Pemberdayaan UMKM Melalui Pelatihan Pembukuan Dan Pemasaran Digital di Kecamatan Gunung Putri, Bogor

Yulianti Fadilla ; Meila Siti Julaeha NB ; Virgio Gusdwi Putra ; Anisa Cahya Difa ; Mohammad Helmi Tsani ; Navira Christy Viorenna Pramono ; Andi Nugraha ; Iis Dewi Herawati ; Natalia Titik Wiyani
Faedah : Jurnal Hasil Kegiatan Pengabdian Masyarak... 📅 2025 Vol 3, No 1 🔗 DOI: 10.59024/faedah.v3i1.1245
Abstract
Community service activities are carried out in Gunung Putri Village, Gunung Putri District, Bogor Regency. This activity aims to provide support and solutions to the challenges faced by Micro, Small and Medium Enterprises (MSMEs), especially in terms of improving product quality, business management, and market access through training programs, and community counseling. The communities involved can gain new knowledge and skills that can improve the competitiveness of their businesses. These activities include digital marketing training, simple financial bookkeeping, and strengthening local and online marketing networks. In addition, the sustainability of MSME businesses is the main focus, by providing an understanding of the importance of product innovation, knowing the basics and procedures for conducting digital bookkeeping and financial reporting and efficient resource management. The expected result of this community service activity is the creation of MSMEs that are more independent, highly competitive, and able to adapt to technological developments including in terms of financial management. The long-term impact of this program is expected to contribute to the improvement of the local economy in the region.
Keywords
Community Service; MSMEs; Digital Bookkeeping; Digital Marketing
How to Cite

Yulianti Fadilla, et al. (2025). Pemberdayaan UMKM Melalui Pelatihan Pembukuan Dan Pemasaran Digital di Kecamatan Gunung Putri, Bogor. Faedah : Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia, 3(1). https://doi.org/10.59024/faedah.v3i1.1245

Yulianti Fadilla; Meila Siti Julaeha NB; Virgio Gusdwi Putra; Anisa Cahya Difa; Mohammad Helmi Tsani; Navira Christy Viorenna Pramono; Andi Nugraha; Iis Dewi Herawati; Natalia Titik Wiyani, "Pemberdayaan UMKM Melalui Pelatihan Pembukuan Dan Pemasaran Digital di Kecamatan Gunung Putri, Bogor," Faedah : Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia, vol. 3, no. 1, 2025.

Yulianti Fadilla; Meila Siti Julaeha NB; Virgio Gusdwi Putra; Anisa Cahya Difa; Mohammad Helmi Tsani; Navira Christy Viorenna Pramono; Andi Nugraha; Iis Dewi Herawati; Natalia Titik Wiyani. "Pemberdayaan UMKM Melalui Pelatihan Pembukuan Dan Pemasaran Digital di Kecamatan Gunung Putri, Bogor." Faedah : Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia, vol. 3, no. 1, 2025.

Yulianti Fadilla; Meila Siti Julaeha NB; Virgio Gusdwi Putra; Anisa Cahya Difa; Mohammad Helmi Tsani; Navira Christy Viorenna Pramono; Andi Nugraha; Iis Dewi Herawati; Natalia Titik Wiyani. "Pemberdayaan UMKM Melalui Pelatihan Pembukuan Dan Pemasaran Digital di Kecamatan Gunung Putri, Bogor." Faedah : Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia 3, no. 1 (2025).

Yulianti Fadilla, et al. (2025) 'Pemberdayaan UMKM Melalui Pelatihan Pembukuan Dan Pemasaran Digital di Kecamatan Gunung Putri, Bogor', Faedah : Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia, 3(1). doi: 10.59024/faedah.v3i1.1245.

Yulianti Fadilla; Meila Siti Julaeha NB; Virgio Gusdwi Putra; Anisa Cahya Difa; Mohammad Helmi Tsani; Navira Christy Viorenna Pramono; Andi Nugraha; Iis Dewi Herawati; Natalia Titik Wiyani. Pemberdayaan UMKM Melalui Pelatihan Pembukuan Dan Pemasaran Digital di Kecamatan Gunung Putri, Bogor. Faedah : Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia. 2025;3(1).

Artikel Terkait

Peningkatan Kesadaran Hukum Masyarakat Melalui Sosialisasi KUHP Nasional di Desa Waisarisa

Jusuf Leiwakabessy; Michael R. Singkery; Riski Putri Nurani; Risda Ilyas; Deo Augusti Luhulima; Dylen Vanky Neite; Ravelito Tasidjawa; Sahrini Dwi Aisyah

Uinsa International Community Engagement in South Korea: A Track Record of Service, Collaboration, and Empowerment of The Indonesian Muslim Community

Arina Putri Tsania; Usfiyahturrusuli Usfiyahturrusuli; Rahma Khofifah Alawiyah; Syah Barara Nurhamidin Sidiki; Agus Afandi

Praja IPDN sebagai Aktor Collaborative Governance dalam Rehabilitasi Pascabanjir Aceh Tamiang

I Kadek Marssel Bagia Sedana

Advokasi Masyarakat terhadap Klaim Kepemilikan Tanah oleh Korporasi: (Studi Kasus di Pulau Pari, Kepulauan Seribu)

Abdul Rahman Hamid; Abdul Aziz Tambunan; Martini Anwar; Annisa Rahmi Faisal

Seminar Pengabdian Masyarakat Internasional dalam Pengaplikasian AI di Kehidupan Sehari-Hari Bagi Siswa-Siswi SMA Muhammadiyah Program Khusus Kotabarat Surakarta

Muhamad Aditya Yulianto; Luki Sri Anggorowati; Arif Nugroho Rachman; Unna Ria Safitri

Pendidikan Digital: Kunci Membuka Pintu Gerbang Masa Depan yang Tidak Terkunci Algoritma

Fitriyana Fitriyana; Elvyani Nuri Harlawati Gaffar; Rizki Nurliana Astuti
Tren Sitasi Jurnal