Publication Search

The era of media convergence makes life easier with the adoption of knowledge through online media. In addition to obtaining various information, online media also has a significant contribution in changing the behavior of its users in responding to a phenomenon in everyday life. Especially women whose roles in this era of media convergence are increasingly complex. He not only acts as the head of the household, but sometimes his role is also as the head of the family to make a basic living or just as a breadwinner to support household life. In addition, responding to the phenomenon of domestic violence that is often found in the news, makes women try to also contribute to maintaining the integrity of their household by minimizing this phenomenon in their family. Various efforts have been made, one of which is to increase understanding of domestic violence itself. Through digital literacy, it is hoped that apart from having their own understanding of domestic violence, they can also share this information with their own environment and family. So you can anticipate it if it hasn't happened yet, and minimize it if it does happen without realizing it.The phenomenon of women in the category of always doing digital literacy in using online media is 66.93%. This is almost entirely dominated by women empowerment activists in RW XIII Pucang Gading Housing. Where besides having activities outside the home as an employee, educator, NGO member, businessman, doctor and so on, they are also very responsive to the importance of gender equality in running a household life. While the results of research to adopt knowledge and understanding of digital literacy regarding steps that can be anticipated to minimize the phenomenon of domestic violence obtained results of 61.66%. One of them is that women must also be economically independent and have positive activities in order to increase welfare for the family. Thus, respect arises from the partner to put more effort into efforts to achieve in activities to seek economic sufficiency for the needs of the family which is increasing from time to time. In this study, the final results showed that there was a positive relationship between online digital media literacy and the phenomenon of domestic violence by 58.12% of respondents who had high digital literacy in online media also had a household life that was quite harmonious, far from the various categories that caused the phenomenon of domestic violence.    

The government is committed to empowering Micro, Small and Medium Enterprises (MSMES) in Indonesia, MSMES are a form of small business whose existence plays a very important role in empowering the community to have independence in the economic sector. MSMEs that are used as partners in community service activities are people who are members of the home industry in the village of Randusanga Wetan, Brebes Regency. This article at least describes the results of the community service process carried out by the community service team from Muhadi Setiabudi University, Brebes, offering assistance services on the importance of business legalization so that it can be more competitive globally. Having a business license is very important for the community, but sometimes there are not a few people who don't want to take care of their business license due to lack of knowledge, limited data, and so on. Through this community service activity, the goals and targets to be achieved in community service activities are business legalization for MSME actors. By having business legality, business actors are expected to be able to compete in the free market era. The method used in this service activity is carried out in the form of counseling and assistance in managing business legality

In a simple sense, a homestay is a whole house that is rented out to visitors to rest and with facilities like at home. The COVID-19 pandemic has brought businesses down. After the pandemic, business owners are trying to get back up to continue their business. One of the businesses that continues to try to rise after the pandemic is the homestay business "Omahe Wong di Ino" in Bantul Regency, Yogyakarta Province. The business owner and the STIKIP Catur Sakti community service team conducted a business analysis using the SWOT method (Strengths, Weaknesses, Opportunities, and Threats analysis). Owners practice to identify internal and external factors, then they are calculated based on their ratings and weights. The results of the SWOT analysis show that the homestay business "Omahe Wong di Ino" is in a prime company that has great strengths and opportunities. This gives an overview of the strategy that will be carried out by the company. Based on the analysis, the company's strategy is to carry out a growth and expansion strategy by adding homestay buildings for children's education facilities and can accommodate more guests.

E-government which can be broadly defined as the utilization of information and communication technology and the internet which has the ability to transform relations with citizens, business people and other government institutions. The development of Information and Communication Technology (ICT) is currently very rapid and of course it must be addressed positively to increase community participation in realizing the principles of good governance (Good Governance). This study uses a qualitative research method with a descriptive approach. Sources of data in this study are observation, literature, articles, journals, scientific research and sites on the internet. The Ministry of Home Affairs has a public service unit, one of which is the Directorate General of Population & Civil Registration, of course it is required to provide optimal service to the community. The implementation of e-government, related to service and dissemination of public information at the Ministry, especially at the Directorate General of Population and Civil Registration is already good and in the medium category, and still needs to be repaired and improved. The Ministry of Home Affairs in implementing e-government fulfills the first stage, namely information publishing and the two "official" two-way transactions based on the Deloitte & Touche framework and from the Government to Citizen (G2C) sector are included in the category, namely e-governance, e-service, and e-knowledge

