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Competition in the business world is indeed very tight in Indonesia, as in many other countries. Indonesia’s economic growth has created new business opportunities, attracting many MSMEs who were born to compete in pursuing a growing market share. The purpose of this study is to determine the implementation strategy of change management in an effort to improve business performance in fishery MSMEs in Karawang Regency. This study observes and analyzes using a descriptive quantitative approach. This study has an “ex-post de facto” nature. The implementation strategy of change management can make a significant contribution to improving business performance. Implementation strategies help organizations to be more responsive to changes in the market environment. This allows businesses to adapt more quickly to new trends and demands, maintaining competitiveness. Focusing on change drives a culture of innovation within the organization. Employees who feel encouraged to provide ideas and try new things can create innovative solutions to improve performance

The Bureau of Apparatus Human Resources and Organization is one of the echelon II work units at the Secretariat General of the Ministry of Maritime Affairs and Fisheries of the Republic of Indonesia which has the task of coordinating, fostering and managing the human resources of the apparatus within the Ministry of Maritime Affairs and Fisheries. The Bureau of Human Resources Apparatus and Organization in managing human resources needs to pay anttention to the competence and work discipline of each employee in order to produce quality employees and superior performance. This study aims to determine the effect of competence and work discipline on employee performance of the Bureau of Human Resources Apparatus and Organization of the Ministry of Maritime Affairs and Fisheries of the Republic of Indonesia. The research method used is quantitative method with data collection using saturated samples or non probability sampling. A total of 64 respondents were sampled and the data obtained was processed using SPSS 25 software with multiple linear regression analysis techniques which included instrument testing, partial and simultaneous hypothesis testing. The results showed that there was a positive and significant influence, partially and simultaneously competence and work discipline on the performance of employees of the Bureau of Human Resources Apparatus and Organization of the Ministry of Maritime Affairs and Fisheries of the Republic of Indonesia.