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Yasikha Wardhani Putri Aulia; Pusporini Palupi Jamaludin

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2026 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to analyze the influence of the work environment on employee productivity at PT Harmoni Reka Cipta. The research employs a descriptive c method using Spradley’s approach, which includes place, actor, and situation. Informants were selected based on inclusion and exclusion criteria, resulting in one key informant and four main informants relevant to the data requirements. Data were collected through in-depth interviews and field observations. The research findings, based on NVIVO analysis visualized through a word cloud, indicate that the most dominant aspect in discussions of the work environment is workplace facilities, followed by work relations, work atmosphere, and operational constraints. Interviews revealed that lighting and coworker relationships are generally in good condition; however, challenges remain, including limited workspace, insufficient facilities, and suboptimal air circulation, especially in the production area. These conditions affect employee comfort, focus, and work effectiveness. NVIVO results related to productivity show that quantity, quality, and timeliness are influenced by a work environment that is not yet fully supportive. Some delays occur due to high production intensity, heavy workloads, and inadequate facilities. This study concludes that improving facilities, reorganizing workspace layouts, and enhancing physical comfort are necessary to support optimal employee productivity

Meriana Meriana

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2026 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study is intended to analyze the implementation of the value for money approach in assessing financial performance at RSUD Kota Tangerang during the period of 2022–2024. The research employs a descriptive quantitative approach using secondary data derived from budget realization reports. This analysis carried out using three main ratios: economy, efficiency, and effectiveness. The findings show that the hospital’s financial performance is categorized as economical, as reflected by economy ratios under 100% throughout the observed year. In terms of effectiveness, performance was considered effective in 2022 and 2023 but declined in 2024, indicating that the revenue target was not fully achieved. Meanwhile, efficiency performance remains suboptimal, as efficiency ratios exceed 100%, suggesting that the costs incurred are higher than the revenue generated. Overall, the hospital demonstrates the ability to manage its budget economically and achieve revenue targets, but still faces challenges in improving resource efficiency. Therefore, efforts are needed to optimize cost management and enhance service productivity to achieve a balance among economy, efficiency, and effectiveness in line with the value for money principles.

Widya Setya Ningrum; Syaiful Anwar

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to determine whether there is an influence on the Impact of the Digital Era (X1), Organizational Culture (X2), and Employee Involvement (X3) on Employee Work Efficiency (Y) at PT Indogadai Prima Tangerang City Branch. The research used in this study is quantitative, with a non-probability sampling technique. The sample consisted of 100 respondents representing different job positions, ranging from area managers, store heads, cashiers, to sales clerks. Data were collected through a structured questionnaire using a Likert scale. Furthermore, the data analysis applied descriptive statistics, validity and reliability tests, classical assumption tests, multiple linear regression, t-tests, and the coefficient of determination using SPSS version 25. The results of this study indicate that the Impact of the Digital Era has a positive but not significant effect on Employee Work Efficiency, Organizational Culture has a significant effect on Employee Work Efficiency, while Employee Involvement does not significantly influence Employee Work Efficiency. Among the independent variables, Organizational Culture is the most influential factor in determining employee efficiency. The findings highlight the importance of strengthening organizational culture to enhance efficiency while ensuring that digital transformation is implemented with strategies that reduce resistance and increase adaptability. This research contributes theoretically to the study of human resource management in the digital transformation era and provides practical recommendations for companies in developing policies to optimize employee efficiency.

Leahani Nasyaroyan Imani; Titin Fatimah; Dedeh Septyaningsih; Rudi Sanjaya

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to analyze the effect of e-wallet usage on the financial management behavior of Pamulang University students, South Tangerang. With the increasing development of technology, e-wallets have become one of the payment instruments widely used by the public, especially the younger generation. This study uses a quantitative approach with a survey method by distributing questionnaires to Pamulang University students. The results of the study indicate that there is a significant relationship between e-wallet usage and students' financial management behavior, especially in terms of budget management, recording expenses, and financial discipline. This study provides recommendations for improving financial literacy among students in order to maximize the benefits of using e-wallets.

Almara Hawa Sukmarani; Hani Hasanah; Muhammad Djaelani; Lely Syafawi

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to determine the relationship between work motivation (X1), work  efficiency (X2), and work ethic (X3), on employee productivity (Y) at Black Campaign Coffee Shop Tangerang. The population in this study were employees of the Black Campaign Coffee Shop Tangerang. The sample in this study was 50 respondents. The sampling technique used is Proportionate Stratified Random Sampling. The instrument in this study uses a questionnaire with a measurement technique is a Likert scale. The results of this study indicate that the independent variable of work motivation (X1) has a two-way test t-table value of 1.677, the results obtained from the comparison of the t-count > t table (5.160 > 1.677) which means that work motivation has a significant influence on work productivity. , in addition to the independent variable Work Efficiency (X2) has a value of t table two-way test of 1.677, the results obtained from the comparison of the value of t count > t table (5.096 > 1.677) which means Work Efficiency has a significant influence on Work Productivity, and the independent variable work ethic (X3) has a value of t count > t table (4,593 > 1,677) which means that work ethic has a significant effect on work productivity. And simultaneously work motivation, work efficiency, and work ethic positively and significantly affect work productivity. Obtained f arithmetic > f table (15.712 > 2.81) with a significance level of 0.000 < 0.05.    

Wahyudin Wahyudin; Ahmad Syukri

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to analyze how the number of job placements and workload in increasing employee motivation and productivity at PT. Clean Healthy. With the unit of analysis are employees at PT. Clean Healthy. This study used descriptive qualitative research method. The data collection methods used were observation, documentation studies, and in-depth interviews with informants. The collected data is analyzed descriptively with the flow of documentation studies, reducing data, presenting data, drawing conclusions. In order to obtain the validity of the data, an analysis is carried out through the validity of trust, the validity of transferability, the validity of dependence, and the validity of certainty. From the results of this study, it can be concluded that from the results of interviews with key informants, the role of balance between the number of job placements and workload is very important in an effort to increase employee motivation and productivity at PT. Clean Healthy. Increasing motivation and work productivity is very important to strive for optimal achievement of company goals. Effectiveness and Efficiency are very important considerations in implementing a balance between the number of workers in each job placement position at PT. Clean Healthy with the workload delegated to every employee at PT. This Healthy Clean. Then from the results of interviews with informants, researchers found information that said that in some job placement positions at PT. Bersih Sehat is said to still be unbalanced in the number of workers. Then from the results of interviews with informants, researchers found information that said that in some job placement positions at PT. Bersih Sehat is said to have a workforce that is still not balanced with the workload it delegates. So that it can have an impact on increasing their motivation and work productivity. Thus PT. Bersih Sehat is considered necessary to review its application to the number of workers in each job placement so that it can be balanced with its workload as an effort to increase the motivation and work productivity of its employees.

Martin Martin; Adryan Rachman

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study was conducted to evaluate the effectiveness of brand image in mediating the impact of word of mouth (WOM) on the desire to purchase Mie Sedaap Korean Spicy Chicken products in the Tangerang City area. Through a survey involving 200 individuals selected based on purposive sampling, this research utilized the Partial Least Squares Structural Equation Modeling (PLS-SEM) model to process and analyze the data obtained. The results found indicate a positive impact of WOM on brand image and purchase intention, with brand image also functioning as a significant mediator in linking WOM with purchase intention. The conclusion of these findings underscores the need for effective marketing strategies in utilizing WOM to strengthen brand image, which in turn has the potential to increase purchase intentions among consumers.