of the service provided by the service provider to the service recipient. Service quality is also an early indicator of customer satisfaction. The aim of this research is to find out what types of service sectors have been researched in the marketing sector, especially service quality in Serang City. This service quality research method uses qualitative methods originating from journals that have been previously researched with research questions including year of publication, field of service studied, dimensions of service quality used, and research methods. It is hoped that the results of this research can intensify research in Serang City, especially service quality related to marketing management. Considering the limited data available and the breadth of the service quality sector for the size of Serang City.

Juni Trimo Legowo; Jumaidin Jumaidin

Jurnal Visi Manajemen 2024 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

This study aims to analyze the role of the menu and food services in attracting customers at Arsa Coffee & Library, a coffee shop that also functions as a reading space. The research adopts a qualitative approach, utilizing in-depth interviews with customers and management, as well as direct observation of the service process and the menu variety offered. The findings show that unique and high-quality menu options, along with friendly and efficient service, play a significant role in attracting customers to visit this coffee shop. Furthermore, a comfortable atmosphere and food services tailored to customer preferences enhance the overall experience, which in turn strengthens customer loyalty. The study concludes that an innovative menu and optimal service are crucial factors in improving customer appeal and satisfaction at Arsa Coffee & Library.

Annisa Maudi Syafitri; Dira Ernawati

Demand for additional electric power increases as electricity demand increases, but the process is often hampered by obstacles in the operational workflow. The main objective of this research is to analyze operational risks in kWh addition services using the Root Cause Analysis (RCA) method using the 5 Why technique and fishbone diagram. The RCA method equipped with a fishbone diagram will produce a mapping of the causes of operational risk obstacles in the PT XYZ kWh addition service in a structured manner. In the process, the author identifies and analyzes the various risks faced, and proposes improvements aimed at improving service quality. Based on the results of the research analysis, there are two operational risks related to kWh addition, namely: the migration process of postpaid kWh meters to prepaid meters and the use of electricity by customers who exceed the contracted power. The conclusion shows that most of the operational risks come from customer behavior. Proposed improvements include increasing the frequency of inspections, proactive planning for power additions, and transparency of information to customers. The results of this report are expected to make a positive contribution to operational risk management at PT XYZ and improve customer satisfaction.

Cici Pramida; Sandra Dewi

Transformasi: Journal of Economics and Business Management 2024 Universitas 17 Agustus 1945 Semarang

This article is entitled Analysis of the Implementation of Customer Relationship Management in Increasing Customer Loyalty at the LKMS-A Gapoktan Panampuang Prima Cooperative. Matters relating to behavior towards customers, how to serve customers, and all matters relating to customer behavior are part of Customer Relationship Management. In this study, the research used is field research which is descriptive qualitative in nature by collecting data through observation, interviews and documentation. Qualitative research is carried out to build knowledge through understanding and discovery. The results of this research, the implementation of Customer Relationship Management at LKMS-A Gapoktan Panampuang Prima is CRM designed to utilize information technology by developing a continuous relationship with customers by maximizing four dimensions, namely planning, People, Process. , Technology. Which can be seen in the LKMS-A Gapoktan Panampuang Prima which has maximized these four dimensions. Meanwhile, the obstacle faced by the LKMS-A cooperative is the difficulty in increasing the number of customers due to the large number of competing institutions nearby. However, these obstacles can be overcome by improving service quality, increasing trust, increasing satisfaction, and building a better company image.    

Fadhilah Fitria; Sandra Dewi

Transformasi: Journal of Economics and Business Management 2024 Universitas 17 Agustus 1945 Semarang

This study aims to identify the risks that will arise due to fraudulent practices and breach of contract will be carried out by clients during musyarakah financing. This text also aims to explore how the implementation of risk management can reduce the risks that will occur in the PT. BPRS Haji Miskin Pandai Sikek is a microfinance institution that aims to provide services to the underprivileged population in the Sikek area. In this study, the qualitative method was chosen by the author as the approach that will be used to carry out their research. In this paper, the author uses two types of primary data. Initially, primary information will be obtained directly from primary sources, such as written records and direct observations at the research site. Furthermore, primary information will be obtained through library studies or by referring to relevant books on Islamic banking and related subjects. In this study, the analytical method was used by the researchers. Based on the study, it was reported that fraud and default by customers in musyarakah financing present two types of risks, namely financing risk and operational risk. The implementation of risk management in musyarakah financing will be carried out by a specific PT company. In order to implement the precautionary principle, BPRS Haji Miskin Pandai Sikek utilizes the standard operating procedure (SOP) instructions that have been decided. The risk management process includes four stages, namely risk detection, risk assessment, risk management, and risk monitoring. The principle of the five Cs (character, capacity, capital, collateral and condition of economy) is used in this process.

