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This study aims to analyze the phenomenon of code-switching and code-mixing in YouTube content by Noona Rosa as a linguistic practice in a multilingual digital context. Using a descriptive qualitative approach, data were collected from several of Noona Rosa's uploaded videos and analyzed in terms of form, function, and influencing factors in the use of Indonesian and Korean code variation. The findings reveal that code-switching is employed to express emotions, reinforce cultural identity, and build rapport with bilingual audiences. Meanwhile, code-mixing commonly appears in the insertion of Korean cultural terms into Indonesian sentence structures, serving as a communicative strategy of identity and cultural meaning preservation. The influencing factors include social context, speaker identity, discussion topics, and emotional expression. These findings contribute significantly to sociolinguistic studies and highlight how digital media serves as a platform for multicultural identity expression.

This study aims to analyze the phenomenon of code-switching and code-mixing in YouTube content by Noona Rosa as a linguistic practice in a multilingual digital context. Using a descriptive qualitative approach, data were collected from several of Noona Rosa's uploaded videos and analyzed in terms of form, function, and influencing factors in the use of Indonesian and Korean code variation. The findings reveal that code-switching is employed to express emotions, reinforce cultural identity, and build rapport with bilingual audiences. Meanwhile, code-mixing commonly appears in the insertion of Korean cultural terms into Indonesian sentence structures, serving as a communicative strategy of identity and cultural meaning preservation. The influencing factors include social context, speaker identity, discussion topics, and emotional expression. These findings contribute significantly to sociolinguistic studies and highlight how digital media serves as a platform for multicultural identity expression.

This study aims to examine how Nadia Omara as a digital content creator plays a role in reviving old literature, especially South Kalimantan folklore, through digital media. Using a descriptive qualitative approach and case study method, data was collected through observations of Nadia Omara's digital activities on platforms such as YouTube, Instagram, and TikTok. This study analyzes the adaptation strategies used by Nadia Omara to make folklore more relevant and interesting for the younger generation. The results of the study show that digital media is not only a means of preservation, but also revitalization of traditional literature. The narrative, visual, and communication style strategies used by Nadia Omara are able to bridge old culture with the modern digital world, as well as build new interest in the richness of regional culture.    

This study aims to examine how Nadia Omara as a digital content creator plays a role in reviving old literature, especially South Kalimantan folklore, through digital media. Using a descriptive qualitative approach and case study method, data was collected through observations of Nadia Omara's digital activities on platforms such as YouTube, Instagram, and TikTok. This study analyzes the adaptation strategies used by Nadia Omara to make folklore more relevant and interesting for the younger generation. The results of the study show that digital media is not only a means of preservation, but also revitalization of traditional literature. The narrative, visual, and communication style strategies used by Nadia Omara are able to bridge old culture with the modern digital world, as well as build new interest in the richness of regional culture.    

Learning via YouTube is now widely practiced by educational content creators. In this case, the use of speech used in the delivery of learning should be considered. The use of speech affects the understanding of viewers or students when watching the learning video. Therefore, the purpose of this study is to find out the locutionary speech acts in the Indonesian language learning videos of class VIII SMP on Helza RN's YouTube channel and the effectiveness of the use of speech. Descriptive qualitative research method is used to analyze the related data. The approach used in this research is the theoretical approach, namely the pragmatic approach by analyzing the types of speech acts and the intentions in them. The researcher uses listening and recording techniques to find out the locution utterances in the Indonesian language learning video for class VIII junior high school on Helza RN's YouTube channel, then the researcher analyzes the speech acts related to the context with the commensurate method. From the data analysis that has been done, it is found that there are 202 declarative speech acts, 14 interrogative speech acts, and 19 imperative speech acts that make the learning video provide a complete explanation of the material, but there is a lack of interaction between Helza Rn and viewers. The results of this study are expected to increase readers' understanding of locutionary speech acts and their types. And can be a reference for other content creators, especially in making learning videos so that they are more interesting and interactive.