Indonesia is one of the countries whose residents have started using the internet in conducting buying and selling business transactions, with the increasing number of internet users and online business transactions, a marketplace, Shopee, was born. Shopee is an online marketplace platform that is used to practice buying and selling goods actively and easily. The products offered by this application are very diverse, ranging from garments, cellphones, beauty products, electronics, sports instruments, medicines, home furnishings, office stationery to food and beverages. Shopee services are implemented in interactions between producers and consumers quickly, easily and precisely. The advantages of Shopee are not only online business transactions, but Shopee is also a source of employment which is quite large and easy to work on. The sales strategy carried out by Shopee is very good so that this makes sellers and buyers more comfortable in shopping. The Shopee application is very suitable to be used as a sales medium because the promotional features provided by Shopee are able to increase the seller's sales profit. From the explanation above, the Hyunbina Collection business has a marketing method to sell products to consumers, it is necessary to use the Shopee Marketplace Sales to increase sales of women's bags. Based on the background of these problems, the authors are interested in compiling a Final Project report with the title "The Effect of Utilizing the Shopee Application in Increasing Sales of Hyunbina Collection".

This study aims to determine the design of e-business strategies, especially in the culinary field in the Home Industry. Currently,many small and medium entrepreneurs use internet technology to increase their competitive advantage in selling culinary businesses. One popular strategy is the use of e-business, such as Facebook, WhatsApp, and Instagram to improve the performance of business operations. However,to implement an e-business strategy, sellers needa model that can attract customers so that they can generate profits. In this study the authors used a theoretical approach which only describes theories as a basis for thinking and literary methods in which this research method retrieves data from a collection of articles, journals and books from all forms of related sources. The author obtains results from research showing that E-Bussines Home Industry is able to generate promising profits and can compete and innovate to produce new products and have high selling value for the progress of Home Industry businesses, especially in the culinary field,now and in the future.

Waqf has become the world's attention because this instrument can be utilized as a solution to world crisis problems. One of the countries with the most significant potential for waqf is Indonesia, which is based on a large number of followers of Islam. The number of adherents of Islam in Indonesia alone reaches 209.1 million adherents of Islam and makes the potential for Indonesian waqf very large. This type of research is descriptive qualitative, using the case research method and collecting data in this study through observation and in-depth interviews with research objects. The technique used in this research is critical and interpretative analysis. Cash waqf can be distributed to beneficiaries for business capital in the agricultural sector as a family food security distribution scheme with several models: first, a profit-sharing method (Mudharabah). Second, a 0% loan (Qard Hasan)"; third, business strengthening (Musyarakah); fourth, alms and grants (khairiyah). The agricultural system is developed into a culture for every family to become food security by implementing an integrated farming system. Agricultural system, "low external input and sustainable agriculture," at home and group/production scale. With this system and a touch of technology, the future is projected as a comprehensive agricultural center. Production and marketing are carried out simultaneously by building an "agricultural industry" and an "agricultural market." Apart from that, it can also be used as an educational, tourism, and cultural village. The academic village is intended as a research and training/educational practicum place. The tourism village is defined as agro-tourism which has high economic value

tempe chips are the product of Sumber Agung Home Industry. This business is a hereditary effort in order to strengthen the family economy. Tempe chips are a product that is liked by the community, besides being delicious, nutritious, affordable prices are also easy to obtain. This housing business is widely cultivated, in addition to materials that are around the business location, the production process is relatively simple, the capital is not large, the market share is wide open. So it is not surprising that in the development of the Sumber Agung Home Industry, it faces competition, especially in product marketing. This is because in determining the selling price of Sumber Agung, it should be based on the cost of production which is calculated accurately. This has not been able to be done. So far, Sumber Agung has not carried out the process of making the cost of production in business. The FE Unisri Service Team tries to provide assistance in making production prices so that Sumber Agung can set an accurate selling price so that they can compete in selling products. With the determination of the cost of production, Sumber Agung can always develop real expenditures from its production costs in the form of: raw material costs, auxiliary materials, labor costs and factory overhead costs.