Dyan Triana Putra; Julian Andriani Putri; Shella Gherina Saptiany

Nusantara: Jurnal Pengabdian kepada Masyarakat 2024 Pusat Riset dan Inovasi Nasional

Green Companies are a necessity for businesses to ensure sustainability in environmental management, preventing pollution and environmental damage during construction, production, or when products or services are used by customers, even up to the point of disposal. To provide satisfaction to tourists, tourist attractions must have adequate facilities to support the needs of tourists during their visit and to fulfill their expectations. Green industries and tourism play a crucial role in local economic development and environmental conservation. This study aims to provide assistance to green industries and tourism facilities in Kampung Batik Malon, focusing on sustainable development and empowerment of the local community. Assistance is provided through skills training to improve the quality of batik products and introduce environmentally friendly production techniques. In addition, the development of tourism facilities, such as homestays based on local culture and interactive batik galleries, is implemented to enhance the attractiveness of the tourist destination. Local community empowerment is carried out through participation in the decision-making process and the establishment of cooperatives to improve market access. The assistance also involves a sustainable approach to managing industrial waste and promoting environmentally friendly practices. The results of this assistance implementation show a significant increase in the quality of batik products, an increase in the number of tourist visits, and an increase in the income of the local community. Additionally, Kampung Batik Malon has successfully reduced its environmental impact through more sustainable production practices. Therefore, this activity contributes to sustainable development by demonstrating that the integration of green industries and tourism can be a successful model for strengthening the local economy while preserving the environment. Furthermore, this research provides guidance for other villages that wish to adopt a similar approach in developing the local potential of tourist attractions.

Pelon Wetapo; Herlina Trisnawati

Saturnus: Jurnal Teknologi dan Sistem Informasi 2024 Asosiasi Riset Teknik Elektro dan Informatika Indonesia

The high demand for car rental services in Ciputat, South Tangerang, especially at certain times, has encouraged the growth of many car rental businesses. The presence of many car rental operators in Ciputat certainly creates fierce competition between them. Therefore, it is important for these businesses to carry out continuous evaluation and development in order to remain competitive with competitors. Success in providing satisfactory service to customers will make them remain loyal to using their favorite rental services. Conclusions and recommendations from the study conducted related to Web-Based Car Rental Applications in the Adiba Trans Rental Case, which was built using PHP and MySQL. The results of this study indicate that the development of a web-based application for car rental in the Adiba Trans Rental case using PHP and MySQL has succeeded in meeting the expected objectives. This application offers an effective solution for managing car rentals with ease of use via the web. The effectiveness of this application can be seen from its complete functional capabilities, easy-to-use user interface, and smooth integration between PHP as a programming language and MySQL as a database management system.

Mage’virawati; Andi Baso Adil Natsir; Yusri Muhammad Yusuf

Jurnal Bintang Manajemen (JUBIMA) 2024 Pusat Riset dan Inovasi Nasional

Service quality management is certainly important in today's increasingly competitive business world. This, of course, is inseparable from the competition of business people in providing services that are guided by meeting customer needs that are able to exceed customer expectations. Customers who meet their needs and feel that the service provided by the service provider exceeds what they expect, then there will be a sense of satisfaction having used the service from the provider. The purpose of this study isto find out the influence of the quality of ornamental corals and how much the service quality affects customer satisfaction in CV. Bali Samudra Anugrah. The type of research used is Quantitative. The data sources used came from Primary Data and Secondary Data with the research methods used, namely questionnaires, literature studies and observations. Hresults of research on the impact of service quality on customer satisfaction in CV. Bali Samudra Anugrah, concluded that there is a significant influence between service quality and customer satisfaction. Based on several test results such as simple linear regression analysis, it was found that the variables of service quality and customer satisfaction showed a positive relationship. The results of this research analysis also show that each variable makes a great contribution to customer satisfaction. Based on several test results such as simple linear regression analysis, it was found that the variables of service quality and customer satisfaction showed a positive relationship. The results of this research analysis also show that each variable makes a great contribution to customer satisfaction.   ,  

