Pengaruh Kualitas Pelayanan dan Fasilitas Hotel Terhadap Minat Berkunjung dengan Kepuasan Pengunjung sebagai Variabel Intervening: Studi Kasus pada Tamu Hotel UP Peak Semarang

Aji Pratama ; Rauly Sijabat ; Ratih Hesty Utami Puspita
Journal of Management and Social Sciences (JIMAS) 📅 2024 Vol 3, No 4 🔗 DOI: 10.55606/jimas.v3i4.1566
Abstract
This study aims to analyze the impact of service quality and hotel facilities on visiting intention, with visitor satisfaction as an intervening variable, using the SEM AMOS application. The case study was conducted on guests at UP Peak Hotel Semarang. The research method used is path analysis and the Sobel test to examine the mediation effect. The results show that service quality has a positive impact on visitor satisfaction, but this impact is not significant. In contrast, hotel facilities have a positive and significant impact on visitor satisfaction. Furthermore, visitor satisfaction was found to have a negative and insignificant impact on visiting intention. Path analysis also shows that service quality does not have a significant direct impact on visiting intention, but facilities do have a positive and significant impact. The Sobel test indicates that visitor satisfaction acts as an intervening variable between service quality and facilities with visiting intention.
Keywords
Service; Facilities; Visitor Satisfaction; Visiting Intention
How to Cite

Aji Pratama, et al. (2024). Pengaruh Kualitas Pelayanan dan Fasilitas Hotel Terhadap Minat Berkunjung dengan Kepuasan Pengunjung sebagai Variabel Intervening: Studi Kasus pada Tamu Hotel UP Peak Semarang. Journal of Management and Social Sciences (JIMAS), 3(4). https://doi.org/10.55606/jimas.v3i4.1566

Aji Pratama; Rauly Sijabat; Ratih Hesty Utami Puspita, "Pengaruh Kualitas Pelayanan dan Fasilitas Hotel Terhadap Minat Berkunjung dengan Kepuasan Pengunjung sebagai Variabel Intervening: Studi Kasus pada Tamu Hotel UP Peak Semarang," Journal of Management and Social Sciences (JIMAS), vol. 3, no. 4, 2024.

Aji Pratama; Rauly Sijabat; Ratih Hesty Utami Puspita. "Pengaruh Kualitas Pelayanan dan Fasilitas Hotel Terhadap Minat Berkunjung dengan Kepuasan Pengunjung sebagai Variabel Intervening: Studi Kasus pada Tamu Hotel UP Peak Semarang." Journal of Management and Social Sciences (JIMAS), vol. 3, no. 4, 2024.

Aji Pratama; Rauly Sijabat; Ratih Hesty Utami Puspita. "Pengaruh Kualitas Pelayanan dan Fasilitas Hotel Terhadap Minat Berkunjung dengan Kepuasan Pengunjung sebagai Variabel Intervening: Studi Kasus pada Tamu Hotel UP Peak Semarang." Journal of Management and Social Sciences (JIMAS) 3, no. 4 (2024).

Aji Pratama, et al. (2024) 'Pengaruh Kualitas Pelayanan dan Fasilitas Hotel Terhadap Minat Berkunjung dengan Kepuasan Pengunjung sebagai Variabel Intervening: Studi Kasus pada Tamu Hotel UP Peak Semarang', Journal of Management and Social Sciences (JIMAS), 3(4). doi: 10.55606/jimas.v3i4.1566.

Aji Pratama; Rauly Sijabat; Ratih Hesty Utami Puspita. Pengaruh Kualitas Pelayanan dan Fasilitas Hotel Terhadap Minat Berkunjung dengan Kepuasan Pengunjung sebagai Variabel Intervening: Studi Kasus pada Tamu Hotel UP Peak Semarang. Journal of Management and Social Sciences (JIMAS). 2024;3(4).

Artikel Terkait

Determinants of Cash Effective Tax Rate in Energy Sector Companies on the Indonesia Stock Exchange for the Period 2020-2024

Isna Wati; Yessica Amelia; Ruslaini Ruslaini

The Power of Shopee Mall Branding in Reducing Counterfeit Risk and Increasing Purchase Intention Among Gen Z

Bella Hartati; Cucu Hodijah; Fatimah Abdillah

Customer Trust as a Mediator of Digital Marketing Effects on Consumer Behavior: A Systematic Review

Sari, Fitrah; Rahman, Ahmad Vajri; Mirsal

Employee Digital Wellness and Work Engagement in Hybrid Work Settings: the Moderating Role of Organizational Support for Wellbeing

Riski Eko Ardianto; Abdi Fadhlan; Ismamudi Ismamudi

Personalized Marketing and Customer Retention: The Mediating Role of Customer Satisfaction

Alvin Lesmana

Feasibility Evaluation in Port Development: A Systematic Literature Review of Global Trends, Methodologies, and Risks

Wawan Rudi Berlianto; Dedi Purwana; Agus Wibowo
Tren Sitasi Jurnal