Membangun Ekosistem E-Commerce Yang Mendukung Pertumbuhan UMKM: Peluang Dan Tantangan di Masa Depan

Abstract
This article discusses the importance of building an e-commerce ecosystem that supports the growth of Micro, Small and Medium Enterprises (MSMEs). In an era of increasingly rapid digitalization, MSMEs need to adopt e-commerce platforms to expand their market reach and increase their competitiveness. However, to achieve sustainable growth, a strong and sustainable e-commerce ecosystem needs to be built. In this article, the author identifies the opportunities that exist in building an e-commerce ecosystem that supports MSMEs. One of the main opportunities is access to a wider global market, which can open the door for MSMEs to sell their products to customers around the world. In addition, e-commerce platforms also provide opportunities for MSMEs to utilize new technologies such as artificial intelligence and data analytics to improve operational efficiency and decision making.
 
 
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How to Cite

Raissha Vathyma Azzahra & Muhammad Irwan Padli Nasution (2024). Membangun Ekosistem E-Commerce Yang Mendukung Pertumbuhan UMKM: Peluang Dan Tantangan di Masa Depan. Switch : Jurnal Sains dan Teknologi Informasi, 2(4). https://doi.org/10.62951/switch.v2i4.83

Raissha Vathyma Azzahra; Muhammad Irwan Padli Nasution, "Membangun Ekosistem E-Commerce Yang Mendukung Pertumbuhan UMKM: Peluang Dan Tantangan di Masa Depan," Switch : Jurnal Sains dan Teknologi Informasi, vol. 2, no. 4, 2024.

Raissha Vathyma Azzahra; Muhammad Irwan Padli Nasution. "Membangun Ekosistem E-Commerce Yang Mendukung Pertumbuhan UMKM: Peluang Dan Tantangan di Masa Depan." Switch : Jurnal Sains dan Teknologi Informasi, vol. 2, no. 4, 2024.

Raissha Vathyma Azzahra; Muhammad Irwan Padli Nasution. "Membangun Ekosistem E-Commerce Yang Mendukung Pertumbuhan UMKM: Peluang Dan Tantangan di Masa Depan." Switch : Jurnal Sains dan Teknologi Informasi 2, no. 4 (2024).

Raissha Vathyma Azzahra & Muhammad Irwan Padli Nasution (2024) 'Membangun Ekosistem E-Commerce Yang Mendukung Pertumbuhan UMKM: Peluang Dan Tantangan di Masa Depan', Switch : Jurnal Sains dan Teknologi Informasi, 2(4). doi: 10.62951/switch.v2i4.83.

Raissha Vathyma Azzahra; Muhammad Irwan Padli Nasution. Membangun Ekosistem E-Commerce Yang Mendukung Pertumbuhan UMKM: Peluang Dan Tantangan di Masa Depan. Switch : Jurnal Sains dan Teknologi Informasi. 2024;2(4).

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