The purpose of this community research is to increase community understanding of the concept of trading goods in the domestic market through the digital economy so that there is an increase in income to the community in Kota Pari Village, Pantai Cermin District, Serdang Bedagai Regency. The specific target of this community research is that the village community knows the concept of trading goods in the domestic market and the digital economy, for example in the traditional market closest to the settlement and the village area markets, and how the trade can expand its marketing network. The materials to be presented in this research are: Domestic market goods trading and the digital economy are related to increasing community income through community knowledge and skills related to the prices of agricultural products and home industry business products that will be traded throughout the village and urban areas. From this research, it is hoped that the community in Kota Pari Village, Pantai Cermin Subdistrict, Serdang Bedagai Regency, can know and understand the impact of domestic market trade in goods, such as the selling price of agricultural products, home industry business products, or other business products to increase the community's income.

Sistem Informasi merupakan aset yang sangat penting dalam dunia bisnis, dalam penelitian ini bisnis home industri yaitu bisnis Bakmi Phan yang memproduksi bakmi kuning dalam bentuk bakmi kering dan bakmi basah yang di distribusikan ke luar kota maupun ke dalam kota. Pabrik Bakmi Phan ini sendiri sudah berdiri sejak 1980. Namun, dalam proses bisnis Bakmi Phan, masih ditemukan banyak sektor yang belum sepenuhnya memanfaatkan SI/TI, terutama dalam segi marketing yang hanya melalui metode penjualan konvensional melalui kios di pasar dan pemasaran melalui whatsapp business. Maka dari itu dapat diatasi dengan perencanaan strategis SI/TI dengan menggunakan metode ward and peppard, yang mana dalam metode ini banyak menerapkan metode lain yang dapat dianalisis secara bertahap, yaitu dengan menggunakan analisis lingkungan SI/TI dengan menerapkan metode analisis SWOT dan analisis Five Force Porter. Selain itu, untuk portofolio aplikasi dibuat dengan menggunakan metode McFarlan Strategic Grid. Maka akan didapatkan hasil pemetaan portofolio aplikasi seperti SI Marketing, SI Gudang, SI Keuangan, dan website resmi untuk Bakmi Phan yang nantinya akan dapat diterapkan pada Bakmi Phan.

  Packaging is one part of the product as a whole. Packaging must be able to attract the attention of consumers. Getting the attention of consumers is very important, because if a product does not get the attention of consumers (consumer attention), then consumers will not have a picture of the product (Hine, 1995). Packaging can give an initial picture of a product, both in terms of quality and value offered. “Jenang Kudus” is a type of traditional food originating from the city of Kudus. At first it was produced in a home industry since about a century ago. Initiated by mothers as a supporter of family income, and marketed directly to local consumers in traditional markets. Because the development of this business in the future is considered quite prospective for the Kudus community, the Kudus Regency Government makes the Jenang Kudus product as the mainstay product of the Kudus Regency. Based on some of the explanations above, there are several weaknesses in the packaging design of CV jenang products. Sinar Aisyah Kudus which can cause delays in the marketing process of its products due to unattractive packaging designs. This causes a desire to increase the competitiveness of jenang sales with other companies through attractive and varied packaging designs. Due to some of these things, raises the desire of CV. Hj Siti Aisyah to redesign the product packaging according to the type of jenang product, type of taste, quantity of contents, without leaving the characteristics of the previous design.

ABSTRAK Pemberdayaan ekonomi masyarakat diartikan sebagai kegiatan ekonomi yang dilakukan secara swadaya oleh masyarakat itu sendiri dengan cara mengelolah sumberdaya apa saja yang dikuasainya, dalam rangka memenuhi kebutuhan dasarnya dan keluarganya. Pemberdayaan masyarakat hanya bisa terjadi apabila masyarakat itu sendiri ikut pula berpartisipasi. Pemberdayaan diarahkan guna meningkatkan ekonomi masyarakat secara produktif sehingga mampu menghasilkan nilai tambah yang tinggi dan pendapatan yang lebih layak. Hasil pemberdayaan ekonomi warga banjar Angansari, yaitu dari hasil usaha tani dan ternak, pengadaan homeindustri sebagai usaha sampingan dan penunjang menambah pendapatan keluarga serta pengadaan koperasi syariah sebagai sarana pendanaan usaha bagi warga banjar Angansari yang membutuhkan modal dalam rangka membuka usaha. Dengan adanya pemberdayaan potensi ekonomi diharapkan warga banjar Angansari memiliki peningkatan dalam pendapatan dan bersiap menyongsong pembukaan sektor pariwisata desa Kutuh Kintamani Bangli. ABSTRACT Community economic empowerment is defined as economic activities that are carried out independently by the community itself by managing whatever resources they control, in order to meet their basic needs and that of their families. Community empowerment can only occur if the community itself also participates. Empowerment is directed at improving the community's economy productively so that it is able to produce high added value and more decent income. The results of the economic empowerment of Banjar Angansari residents, namely from the results of farming and livestock, procurement of home industry as a side business and support to increase family income and the provision of sharia cooperatives as a means of business funding for Banjar Angansari residents who need capital in order to open a business. With the empowerment of economic potential, it is hoped that the residents of Banjar Angansari have an increase in income and are ready to welcome the opening of the tourism sector in Kutuh Kintamani Bangli village.