In the current digital era, learning videos have become a popular alternative for delivering information and teaching materials. Therefore, it is important to analyze the effectiveness of speech acts, especially directive speech acts used in educational videos. The purpose of this study is to analyze and realize the number of speech acts, namely in directive speech acts in the Playlist of Taman Edukasi: Kenalan sama Animasi in the youtube channel Kok Bisa?. The approach used in this research is pragmatic theoretical approach and descriptive qualitative. Researchers used listening and recording techniques on the Taman Edukasi: Kenalan sama Animasi in the youtube channel Kok Bisa?. The researcher used descriptive qualitative method of research based on postpositive philosophy which is used to study natural things to collect data, agih method and pairing method used to analyze this data. From the data analysis conducted, it was found that there were 152 directive speech acts, there were 5 types of directive speech acts namely invitation, command, prohibition, advice, advice. The results of the analysis in this article can provide further understanding of the role of directive speech acts in the context of video-based learning and material development by paying attention to directive speech acts.

Learning via YouTube is now widely practiced by educational content creators. In this case, the use of speech used in the delivery of learning should be considered. The use of speech affects the understanding of viewers or students when watching the learning video. Therefore, the purpose of this study is to find out the locutionary speech acts in the Indonesian language learning videos of class VIII SMP on Helza RN's YouTube channel and the effectiveness of the use of speech. Descriptive qualitative research method is used to analyze the related data. The approach used in this research is the theoretical approach, namely the pragmatic approach by analyzing the types of speech acts and the intentions in them. The researcher uses listening and recording techniques to find out the locution utterances in the Indonesian language learning video for class VIII junior high school on Helza RN's YouTube channel, then the researcher analyzes the speech acts related to the context with the commensurate method. From the data analysis that has been done, it is found that there are 202 declarative speech acts, 14 interrogative speech acts, and 19 imperative speech acts that make the learning video provide a complete explanation of the material, but there is a lack of interaction between Helza Rn and viewers. The results of this study are expected to increase readers' understanding of locutionary speech acts and their types. And can be a reference for other content creators, especially in making learning videos so that they are more interesting and interactive.

In the current digital era, learning videos have become a popular alternative for delivering information and teaching materials. Therefore, it is important to analyze the effectiveness of speech acts, especially directive speech acts used in educational videos. The purpose of this study is to analyze and realize the number of speech acts, namely in directive speech acts in the Playlist of Taman Edukasi: Kenalan sama Animasi in the youtube channel Kok Bisa?. The approach used in this research is pragmatic theoretical approach and descriptive qualitative. Researchers used listening and recording techniques on the Taman Edukasi: Kenalan sama Animasi in the youtube channel Kok Bisa?. The researcher used descriptive qualitative method of research based on postpositive philosophy which is used to study natural things to collect data, agih method and pairing method used to analyze this data. From the data analysis conducted, it was found that there were 152 directive speech acts, there were 5 types of directive speech acts namely invitation, command, prohibition, advice, advice. The results of the analysis in this article can provide further understanding of the role of directive speech acts in the context of video-based learning and material development by paying attention to directive speech acts.

Speech delay is a condition of delayed development of speaking abilities in children who are below the normal developmental stage for their age. The phenomenon of speech delay in Indonesian celebrity children is interesting to study from a psycholinguistic perspective. Psycholinguistics is a branch of science that studies the relationship between language and the mental processes involved in language use and provides an in-depth understanding of the causes and treatment of speech delay in celebrity children. This research aims to analyze cases of speech delay in children of Indonesian celebrities in a review of psycholinguistic studies. The research method used is a literature study by collecting data related to speech delay and language disorders in Indonesian celebrity children through YouTube video shows and through article reviews. The results of the analysis show that speech delay in Indonesian celebrity children can be caused by neurological problems, genetic and environmental factors. A psycholinguistic perspective helps understand the mental processes involved in the acquisition and use of language in celebrity children who experience speech delay. Some treatment recommendations that can be given include speech therapy, communication stimulation, as well as family and social environmental support that is conducive to the child's language development.  