Setya Pramono; Barizatutsani Barizatutsani; Nisrina Ulba; Widya Dian L

International Journal of Management and Strategic Business Leadership 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

With the existence of sharia banking , banks carry out business in a way that complies with Sharia, known as Sharia principles. It consists of exchanging money in accordance with sharia principles while managing risk ( mudharabah ), managing money ( murabahah ), fairness or abundance ( ijarah ), or lending money from one bank to another ( ijarah wa iqtina ) and so on. In its development, institutions outside the banking structure, such as insurance, also participated. Insurance is a non-bank financial institution that operates in the economy outside the banking sector. It is tasked with supporting economic activities by providing investment and financing access services. The unique thing about sharia insurance is that it carries out procedures for all its activities with principles that are in line with sharia, so in all these cases it is also very important to see, measure, control and monitor risks that arise from operational activities. Therefore, the authors' skepticism regarding their hypothesis is whether or not there is an influence of sharia principles on risk management in sharia insurance. This research uses quantitative methods with descriptive statistical analysis . The impact of applying Islamic principles to risk management in the sharia insurance sector is that the application of Islamic principles to risk management in the insurance sector is very beneficial. However, there are parts that need to be limited and clarified as to what kind of disaster we can help with, of course this requires company regulations and customer agreements to be in good and correct accordance.

Richard Soegiarto; Soetam Rizky Wicaksono

Merkurius : Jurnal Riset Sistem Informasi dan Teknik Informatika 2024 Asosiasi Riset Teknik Elektro dan Informatika Indonesia

MJM is a leading workshop in Malang that focuses on car repairs and is known for its reliable reputation and quality service on Jl. Lake Tondano Raya F5/A26, Sawojajar. These workshops offer a variety of services, from engine to car body repairs, which makes manual transactions difficult and time-consuming due to increased service and cost complexity. This research aims to simplify transaction and operational processes in MJM workshops by developing supporting applications that include recording customer transactions, spare parts stock management, monitoring employee attendance, and mechanic payroll. The information technology provided can improve service quality, optimize operations, strengthen competitiveness, enable a sustainable approach, increase data accuracy, and support more timely decisions. The methodology used is waterfall, which follows a certain flow process starting from requirements analysis, planning, design, software development, testing, to the maintenance stage. The research focus is on the initial development of the system to ensure that the system functions well in the maintenance phase. The Operational Management Information System designed for MJM workshops includes important features such as recording spare parts, purchase and sale transactions for spare parts, service and car wash transactions, stock taking records, management of damaged or lost goods, stock cards, cash flow, and reports. transaction. This system is expected to reduce manual errors, provide better service, and improve overall operational performance.    

Dian Wahyudi; Muhammad Zainal; Dayu Suhardi; M. Jabir M; Adnan Adnan

Jurnal Pengabdian dan Solidaritas Masyarakat 2024 Lembaga Pengembangan Kinerja Dosen

The purpose of this service is to find out how and how much influence the use of the management control system (SPM) and marketing strategies implemented at the Campus Coffee Shop has to improve quality so that it can survive in the competition of similar coffee shop businesses. Marketing development strategy for campus coffee shops (KOKAM). Several approaches that can help coffee shops around campus increase their attractiveness and business success include understanding the target market, strong branding, menu variations, special promotions for students, collaboration with student organizations, a comfortable and instagrammable atmosphere, promotions on Social Media. Conclusion Warkop campus coffee (KOKAM) is growing and attracting more customers, prioritizing the quality of the products sold, warkop is a comfortable place with affordable coffee prices with the aroma and taste of coffee being the main attraction, by creating a variety of different coffee flavors, take advantage of social media platforms to introducing warkop.

Ahmad Wahyu Rafsan Zani; Kartini Kartini; Agung Mustika Rizki

Uranus: Jurnal Ilmiah Teknik Elektro, Sains dan Informatika 2024 Asosiasi Riset Teknik Elektro dan Informatika Indonesia

Waste Bank is an institution that plays an important role in waste management. Kedungmaling village is a village located in Mojokerto district, East Java province, Kedungmaling Waste Bank was established in 2019 and its head is the PKK organization of Kedungmaling village. Some research has been conducted with a case study of a Waste Bank to improve the performance of waste banks that still carry out their business processes conventionally. Most previous research focused on making waste bank applications but still used Kotlin programming language and fire base web service as the database. This research uses the React Native framework to create mobile applications and uses the Rest API as a database. The application design uses the SDLC method with a waterfall model. Application testing using black box gets a percentage of 97% of 89 scenarios and Rest API testing assisted by the postman application gets a percentage of 100% of 94 scenarios. With this application, it can help officers in managing waste and facilitate customers in managing their balances.