Penelitian ini menyuguhkan tentang urgensi pesantren sebagai wadah pembentukan kaderisasi ummat. Pesantren sebagai tempat pijakan manusia didalamnya bukan hanya mengajarkan tentang dinamika ke Islaman namun juga mengajararkan santri untuk berenterpreneurship. Home industri hadir sebagai jawaban dari permasalahan insani dalam segi ekonomi berkelanjutan. Adanya home industri dalam diri pesantren mampu membentuk kader bangsa yang mampu berdaya saing dalam bidang usaha. Penelitian ini menggunakan pendekatan field research (penelitian lapangan) yang berlokasi di PP Nurul jadid wilayah Al-mawaddah. Teknik analisis data menggunakan teknik analisis isi. Metode pengumpulan data menggunakan teknik wawancara dan observasi. Hasil penelitian menunjukkan bahwa eksistensi pesantren mampu memberikan peluang besar terhadap diri para santri untuk dapat berbakat entrepreneur dengan usaha home industri bakery di wilayah Al-mawaddah. Sistem pemasaran yang dilakukan berbasis transaksi lokal dan non lokal. Dengan mematok harga  berkisar Rp 2000-Rp 5000 mampu meningkatkan omset terhadap devisa pesantren. Hadirnya usaha bakery bagi santri Al-mawaddah mampu menumbuhkan bekal usaha entrepreneur ketika terjun kedalam dunia masyarakat, sehingga pada saat itulah terbentuknya manifestasi insan yang berkarya.   This research presents the urgency of pesantren as a forum for the formation of ummah cadre. Pesantren as a place of human footing in it not only teaches about the dynamics of Islam but also teaches students to be engaged in entrepreneurship. Home industry is present as an answer to human problems in terms of a sustainable economy. The existence of a home industry in pesantren is able to form a cadre of the nation who are capable of competitiveness in the business sector. This study uses a field research approach (field research) located in PP Nurul Jadid Al-mawaddah region. Data analysis techniques using content analysis techniques. The data collection method uses interview and observation techniques. The results showed that the axistence of pesantren is able to provide great opportunities for students to be gifted entrepreneurs with a home bakery business in the Al-mawaddah region. The marketing system is based on local and non-local transaction. By fixing prices around Rp. 2,000-Rp. 5,000, can increase turnover for foreign exchange boarding schools. The presence of bakery business for Al-mawaddah santri is able to grow entrepreneurial stock when it plunges into the world of society, so that’s when the manifestation of the creation of human beings works.

Hospital is one of type effort for service that is now stays in very tightening emulation climate. Struggle to create recuring business with customeroccupies central point in the effort hospital to exeed at long-range emulation. Service quality and cutomer value becomes thing which necessary for hospital. This research analysis factors influence customer satisfaction to create hospital service reference enthusiasm in Hospital PKU Muhamadiyah Gubug Kabupaten Grobogan.Research problem is existence of gap or debate at antecedent research would consequence and from customer satisfaction. Other problems is thehappening of downdraft of number of outpatients continually at last four months and existence of improvement of number sighs from patient. Respondent in this research 120 patients with sampling method applies acidental sampling. This research applies analysis Structural Equation Modeling (SEM) what implemented through program AMOS as a means of assists its the analysis.Result of research proves that service quality, cutomer value and excellence of product has positive influence and signifikan to customersatisfaction. Hereinafter, customer satisfaction of influence positive and signifikan to hospital service reference enthusiasm. Excelsior service quality and cutomer value has customer satisfaction of excelsior and causes home service reference enthusiasm which excelsior.