Identifikasi Strategi Pembentukan Badan Usaha Milik Desa di Kabupaten Semarang

Village-Owned Enterprises (VOEs/BUMDes) play a crucial role as the driving force of rural economic growth by optimizing local potential, increasing community income, and creating employment opportunities. However, the establishment of VOEs still faces several challenges such as limited human resource competence, insufficient funding, and suboptimal utilization of local potential. This study aims to identify the potential and obstacles in forming VOE and to formulate appropriate strategies for their development in Semarang Regency. The research employs the Importance-Performance Analysis (IPA) method, comparing 12 variables between their levels of importance and performance. Data were collected through questionnaires distributed to 18 respondents from six villages in the districts of Kaliwungu, Tengaran, and Bandungan. The analysis results reveal a significant gap between importance (average 4.24) and performance (average 3.51). Four variables fall into the top-priority quadrant, namely village natural resource potential, MSME potential, internet access quality, and future VOEs development plans. Meanwhile, four other variables require immediate improvement: village tourism potential, human resource quality, infrastructure, and funding availability. The study concludes that VOEs establishment strategies should focus on strengthening human resources, improving infrastructure, and ensuring sufficient financial support, along with accelerating the ratification of village regulations to achieve legal, professional, and sustainable operations.