📅 10 November 2014
DOI: 10.36694/jimat.v5i2.79
FAKTOR-FAKTOR YANG MEMPENGARUHI LOYALITAS MAHASISWA
Jurnal Ilmu Manajemen dan Akuntansi Terapan
Sekolah Tinggi Ilmu Ekonomi Totalwin
📄 Abstract
The purpose of this research is to analyze the influence of the quality ofteaching, and the quality of service in conjunction with satisfaction andloyalty student of the STIE Totalwin Semarang. Data were obtainedthrough a questionnaire and analyzed using Structural EquationModeling (SEM). The results showed that student loyalty can be builtfrom a variable learning through student satisfaction and student loyaltycan also be constructed from the quality of service through studentsatisfaction.
ℹ️ Informasi Publikasi
Tanggal Publikasi
10 November 2014
Volume / Nomor / Tahun
Volume 5, Nomor 2, Tahun 2014
📝 HOW TO CITE
Wardhati, Emi, "FAKTOR-FAKTOR YANG MEMPENGARUHI LOYALITAS MAHASISWA," Jurnal Ilmu Manajemen dan Akuntansi Terapan, vol. 5, no. 2, Nov. 2014.
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