Speech delay is a condition of delayed development of speaking abilities in children who are below the normal developmental stage for their age. The phenomenon of speech delay in Indonesian celebrity children is interesting to study from a psycholinguistic perspective. Psycholinguistics is a branch of science that studies the relationship between language and the mental processes involved in language use and provides an in-depth understanding of the causes and treatment of speech delay in celebrity children. This research aims to analyze cases of speech delay in children of Indonesian celebrities in a review of psycholinguistic studies. The research method used is a literature study by collecting data related to speech delay and language disorders in Indonesian celebrity children through YouTube video shows and through article reviews. The results of the analysis show that speech delay in Indonesian celebrity children can be caused by neurological problems, genetic and environmental factors. A psycholinguistic perspective helps understand the mental processes involved in the acquisition and use of language in celebrity children who experience speech delay. Some treatment recommendations that can be given include speech therapy, communication stimulation, as well as family and social environmental support that is conducive to the child's language development.  

Currently, many learning videos are available on various social media platforms. It is hoped that each video will achieve existing learning objectives and enable students to understand and implement the results of their learning activities well.  This research aims to examine and explain the types and forms of illocutionary speech acts found in several learning videos and evaluate whether the speech acts in these videos support the development of Indonesian language literacy and speaking skills in giving speeches.  Illocutionary speech acts relate to the power effect obtained by the audience of an utterance uttered by the speaker.  This research article uses a theoretical approach, namely a pragmatic approach with an analysis of the types and forms of illocutionary speech acts.  In this research, qualitative descriptive methods were used to analyze related data.  Data was obtained from six speech learning videos on the YouTube channel, and the data collection technique involved proficient free-involved listening (SBLC) and note-taking techniques.  Researchers watched videos about learning speech texts on the Literacy for Indonesia YouTube Channel, then took notes and recorded utterances that contained illocutionary utterances.  The data analysis technique uses matching and high techniques to study the form and type of illocutionary speech.  From the data analysis that has been carried out, it was found that there are assertive utterances giving testimony and stating, directive utterances giving advice and ordering, expressive utterances containing prayers and hopes, and commissive utterances offering and promising.  It is hoped that the results of the analysis in this article will increase deeper understanding and knowledge regarding illocutionary speech acts and their use, knowledge about their types, as well as guide educators and online learning material creators to increase learning effectiveness.

Currently, many learning videos are available on various social media platforms. It is hoped that each video will achieve existing learning objectives and enable students to understand and implement the results of their learning activities well.  This research aims to examine and explain the types and forms of illocutionary speech acts found in several learning videos and evaluate whether the speech acts in these videos support the development of Indonesian language literacy and speaking skills in giving speeches.  Illocutionary speech acts relate to the power effect obtained by the audience of an utterance uttered by the speaker.  This research article uses a theoretical approach, namely a pragmatic approach with an analysis of the types and forms of illocutionary speech acts.  In this research, qualitative descriptive methods were used to analyze related data.  Data was obtained from six speech learning videos on the YouTube channel, and the data collection technique involved proficient free-involved listening (SBLC) and note-taking techniques.  Researchers watched videos about learning speech texts on the Literacy for Indonesia YouTube Channel, then took notes and recorded utterances that contained illocutionary utterances.  The data analysis technique uses matching and high techniques to study the form and type of illocutionary speech.  From the data analysis that has been carried out, it was found that there are assertive utterances giving testimony and stating, directive utterances giving advice and ordering, expressive utterances containing prayers and hopes, and commissive utterances offering and promising.  It is hoped that the results of the analysis in this article will increase deeper understanding and knowledge regarding illocutionary speech acts and their use, knowledge about their types, as well as guide educators and online learning material creators to increase learning effectiveness.

