Perspektif Masyarakat dalam Pertimbangannya Memilih Bank Syariah Indonesia Di Kantor Cabang 1 Kota Palangka Raya

Enriko Tedja Sukmana ; Sofyan Hakim
MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi d... 📅 2026 Vol 4, No 2 🔗 DOI: 10.59246/muqaddimah.v4i2.358
Abstract
The development of Islamic banking in Indonesia has shown significant growth, accompanied by increasing public awareness in selecting financial services that comply with Sharia principles. This study aims to analyze community perspectives in their considerations when choosing Bank Syariah Indonesia, Branch Office 1 in Palangka Raya. A qualitative approach was employed, with data collected through in-depth interviews, observations, and documentation. The findings indicate that the community’s decision to choose Bank Syariah Indonesia is not solely influenced by religiosity, but also by service quality, ease of product access, institutional trust, and social influences. Savings products such as Easy Wadi’ah Savings and Easy Mudharabah Savings are the most preferred, as they are perceived to be flexible, user-friendly, and suitable for daily transaction needs. Furthermore, the role of human resources in providing effective education and high-quality services contributes significantly to strengthening positive public perceptions of Islamic banking. The study reveals that community perspectives in selecting Bank Syariah Indonesia are multidimensional, integrating both religious and rational considerations. Therefore, enhancing the competitiveness of Islamic banking requires the integration of Sharia values with continuous improvements in service quality.
Keywords
Community Perception; Bank Syariah Indonesia; Customer Decision; Service Quality
How to Cite

Enriko Tedja Sukmana & Sofyan Hakim (2026). Perspektif Masyarakat dalam Pertimbangannya Memilih Bank Syariah Indonesia Di Kantor Cabang 1 Kota Palangka Raya. MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis, 4(2). https://doi.org/10.59246/muqaddimah.v4i2.358

Enriko Tedja Sukmana; Sofyan Hakim, "Perspektif Masyarakat dalam Pertimbangannya Memilih Bank Syariah Indonesia Di Kantor Cabang 1 Kota Palangka Raya," MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis, vol. 4, no. 2, 2026.

Enriko Tedja Sukmana; Sofyan Hakim. "Perspektif Masyarakat dalam Pertimbangannya Memilih Bank Syariah Indonesia Di Kantor Cabang 1 Kota Palangka Raya." MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis, vol. 4, no. 2, 2026.

Enriko Tedja Sukmana; Sofyan Hakim. "Perspektif Masyarakat dalam Pertimbangannya Memilih Bank Syariah Indonesia Di Kantor Cabang 1 Kota Palangka Raya." MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis 4, no. 2 (2026).

Enriko Tedja Sukmana & Sofyan Hakim (2026) 'Perspektif Masyarakat dalam Pertimbangannya Memilih Bank Syariah Indonesia Di Kantor Cabang 1 Kota Palangka Raya', MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis, 4(2). doi: 10.59246/muqaddimah.v4i2.358.

Enriko Tedja Sukmana; Sofyan Hakim. Perspektif Masyarakat dalam Pertimbangannya Memilih Bank Syariah Indonesia Di Kantor Cabang 1 Kota Palangka Raya. MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis. 2026;4(2).

Artikel Terkait

Perubahan Interaksi Konsumen dan Pedagang Pasar Tradisional pada Era Digital

Fitriyah, Azizatul; Rizki Febri Eka Pradani

Pemetaan Kajian Smart Village dalam Mendukung Pembangunan Berkelanjutan: Analisis Bibliometrik pada Tiongkok, India, dan Indonesia

Chair, Musbichatul; Aluisius Hery Pratono

Analisis Efektivitas Penggunaan Dana Bos dalam Laporan Keuangan Sekolah Al-Ishlah Kota Gorontalo

Abdullah, Mohamad; Ali, Yuwin; Iyonu, Mentari Ariesta

Analisis Konten Instagram @Cutie.Pas dalam Membangun Brand Awareness Bisnis Thrift: Tinjauan Etika Bisnis Syariah

Nabila, Wahyu Aliya; Nurul Huda

Pengaruh Kinerja Keuangan terhadap Kepemilikan Asing dengan Moderasi Ukuran Perusahaan pada Perusahaan Non-Keuangan di Bursa Efek Indonesia

Mohamad Syarif, Suhartin; Tanusi, Gabriel

The Influence of Transparency and Village Financial Accountability on Village Fund Management in Bajo Village, Liang District

Helman, Novianti; Ali, Yuwin; S. Makur, Dharmawaty
Tren Sitasi Jurnal