Keputusan Pembelian Berbasis Produk, Harga, dan Lokasi

Zannubha Fuzi Afifah ; Sudarijati Sudarijati ; Titiek Tjahja Andari
Journal Economic Excellence Ibnu Sina 📅 2023 Vol 1, No 3 🔗 DOI: 10.59841/excellence.v1i3.286
Abstract
Researched analyzes the effect of product, price, and location has a positive and significant effect on purchasing decisions using non-probability sampling techniques, purposive sample methods, research designs namely verification and descriptive methods. The analysis used is multiple linear regression analysis. As for the research results product, price, and location simultaneously and partially have a positive & significant effect on purchasing decisions.
 
Keywords
Product; Price; Location; Purchase Decision
How to Cite

Zannubha Fuzi Afifah, et al. (2023). Keputusan Pembelian Berbasis Produk, Harga, dan Lokasi. Journal Economic Excellence Ibnu Sina, 1(3). https://doi.org/10.59841/excellence.v1i3.286

Zannubha Fuzi Afifah; Sudarijati Sudarijati; Titiek Tjahja Andari, "Keputusan Pembelian Berbasis Produk, Harga, dan Lokasi," Journal Economic Excellence Ibnu Sina, vol. 1, no. 3, 2023.

Zannubha Fuzi Afifah; Sudarijati Sudarijati; Titiek Tjahja Andari. "Keputusan Pembelian Berbasis Produk, Harga, dan Lokasi." Journal Economic Excellence Ibnu Sina, vol. 1, no. 3, 2023.

Zannubha Fuzi Afifah; Sudarijati Sudarijati; Titiek Tjahja Andari. "Keputusan Pembelian Berbasis Produk, Harga, dan Lokasi." Journal Economic Excellence Ibnu Sina 1, no. 3 (2023).

Zannubha Fuzi Afifah, et al. (2023) 'Keputusan Pembelian Berbasis Produk, Harga, dan Lokasi', Journal Economic Excellence Ibnu Sina, 1(3). doi: 10.59841/excellence.v1i3.286.

Zannubha Fuzi Afifah; Sudarijati Sudarijati; Titiek Tjahja Andari. Keputusan Pembelian Berbasis Produk, Harga, dan Lokasi. Journal Economic Excellence Ibnu Sina. 2023;1(3).

Artikel Terkait

Pengaruh Indepedensi, Pengalaman Audit, dan Keahlian Profesional Auditor terhadap Kualitas Audit

Dita Dwi Ariyanti; Reni Farwitawati

Pengaruh Gini Ratio dan Indeks Pembangunan Manusia terhadap Kemiskinan

Okta Aking Dwi Padmono

Analisis Pengaruh Rate dari Penetapan Harga Lelang Objek Jaminan Gadai di PT Pegadaian Syariah Banda Aceh terhadap Kepuasan Nasabah Debitur

Havna Havna; Syamira Balqis; Muhammad Fitrah Insani

Pengaruh Lingkungan Kerja dan Disiplin Kerja terhadap Kinerja Karyawan di Balai Penjaminan Mutu Pendidikan DKI Jakarta

Andri Prana Joni; Syahrial Addin; Yulia Mujiaty

Pengaruh Profitabilitas, Likuiditas, Leverage, Dan Pertumbuhan Perusahaan Terhadap Nilai Perusahaan

Shela Nurhaliza; Desy Mariani

Peran Board of Director pada Praktik Earnings Manajemen di Perbankan Syariah

Rahmat Fajar Ramdani
Tren Sitasi Jurnal