Speech acts are one of the objects of pragmatic study which relate human behavior to the means of speech. There are three types of speech acts in pragmatics, namely illocutionary, locutionary, and perlocutionary. Illocutionary acts as a type of speech act function to say and carry out an action, which is divided into representative, directive, expressive, commissive, and declarative speech acts. This research aims to examine and describe words, phrases, clauses, or sentences containing illocutionary speech acts in folklore videos on the Dongeng Kita YouTube channel, each of which has the title “Cerita Rakyat Sumatera Barat (Malin Kundang)”, “Cerita Rakyat Sumatera Barat (Legenda Dayang Bandir dan Sandean Raja)”, “Cerita Rakyat Jambi (Negeri Lumpur)”, “Cerita Rakyat Jambi (Dusun Selat)”, dan “Cerita Rakyat Bangka Belitung (Asal Mula Pulau Kapal)”. The research method applied is a qualitative descriptive method with free-involved listening techniques followed by note-taking techniques. The results of the analysis carried out were that there were 66 utterances including illocutionary speech acts, which were classified into 17 representative speech acts, 21 directive speech acts, 19 expressive speech acts, 5 commissive speech acts, and 4 declaration speech acts. This research has broad benefits for understanding communication, language analysis, developing communication skills, and contributing to communication theory and related scientific disciplines.

Locutionary speech acts are a type of speech act that focuses on the meaning of a sentence. This research is based on speakers whose pronunciation does not emphasize actual speech. The aim of this research is to describe the form and intent of locutionary speech acts in the "Zental Health"playlist on the Zenius YouTube channel. The research approach used is pragmatic, with qualitative methods in the form of descriptive research. This research uses a data collection method using free listening and note-taking techniques. At the data analysis stage, we used the divide and match method. Meanwhile, the analysis presentation technique used is informal. This research produced several locutionary speech acts contained in 4 videos on the "Zental Health" playlist on the Zenius YouTube channel, which contains 40 data points, including 16 news speech acts, 19 question speech acts, and 5 command speech acts. With this research, the author hopes that it can provide benefits for readers and other researchers as a reference source regarding locutionary speech acts.

Speech acts are one of the objects of pragmatic study which relate human behavior to the means of speech. There are three types of speech acts in pragmatics, namely illocutionary, locutionary, and perlocutionary. Illocutionary acts as a type of speech act function to say and carry out an action, which is divided into representative, directive, expressive, commissive, and declarative speech acts. This research aims to examine and describe words, phrases, clauses, or sentences containing illocutionary speech acts in folklore videos on the Dongeng Kita YouTube channel, each of which has the title “Cerita Rakyat Sumatera Barat (Malin Kundang)”, “Cerita Rakyat Sumatera Barat (Legenda Dayang Bandir dan Sandean Raja)”, “Cerita Rakyat Jambi (Negeri Lumpur)”, “Cerita Rakyat Jambi (Dusun Selat)”, dan “Cerita Rakyat Bangka Belitung (Asal Mula Pulau Kapal)”. The research method applied is a qualitative descriptive method with free-involved listening techniques followed by note-taking techniques. The results of the analysis carried out were that there were 66 utterances including illocutionary speech acts, which were classified into 17 representative speech acts, 21 directive speech acts, 19 expressive speech acts, 5 commissive speech acts, and 4 declaration speech acts. This research has broad benefits for understanding communication, language analysis, developing communication skills, and contributing to communication theory and related scientific disciplines.

Locutionary speech acts are a type of speech act that focuses on the meaning of a sentence. This research is based on speakers whose pronunciation does not emphasize actual speech. The aim of this research is to describe the form and intent of locutionary speech acts in the "Zental Health"playlist on the Zenius YouTube channel. The research approach used is pragmatic, with qualitative methods in the form of descriptive research. This research uses a data collection method using free listening and note-taking techniques. At the data analysis stage, we used the divide and match method. Meanwhile, the analysis presentation technique used is informal. This research produced several locutionary speech acts contained in 4 videos on the "Zental Health" playlist on the Zenius YouTube channel, which contains 40 data points, including 16 news speech acts, 19 question speech acts, and 5 command speech acts. With this research, the author hopes that it can provide benefits for readers and other researchers as a reference source regarding locutionary speech acts.