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Bali, as an international tourism destination, serves as a space for cross-cultural interactions that require effective communication skills, particularly in the hospitality sector. Hotel Masa Inn serves predominantly international guests, requiring front office staff to adapt to cross-cultural communication. This study aims to analyze the process of cross-cultural communication adaptation between Hotel Masainn employees and international guests through the perspective of Willingness to Communicate (WTC). A descriptive qualitative approach was employed using observation, structured interviews, and document analysis. Informants were selected purposively from front office staff. The findings indicate that communication adaptation is carried out through basic English proficiency, the use of nonverbal communication, active interaction, and intrinsic motivation to improve language skills. However, this process also faces challenges in the form of communication anxiety and situational pressure, particularly when dealing with repeater guests. Within the WTC framework, employees’ willingness to communicate is influenced by self-confidence, motivation, anxiety, and interactional context, which collectively contribute to service quality and international guest satisfaction.  

In the era of digitalization like this, and in the realm of the process of finding the identity of a teenager, it is very easy for teenagers to be affected by many good and bad things by the surrounding environment. The problem that is often faced by teenagers is mental health where there are many causes and consequences that can trigger this to happen. Because of this problem, teenagers lack an understanding of self-love or love themselves. Self love has the meaning of a feeling where we feel confident and proud of our own abilities without attaching importance to the opinions of others by involving aspects of self-awareness, self-confidence, and caring for ourselves. Looking at the reality, this article uses qualitative methods and literature studies in answering these problems. In the interview that we have conducted to 7 existing resource persons and contain active high school teenagers based in the city of Surakarta. With the hope that the interview that has been done can help some and even all speakers about the importance of 'self love' for themselves. With the results we get in several existing aspects such as self awareness, self care, self esteem and in the 7th self worth aspect, the informant has a fairly good and high percentage. Even though in the aspect of self esteem at the same time it is still wrapped in a sense of insecurity.