Publication Search

This study aims to examine how Nadia Omara as a digital content creator plays a role in reviving old literature, especially South Kalimantan folklore, through digital media. Using a descriptive qualitative approach and case study method, data was collected through observations of Nadia Omara's digital activities on platforms such as YouTube, Instagram, and TikTok. This study analyzes the adaptation strategies used by Nadia Omara to make folklore more relevant and interesting for the younger generation. The results of the study show that digital media is not only a means of preservation, but also revitalization of traditional literature. The narrative, visual, and communication style strategies used by Nadia Omara are able to bridge old culture with the modern digital world, as well as build new interest in the richness of regional culture.    

This study aims to examine how Nadia Omara as a digital content creator plays a role in reviving old literature, especially South Kalimantan folklore, through digital media. Using a descriptive qualitative approach and case study method, data was collected through observations of Nadia Omara's digital activities on platforms such as YouTube, Instagram, and TikTok. This study analyzes the adaptation strategies used by Nadia Omara to make folklore more relevant and interesting for the younger generation. The results of the study show that digital media is not only a means of preservation, but also revitalization of traditional literature. The narrative, visual, and communication style strategies used by Nadia Omara are able to bridge old culture with the modern digital world, as well as build new interest in the richness of regional culture.    

Language is a communication tool in the form of a system of sound symbols produced from human speech. Changes in meaning in Indonesian can be classified into five as follows: widening meaning change, narrowing meaning change, refining meaning change, roughening meaning change and total change. This research uses a qualitative method, which is characterized by descriptive analysis. The data is sourced from the Instagram platform with the collection technique through the note-taking method.  After the data is collected, the data is processed, reducing data, presenting data and making conclusions based on the information that has been obtained. Based on the results and discussion, it can be concluded that there are 5 types of word meaning changes found on the Instagram social media platform. The five types of meaning changes include widespread/generalized meaning changes, narrowed/specialized meaning changes, refined/euphemia meaning changes, coarsening/dysfemia meaning changes and total meaning changes. The changes in meaning found on the Instagram social media platform are 29 words that experience changes in meaning with 16 words that experience changes in widespread meaning, 3 words that experience changes in narrow meaning, 4 words that experience changes in refinement meaning, 3 words that experience changes in coarsening meaning, and 3 words that experience changes in meaning in total

Language is a communication tool in the form of a system of sound symbols produced from human speech. Changes in meaning in Indonesian can be classified into five as follows: widening meaning change, narrowing meaning change, refining meaning change, roughening meaning change and total change. This research uses a qualitative method, which is characterized by descriptive analysis. The data is sourced from the Instagram platform with the collection technique through the note-taking method.  After the data is collected, the data is processed, reducing data, presenting data and making conclusions based on the information that has been obtained. Based on the results and discussion, it can be concluded that there are 5 types of word meaning changes found on the Instagram social media platform. The five types of meaning changes include widespread/generalized meaning changes, narrowed/specialized meaning changes, refined/euphemia meaning changes, coarsening/dysfemia meaning changes and total meaning changes. The changes in meaning found on the Instagram social media platform are 29 words that experience changes in meaning with 16 words that experience changes in widespread meaning, 3 words that experience changes in narrow meaning, 4 words that experience changes in refinement meaning, 3 words that experience changes in coarsening meaning, and 3 words that experience changes in meaning in total