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Business ventures are activities carried out by individuals or organizations involving the production, sale, purchase, or exchange of goods and services, with the aim of generating profit. A basic necessities store (commonly known as a “sembako” store in Indonesia) sells daily staple needs, especially the nine essential commodities (sembako), which include items such as rice, sugar, cooking oil, eggs, salt, and other key food ingredients. UD. Putri 2, located in Dusun 1A, Sumber Harapan Village (21261), Tinggi Raja Subdistrict, Asahan Regency, was established in 2018 and has since become an essential part of the local community. This has required UD. Putri 2 to constantly monitor their stock inventory. However, the company still faces inefficiencies in managing sales data processing, which often leads to inventory shortages. When the supply of goods is insufficient to meet customer demand, customers may turn to other stores. If this occurs repeatedly, the store risks losing profit due to the unavailability of goods. Supply Chain Management (SCM) refers to the integrated processes and production activities starting from the acquisition of raw materials from suppliers, the value-adding processes that turn raw materials into finished products, the inventory storage process, and the distribution of finished goods to retailers and consumers. The implementation of SCM can optimize inventory management of staple goods, minimize inventory costs, and improve supply chain efficiency at UD. Putri 2.

CV KIA is a shop engaged in the field of computer sales and services, coming directly to make transactions and provide computer service information services. So there are obstacles that are quite time consuming and transportation costs for customers to find out information on goods, stock of goods, and the process of purchasing goods because customers have to come directly to the store. Product information on CV Kia cannot be updated in real time so that there is a delay in calculating stock of goods. The method used in this study is the prototype development method and is designed using UML. This system uses two programming languages, namely PHP. Implementation using the Xampp application, and MySQL. The results of this study are the design and creation of a web-based sales information system. The system that is built will also later facilitate the sales transaction process which can later reduce the level of competition with the outside market. This system displays information about product sales, and can carry out the sales transaction process so that customers do not need to come to the store to get information and make product purchases. The results of testing that has been carried out involving 10 Respondents that the conclusion of the quality of the feasibility of the software produced has a percentage of success with an average total of 100%.  Keywords: Sales, Prototype, PHP, Information Systems, Sublime Text

The bodywork industry in Indonesia is under high competitive pressure, requiring companies to be more adaptive in understanding customer behavior in order to maintain business continuity. PT. Bengawan Karya Sakti as one of the national bodywork companies, has not optimally utilized historical transaction data to assess customer loyalty. This study aims to identify customer loyalty segmentation through the application of the RFM (Recency, Frequency, Monetary) method, which is used to analyze sales transaction data in 2022 and 2023. The study uses the CRISP-DM approach which includes the stages of business understanding, data exploration, data cleaning and processing, modeling, evaluation, and implementation of results. The transaction data analyzed includes attributes of transaction date, customer, number of transactions, and transaction value, which are then processed into RFM scores based on the transaction year and classified into categories such as Very Loyal, Loyal, At Risk, and others. The segmentation results show an increase in the number of very loyal customers from 2022 to 2023, as well as a significant decrease in inactive and at-risk customers. The chi-square statistical test shows that the difference in customer distribution between years is statistically significant (p-value <0.05), indicating a real influence from the company's strategy or external factors. The main conclusion of this study is that the RFM method is effective in the bodywork industry to support data-based marketing decision making and more targeted customer retention strategies.

Decision support system of credit giving is a computer-based information system that can be used as a tool for manager of the credit department to decide received  whether or not the loan application that submitted by customers. In the decision support system of credit giving uses principles of assessment called the 5 C. The 5 C are character, capacity, capital, collateral,  dan condition. Principles of  the 5 C will be taken for credit giving consideration. While preference for the weighting of criteria using Analytical Hierarchy Process. Overall, the existing process on the decision support system  of  credit giving is manager assigned the criteria, sub criteria, sub-sub criteria and the score. Then manager give preference of criteria to generate criteria weights. The data has been inputted by manager is used by staff of credit department  to perform the assessment so that can be produced a credit decision is received or rejected.