The Influence of Business Capital, Accounting Knowledge, and E-Commerce Use on the Sustainability of MSMEs in Bantul Regency

Afifah Hayati ; Nugraeni ; Nugraeni
International Journal of Entrepreneurship and Mana... 📅 2025 Vol 2, No 4 🔗 DOI: 10.61132/epaperbisnis.v2i4.634
Abstract
Micro, Small, and Medium Enterprises (MSMEs) play a vital role in Indonesia’s economy, especially in Bantul Regency, where they significantly contribute to the Gross Regional Product(GRDP) and job creation. Despite a rise in MSMEs numbers from 2021 to 2024, their long-term viability is hindered by issues like insufficient funding, inadequate accounting skills, and underutilization of e-commerce platforms. This research investigates how businesses, accounting knowledge, and e-commerce adoption impact MSME sustainability in Bantul Regency. Employing a quantitative method, it collected primary data via questionnaires from 100 MSME operators selected through purposive sampling. Analysis involved multiple linear regression. Findings indicated that business capital had no significant influence on sustainability, while accounting knowledge and e-commerce use positively and significantly boosted it. The R2 value of 29% show that these factors collectively explain 29% of MSME sustainability variance, with the remaining 71% attributed to external variables. The study highlights the need to enchane accounting education and digital tools to boost MSME competitiveness and resilience.
Keywords
Accounting Knowledge; Bantul; Business Capital; E-Commerce; MSMEs Sustainability
How to Cite

Afifah Hayati, et al. (2025). The Influence of Business Capital, Accounting Knowledge, and E-Commerce Use on the Sustainability of MSMEs in Bantul Regency. International Journal of Entrepreneurship and Management, 2(4). https://doi.org/10.61132/epaperbisnis.v2i4.634

Afifah Hayati; Nugraeni, Nugraeni, "The Influence of Business Capital, Accounting Knowledge, and E-Commerce Use on the Sustainability of MSMEs in Bantul Regency," International Journal of Entrepreneurship and Management, vol. 2, no. 4, 2025.

Afifah Hayati; Nugraeni, Nugraeni. "The Influence of Business Capital, Accounting Knowledge, and E-Commerce Use on the Sustainability of MSMEs in Bantul Regency." International Journal of Entrepreneurship and Management, vol. 2, no. 4, 2025.

Afifah Hayati; Nugraeni, Nugraeni. "The Influence of Business Capital, Accounting Knowledge, and E-Commerce Use on the Sustainability of MSMEs in Bantul Regency." International Journal of Entrepreneurship and Management 2, no. 4 (2025).

Afifah Hayati, et al. (2025) 'The Influence of Business Capital, Accounting Knowledge, and E-Commerce Use on the Sustainability of MSMEs in Bantul Regency', International Journal of Entrepreneurship and Management, 2(4). doi: 10.61132/epaperbisnis.v2i4.634.

Afifah Hayati; Nugraeni, Nugraeni. The Influence of Business Capital, Accounting Knowledge, and E-Commerce Use on the Sustainability of MSMEs in Bantul Regency. International Journal of Entrepreneurship and Management. 2025;2(4).

Artikel Terkait

Bureaucratic Innovation and Public Service Delivery: Breaking Through Administrative Barriers in the Digital Era

Syafaruddin Syafaruddin; Andi Riska Andreani Syafaruddin; Nurasia Natsir

The Effects of Capability and Social Interaction on Job Performance, with Organizational Citizenship Behavior as a Moderasi a Study at the Islamic Hospital in Magelang City

Aditya Angger Wibowo

Islamic Monetary Instruments and Central Bank Policy: A Systematic Literature Review on Effectiveness, Transmission Channels, and Macroeconomic Outcomes

Muslim Marpaung; Irma Suryani Lubis

The Role of TikTok Shop Influencers through "Toxic" Content in Triggering Impulse Buying among Generation Z for Fast Fashion Product

Marlisye Aprilia Sarah Togas; Bambang Raditya Purnomo

The Influence of Assurer Type, Standard Assurance, and Level Assurance on the Extent of Assurance Statements in Sustainability Reports: A Conceptual Study

Ni Komang Ayu Devi; Putu Agus Ardiana

Situational Awareness and Patient Safety Culture: The Mediating Role of Effort–Reward Imbalance in Hospitals

Septa Reni; Tjipto Rini; Sandra Dewi
Tren Sitasi Jurnal