Tri Lestari Hadiati; Umi Nur Faizatulmuna

Public Service And Governance Journal 2024 Universitas 17 Agustus 1945 Semarang

One of the customers at BTPN Syariah Bank Jepon Branch Blora Regency reported his complaint to the Community Officer (CO) there is one officer who is less friendly serving customers, another officer the service is long so that customers have not been satisfied. This is complained by customers related to the quality of service and employee competence provided greatly affects customer satisfaction. In this descriptive qualitative research intends to explain this social phenomenon in detail. Researchers attempt to develop concepts while collecting facts in the field. Secondary Informants are BTPN Syariah customers and Key Informants are some employees and supervisors in BTPN Syariah Jepon Branch, Blora Regency. The 30 customers were obtained from questionnaires that were processed using cumulative score and percentage (%). Looking at Fornell's Theory and Kotler's Theory and some data analysis, it can be concluded that customer relationship management (CRP) on customer satisfaction at BTPN Syariah Bank Jepon Branch, Blora Regency can be said to be quite good. It is proven that customer satisfaction by calculating the cumulative score is calculated as 72%. In addition, most of the secondary informants, namely as much as 50%, said that Bank employees have done their job in accordance with existing SOPs, employees have good quality in serving, employees also have the ability to attract other customers, explanations from employees to customers are also easy to understand and understand, therefore customers believe in bank products. This shows that with the help of employees and existing customers, they can recommend potential new customers. Therefore, BTPN Syariah employees need to maintain better customer relationship management (CRM).

Ainiyatul Mukarromah; Iswati Iswati; Emilia Pranata

Jurnal Ekonomi, Akuntansi, dan Perpajakan 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study aims to analyze the effect of service quality, perceived value, and customer satisfaction on customer loyalty at Tanjung Decoration. Service quality, perceived value and customer satisfaction are key factors influencing purchase decisions and customer retention in the decoration service industry. However, there has not been much research specifically examining the relationship between these variables in the context of Tanjung Decoration. This research is worth conducting for several reasons. First, Tanjung Decoration is a major player in the fast-growing decoration industry, and an understanding of the factors that influence customer loyalty will help them improve their marketing and service strategies. Second, with a focus on service quality, perceived value, and customer satisfaction, this research will provide valuable insights for managers and practitioners in developing more effective programs to increase customer loyalty. Third, this research will complement the literature on marketing management and consumer behavior by providing a more in-depth understanding of the factors that influence purchasing behavior and customer loyalty in the context of the decoration services industry. By combining appropriate research methodology with a strong theoretical framework, this research is expected to make a significant contribution to the development of knowledge in the field of marketing management and consumer behavior. The results of this study are expected to be a valuable reference source for researchers, practitioners, and other stakeholders interested in understanding and improving customer loyalty in the decoration service industry.    

Suhardoyo Suhardoyo; A Sudrajat; Roydawaty Bunga Sihol; Stanley Stanley

Ekspresi : Publikasi Kegiatan Pengabdian Indonesia 2024 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Social media has become a very effective and efficient tool to promote products and services, including in the agricultural sector. The training was held at the Sumber Jaya Catfish Farmers Group Perum Griya Asri I Tambun Selatan District, Bekasi Regency and aimed to improve the ability of its members to utilize the Facebook platform as an effective and efficient promotional media. The methods used in this training include presentations, direct practice, and group discussions. Training materials include making accounts and Facebook pages, promotional content strategies, as well as interaction management techniques with customers. The results of this training showed an increase in the knowledge and skills of participants in using Facebook to promote catfish production in the Sumber Jaya catfish farmer group. Participants are expected to be able to create and manage Facebook pages, as well as design interesting content to increase visibility and sales. This training is expected to be a model for other farmer groups in utilizing social media to expand the market and improve the welfare of group members. The activities of implementing community service with the target of the purpose of the Community Service (PKM) implementing team to make field observations are to directly observe the location of the target area. The outputs to be achieved are: Publications in Print or Electronic Scientific Journal Articles in accredited national journals, articles in national journals are not accredited and local, articles in print or electronic media, both national and local, implementation documentation with photos of activities, and improvement the knowledge and skills of participants in using Facebook to promote catfish production in the Sumber Jaya catfish farmer group.